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Home › Companies › 77ab85a5 C01a 4a75 8194 2594f6462029 19000101 000001 › Performance Creative Strategist, DTC & Perfor

Performance Creative Strategist, DTC & Perfor

77ab85a5 C01a 4a75 8194 2594f6462029 19000101 000001 · US · Active · $75,000–$90,000 / year · ADP Workforce Now Recruiting

Job facts

FieldValue
Company77ab85a5 C01a 4a75 8194 2594f6462029 19000101 000001
TitlePerformance Creative Strategist, DTC & Perfor
Normalized title-
Department / team-
LocationUnited States
Work model-
Employment typeFull Time
Salary$75,000–$90,000 / year
Statusactive
ATS providerADP Workforce Now Recruiting
Posted / first seen2026-06-15 / 2026-06-16
Changed / last seen2026-06-23 / 2026-06-23

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Linked records

Company77ab85a5 C01a 4a75 8194 2594f6462029 19000101 000001
Source4a502afe-313a-4eb9-b6ab-526f24783972
ATS providerADP Workforce Now Recruiting

Description

FoodScience is seeking a Performance Creative Strategist to drive the creative strategy behind our direct-to-consumer growth engine. This role is responsible for developing high-performing advertising concepts that drive customer acquisition, engagement, and revenue growth across paid social, video, landing pages, and other digital marketing channels. FoodScience offers 9 paid holidays per year, including your birthday! One paid week off during our yearly plant shutdown, and a competitive Paid Time Off (PTO) program that starts to accrue immediately. Our benefits include health insurance with options for a Health Savings Account (HSA), Flexible Spending Account (FSA), life insurance, dental, vision, and a variety of other additional insurance options to fit your needs. Other perks include employee discounts and professional development. You’ll work with a supportive, experienced team that wants to see you succeed. This role sits at the intersection of consumer psychology, creative development, and performance marketing. Working closely with Performance Marketing, Creative, Brand, and Content teams, you will translate data into actionable creative direction, develop testing roadmaps, and identify opportunities to improve advertising performance across multiple channels. The ideal candidate combines analytical thinking with creative problem solving and has experience developing creative strategies for fast-scaling DTC direct response paid social advertising. This is a high-impact role with direct influence on customer acquisition, creative performance, and revenue growth. You must have experience developing creative strategies for fast-scaling DTC direct response paid social advertising. What You’ll Own Creative Strategy & Concept Development Develop performance-focused creative strategies designed toacquirenew customers and support business growth objectives Research customer motivations, pain points, objections, and purchase drivers to inform creative concepts and messaging Translate performance data and consumer insights into actionable creative recommendations Create detailed creative briefs for designers, video editors, copywriters, and content creators Partner with stakeholders across the organization to ensure creative concepts align with brand standards and business priorities Manage creative workload planning andmaintainstrong creative velocity across campaigns and initiatives Collaborate with the UGC Coordinator to develop creator concepts and curate creator partnerships aligned with target audiences Testing & Performance Optimization Develop and manage creative testing roadmaps across paid media channels Analyze creative performance toidentifywinning messaging, hooks, offers, visual formats, and customer acquisition opportunities Continuously generate and refine new creative concepts based on campaign results and emerging insights Conduct competitor and marketplace analysis toidentifytrends, gaps, and opportunities Partner with media buyers to evaluate creative effectiveness and scaling opportunities Drive a culture of testing, learning, and continuous optimization Performance Marketing Support Support creative strategy across Meta, TikTok, YouTube, Google, and emerging advertising platforms Monitor and interpret key performance indicators including CTR, CVR, CAC, ROAS, AOV, and customer acquisition trends Participate in campaign planning, forecasting, and performance reviews Ensure creative strategies support customers throughout the purchase journey, from awareness through conversion Consumer Insights & Market Intelligence Leverage customer reviews, surveys, social listening, competitive analysis, and internal performance data to uncover actionable insights Develop customer personas and audience profiles that support marketing objectives Stay current on platform updates, advertising trends, and emerging best practices in performance creative Identifyopportunities to improve messaging, positioning, and customer engagement Cross-Functional Collaboration Partner closely with Creative, Ecommerce, Product Development, Brand, and Marketing teams to align campaign priorities and messaging Present creative recommendations, testing insights, and performance findings to leadership and key stakeholders Contribute to a collaborative environment focused on innovation, accountability, and continuous improvement What Success Looks Like Improved creative-driven ROAS and customer acquisition performance Consistent execution of high-quality creative testing initiatives Identification and scaling of winning creative concepts Improved CTR, conversion rates, and overall advertising effectiveness Strong collaboration across Creative, Performance Marketing, Ecommerce, and Brand teams Timely delivery of creative briefs, testing recommendations, and strategic insights A culture of innovation, testing, learning, and continuous performance improvement Required Experience 3–5+ years of experience in performance marketing, creative strategy, growth marketing, or direct-to-consumer marketing Demonstrated experience developing creative strategies for fast-scaling DTC direct response paid social advertising Strong understanding of customer acquisition principles and performance marketing fundamentals Experience supporting digital advertising campaigns focused on measurable business outcomes Ability to analyze performance data and translate insights into actionable creative recommendations Strong copywriting, storytelling, and creative briefing skills Excellent communication, presentation, and cross-functional collaboration abilities Experience working within fast-paced, high-growth environments Preferred Experience: Experience in consumer packaged goods, health and wellness, supplements, pet products, or ecommerce industries Experience with Meta Ads Manager, TikTok Ads Manager, Google Analytics, Triple Whale, Northbeam , or similar reporting platforms Experience working with high-growth DTC brands or performance marketing agencies Familiarity with UGC, creator content, direct response video, and paid social creative development A little about FoodScience At FoodScience ®, we have one important mission: Helping people and pets live healthier lives. For nearly 50 years, that has meant making the highest quality nutritional supplements and products, but it also extends to the care we provide our customers, the workplace culture we nurture and the local community we connect to. FoodScience ® is the research and innovation engine behind the trusted brands used by doctors and veterinarians. Their integrity and commitment are an extension of our own. It’s all about helping our customers, our employees, our community and their pets thrive. Whether it’s producing the highest quality, most effective nutritional supplements and products available, or providing a satisfying and engaging work environment, we’re always focused on our endeavor to inspire healthy lives. We provide a competitive benefits package and good jobs while maintaining a robust social responsibility program that supports programs and organizations that make our community vibrant all while providing outstanding service that shines through in every customer interaction. FoodScience provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, marital status, parental status, crime victims or any other characteristic protected by federal, state or local laws. FoodScience is an at-will employer.

Full job record

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Last Seen At2026-06-23 13:34:23Z
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    "requisitionDescription": "<div><div><div><div><div><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\" data-pasted=\"true\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">FoodScience</span><span style=\"margin: 0px;padding: 0px;\"> is seeking a </span></span><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Performance Creative Strategist</span></span><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\"> to drive the creative strategy behind our direct-to-consumer growth engine. This role is responsible for developing high-performing advertising concepts that drive customer acquisition, engagement, and revenue growth across paid social, video, landing pages, and other digital marketing channels.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">FoodScience</span><span style=\"margin: 0px;padding: 0px;\"> offers 9 paid holidays per year, including your birthday! One paid week off during our yearly plant shutdown, and a competitive Paid Time Off (PTO) program that starts to accrue immediately. Our benefits include health insurance with options for a Health Savings Account (HSA), Flexible Spending Account (FSA), life insurance, dental, vision, and a variety of other additional insurance options to fit your needs. Other perks include employee discounts and professional development. You&rsquo;ll work with a supportive, experienced team that wants to see you succeed.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">This role sits at the intersection of consumer psychology, creative development, and performance marketing. Working closely with Performance Marketing, Creative, Brand, and Content teams, you will translate data into actionable creative direction, develop testing roadmaps, and identify opportunities to improve advertising performance across multiple channels.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">The ideal candidate combines analytical thinking with creative problem solving and has experience developing creative strategies for fast-scaling DTC direct response paid social advertising.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">This is a high-impact role with direct influence on customer acquisition, creative performance, and revenue growth.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">You must have experience developing creative strategies for fast-scaling DTC direct response paid social advertising.</span></span></p><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">What You&rsquo;ll Own</span></span></p><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Creative Strategy &amp; Concept Development</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Develop performance-focused creative strategies designed toacquirenew customers and support business growth objectives</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Research customer motivations, pain points, objections, and purchase drivers to inform creative concepts and messaging</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Translate performance data and consumer insights into actionable creative recommendations</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Create detailed creative briefs for designers, video editors, copywriters, and content creators</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Partner with stakeholders across the organization to ensure creative concepts align with brand standards and business priorities</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Manage creative workload planning andmaintainstrong creative velocity across campaigns and initiatives</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Collaborate with the UGC Coordinator to develop creator concepts and curate creator partnerships aligned with target audiences</span></span></li></ul><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Testing &amp; Performance Optimization</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Develop and manage creative testing roadmaps across paid media channels</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Analyze creative performance toidentifywinning messaging, hooks, offers, visual formats, and customer acquisition opportunities</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Continuously generate and refine new creative concepts based on campaign results and emerging insights</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Conduct competitor and marketplace analysis toidentifytrends, gaps, and opportunities</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Partner with media buyers to evaluate creative effectiveness and scaling opportunities</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Drive a culture of testing, learning, and continuous optimization</span></span></li></ul><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Performance Marketing Support</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Support creative strategy across Meta, TikTok, YouTube, Google, and emerging advertising platforms</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Monitor and interpret key performance indicators including CTR, CVR, CAC, ROAS, AOV, and customer acquisition trends</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Participate in campaign planning, forecasting, and performance reviews</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Ensure creative strategies support customers throughout the purchase journey, from awareness through conversion</span></span></li></ul><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Consumer Insights &amp; Market Intelligence</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Leverage customer reviews, surveys, social listening, competitive analysis, and internal performance data to uncover actionable insights</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Develop customer personas and audience profiles that support marketing objectives</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Stay current on platform updates, advertising trends, and emerging best practices in performance creative</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Identifyopportunities to improve messaging, positioning, and customer engagement</span></span></li></ul><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Cross-Functional Collaboration</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Partner closely with Creative, Ecommerce, Product Development, Brand, and Marketing teams to align campaign priorities and messaging</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Present creative recommendations, testing insights, and performance findings to leadership and key stakeholders</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Contribute to a collaborative environment focused on innovation, accountability, and continuous improvement</span></span></li></ul><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">What Success Looks Like</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Improved creative-driven ROAS and customer acquisition performance</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Consistent execution of high-quality creative testing initiatives</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Identification and scaling of winning creative concepts</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Improved CTR, conversion rates, and overall advertising effectiveness</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Strong collaboration across Creative, Performance Marketing, Ecommerce, and Brand teams</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Timely delivery of creative briefs, testing recommendations, and strategic insights</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">A culture of innovation, testing, learning, and continuous performance improvement</span></span></li></ul><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Required Experience</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">3&ndash;5+ years of experience in performance marketing, creative strategy, growth marketing, or direct-to-consumer marketing</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Demonstrated experience developing creative strategies for fast-scaling DTC direct response paid social advertising</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Strong understanding of customer acquisition principles and performance marketing fundamentals</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Experience supporting digital advertising campaigns focused on measurable business outcomes</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Ability to analyze performance data and translate insights into actionable creative recommendations</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Strong copywriting, storytelling, and creative briefing skills</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Excellent communication, presentation, and cross-functional collaboration abilities</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Experience working within fast-paced, high-growth environments</span></span></li></ul><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">Preferred Experience:</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Experience in</span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">consumer packaged</span><span style=\"margin: 0px;padding: 0px;\">goods, health and wellness, supplements, pet products, or ecommerce industries</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Experience with Meta Ads Manager, TikTok Ads Manager, Google Analytics, Triple Whale,</span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">Northbeam</span><span style=\"margin: 0px;padding: 0px;\">, or similar reporting platforms</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Experience working with high-growth DTC brands or performance marketing agencies</span></span></li><li style=\"margin-left: 24px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">Familiarity with UGC, creator content, direct response video, and paid social creative development</span></span></li></ul><p style=\"margin: 10.6667px 0px 5.33333px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: rgb(15, 71, 97);text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: bold;'><span style=\"margin: 0px;padding: 0px;\">A little about </span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">FoodScience</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">At </span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">FoodScience</span><span style=\"margin: 0px;padding: 0px;\">&reg;, we have one important mission: Helping people and pets live healthier lives. For nearly 50 years, that has meant making the highest quality nutritional supplements and products, but it also extends to the care we provide our customers, the workplace culture we nurture and the local community we connect to. </span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">FoodScience</span><span style=\"margin: 0px;padding: 0px;\">&reg; is the research and innovation engine behind the trusted brands used by doctors and veterinarians. Their integrity and commitment are an extension of our own. </span><span style=\"margin: 0px;padding: 0px;\">It&rsquo;s</span><span style=\"margin: 0px;padding: 0px;\"> all about helping our customers, our employees, our </span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">community</span><span style=\"margin: 0px;padding: 0px;\"> and their pets thrive. Whether </span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">it&rsquo;s producing</span><span style=\"margin: 0px;padding: 0px;\"> the highest quality, most effective nutritional </span><span style=\"margin: 0px;padding: 0px;\">supplements</span><span style=\"margin: 0px;padding: 0px;\"> and products available, or </span><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">providing</span><span style=\"margin: 0px;padding: 0px;\"> a satisfying and engaging work environment, </span><span style=\"margin: 0px;padding: 0px;\">we&rsquo;re</span><span style=\"margin: 0px;padding: 0px;\"> always focused on our endeavor to inspire healthy lives.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">We provide a competitive benefits package and good jobs while maintaining a robust social responsibility program that supports programs and organizations that make our community vibrant all while providing outstanding service that shines through in every customer interaction.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-decoration: none;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">FoodScience</span><span style=\"margin: 0px;padding: 0px;\"> provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, </span></span><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;\">sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, marital status, parental status, crime victims or any other characteristic protected by federal, state or local laws.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-size:16px;font-style: normal;text-transform: none;line-height: 22.0875px;font-family: \"Times New Roman\", \"Times New Roman_EmbeddedFont\", \"Times New Roman_MSFontService\", serif;font-weight: normal;'><span style=\"margin: 0px;padding: 0px;border-bottom: 1px solid transparent;\">FoodScience</span><span style=\"margin: 0px;padding: 0px;\"> is an at-will employer.</span></span></p></div></div></div></div></div>\n",
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