Home › Companies › 23ec8a6d 6221 4669 82f8 82a873119838 19000101 000001 › Director of Retail Sales
Director of Retail Sales
23ec8a6d 6221 4669 82f8 82a873119838 19000101 000001 · Salisbury, MD, US, Salisbury, MD · Active · $120,000–$180 / year · ADP Workforce Now Recruiting
Job facts
| Field | Value |
|---|---|
| Company | 23ec8a6d 6221 4669 82f8 82a873119838 19000101 000001 |
| Title | Director of Retail Sales |
| Normalized title | - |
| Department / team | - |
| Location | Salisbury, MD, United States |
| Work model | - |
| Employment type | - |
| Salary | $120,000–$180 / year |
| Status | active |
| ATS provider | ADP Workforce Now Recruiting |
| Posted / first seen | 2026-06-02 / 2026-06-02 |
| Changed / last seen | 2026-06-06 / 2026-06-06 |
Related slices
| Page | What it contains | Open |
|---|---|---|
| Company jobs | Active postings from 23ec8a6d 6221 4669 82f8 82a873119838 19000101 000001. | Open |
| Company breakdowns | Role, location, ATS, and work model facets for this company. | Open |
| ATS provider jobs | Active postings observed through ADP Workforce Now Recruiting. | Open |
| Provider filtered search | The same provider as a filtered job collection. | Open |
| City jobs | Active postings in Salisbury. | Open |
| Lifecycle events | Open, update, close, and reopen events for this posting. | Open |
| Original posting | Canonical source or apply URL captured from the ATS. | Open |
Linked records
| Company | 23ec8a6d 6221 4669 82f8 82a873119838 19000101 000001 |
| Source | a417e09a-4114-4901-a5e8-c9f4933236d7 |
| ATS provider | ADP Workforce Now Recruiting |
Description
CLASSIFICATION: Exempt
REPORTS TO: Chief Banking Officer
DATE: May 18, 2026
JOB DESCRIPTION
Summary/Objective
The Director of Retail Sales is responsible for developing, implementing, and sustaining a best-in-class sales and service culture across the Retail Banking Division. This role provides leadership, coaching, and oversight to ensure consistent, customer centric sales execution that drives deposit growth, deepens customer relationships, and reinforces the Bank’s reputation for Service Beyond Expectations (SBE).
This individual will be responsible for translating Retail’s Strategic Priorities related to sales and deposit growth into actionable behaviors, equipping frontline teams with the tools and skills to succeed, and ensuring disciplined execution to achieve defined sales goals and service standards.
Essential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Sales & Service Culture Leadership
Lead the development and execution of a sales and SBE focused culture aligned with the Bank’s mission, values, and community banking philosophy. Establish clear expectations for customer engagement, needs‑based selling, and service excellence across the retail channel. Act as a visible champion of retail sales standards, ensuring consistency across regional markets, branches, and teams. Strategy Development & Execution
Translate Retail Strategic Priorities into actionable sales initiatives by developing and implementing a comprehensive retail sales strategy focused on core deposit growth, product penetration, and relationship deepening . Partner with Retail Operations, Marketing, Product, Learning & Development and other partners to align campaigns, tools, and training with sales objectives. Coaching & Talent Development
Provide direct coaching and guidance to Retail leadership (Area Managers, Community Bank Managers, and Relationship Bankers) to strengthen sales capabilities. Ensure sales initiatives align with local market needs. Develop and reinforce a coaching culture , ensuring leaders are effectively training, observing, and developing frontline staff. Performance Management & Accountability
Monitor Retail sales KPIs, scorecards, and success metrics. Analyze performance trends, identify gaps, and implement targeted improvement plans. Ensure consistent execution of sales processes, referral expectations, and customer conversation standards. Training & Enablement
Partner with Learning & Development to identify skill gaps and support the delivery of sales training. Ensure frontline teams have effective tools, talking points, and resources to confidently engage customers and prospects. Reinforce training through follow‑up coaching, field observations, and ongoing reinforcement. Collaboration & Cross‑Functional Leadership
Work closely with internal partners to ensure sales initiatives align with operational standards, compliance requirements, and SBE standards. Collaborate with internal partners (Business Banking, Wealth, Mortgage and Treasury Management) to strengthen referral pipelines and integrated relationship management. Serve as a key advisor to senior leadership on retail sales trends, opportunities, and risks.
Other Duties
Other duties as assigned
Skills/Abilities
Deep understanding of consumer banking products, deposit strategies, and customer engagement best practices. Sales Leadership & Coaching Excellence Strategic Thinking & Execution Relationship Building & Influence Change Management Performance Analytics & Accountability Communication & Presentation Skills
Supervisory Responsibility
This position has supervisory responsibilities.
Work Environment
This job operates in an office setting, including within our network of branches. The opportunity to telework is not available. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Office environment with job duties conducted via telephone, face to face meetings, and on the computer.
Physical Demands
This position requires manual dexterity, the ability to lift files and open cabinets. This position requires bending, stooping or standing as necessary.
Travel
Must be able to perform regular travel to branch locations within the Bank’s footprint.
This position is classified as non-exempt, and as such it is paid on an hourly basis. The pay range for this position is $120,000 - $180.000 Annually. Eligible for incentive compensation.
Education and Experience
Minimum of 10+ years of progressive experience in retail banking, sales leadership, or branch management. Demonstrated success leading sales performance in a community or regional bank environment. Strong background in sales coaching, performance management, and cultural transformation. Bachelor’s degree in Business, Finance, Marketing, or a related field (or equivalent additional related experience).
Equal Employment Opportunity/M/F/disability/protected veteran status
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
Full job record
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| Provider Job Key | 543069 |
| Title | Director of Retail Sales |
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| Status | active |
| Active | yes |
| Location Text | Salisbury, MD, US, Salisbury, MD |
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| Country | United States |
| Region | MD |
| City | Salisbury |
| Salary Raw | pay range for this position is $120,000 - $180.000 Annually |
| Salary Min | 120,000 |
| Salary Max | 180 |
| Salary Currency | USD |
| Salary Period | year |
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| Apply URL | https://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruitment.html?cid=23ec8a6d-6221-4669-82f8-82a873119838&ccId=19000101_000001&lang=en_US&type=JS&jobId=543069&jwId=9200912982899_1 |
| First Seen At | 2026-06-02 08:51:38Z |
| Last Seen At | 2026-06-06 12:30:41Z |
| Last Checked At | 2026-06-06 12:30:41Z |
| Last Changed At | 2026-06-06 12:30:41Z |
| Inactive At | — |
| Source Posted At | 2026-06-02 00:54:00Z |
| Source Updated At | — |
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"requisitionDescription": "<p><br></p><p style=\"margin-left:0in;\" data-pasted=\"true\"><strong>CLASSIFICATION: </strong>Exempt</p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>REPORTS TO: </strong>Chief Banking Officer</p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>DATE: </strong>May 18, 2026</p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>JOB DESCRIPTION</strong></p><p style=\"margin-left:0in;\"><strong>Summary/Objective</strong></p><p style=\"margin-left:0in;\">The Director of Retail Sales is responsible for developing, implementing, and sustaining a best-in-class sales and service culture across the Retail Banking Division. This role provides leadership, coaching, and oversight to ensure consistent, customer centric sales execution that drives deposit growth, deepens customer relationships, and reinforces the Bank’s reputation for Service Beyond Expectations (SBE).</p><p style=\"margin-left:0in;\">This individual will be responsible for translating Retail’s Strategic Priorities related to sales and deposit growth into actionable behaviors, equipping frontline teams with the tools and skills to succeed, and ensuring disciplined execution to achieve defined sales goals and service standards.</p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>Essential Functions<br></strong>Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.</p><p style=\"margin-left:0in;\"><strong> </strong></p><p style=\"margin-left:0in;\"><strong>Sales & Service Culture Leadership</strong></p><ul type=\"disc\"><li style=\"margin-left:0in;\">Lead the development and execution of a <strong>sales and SBE focused culture</strong> aligned with the Bank’s mission, values, and community banking philosophy.</li><li style=\"margin-left:0in;\">Establish clear expectations for customer engagement, needs‑based selling, and service excellence across the retail channel.</li><li style=\"margin-left:0in;\">Act as a visible champion of retail sales standards, ensuring consistency across regional markets, branches, and teams.</li></ul><p style=\"margin-left:0in;\"><strong>Strategy Development & Execution</strong></p><ul type=\"disc\"><li style=\"margin-left:0in;\">Translate Retail Strategic Priorities into actionable sales initiatives by developing and implementing a comprehensive retail sales strategy focused on <strong>core deposit growth, product penetration, and relationship deepening</strong>.</li><li style=\"margin-left:0in;\">Partner with Retail Operations, Marketing, Product, Learning & Development and other partners to align campaigns, tools, and training with sales objectives.</li></ul><p style=\"margin-left:0in;\"><strong>Coaching & Talent Development</strong></p><ul type=\"disc\"><li style=\"margin-left:0in;\">Provide direct coaching and guidance to Retail leadership (Area Managers, Community Bank Managers, and Relationship Bankers) to strengthen sales capabilities.</li><li style=\"margin-left:0in;\">Ensure sales initiatives align with local market needs.</li><li style=\"margin-left:0in;\">Develop and reinforce a <strong>coaching culture</strong>, ensuring leaders are effectively training, observing, and developing frontline staff.</li></ul><p style=\"margin-left:0in;\"><strong>Performance Management & Accountability</strong></p><ul type=\"disc\"><li style=\"margin-left:0in;\">Monitor Retail sales KPIs, scorecards, and success metrics.</li><li style=\"margin-left:0in;\">Analyze performance trends, identify gaps, and implement targeted improvement plans.</li><li style=\"margin-left:0in;\">Ensure consistent execution of sales processes, referral expectations, and customer conversation standards.</li></ul><p style=\"margin-left:0in;\"><strong>Training & Enablement</strong></p><ul type=\"disc\"><li style=\"margin-left:0in;\">Partner with Learning & Development to identify skill gaps and support the delivery of sales training.</li><li style=\"margin-left:0in;\">Ensure frontline teams have effective tools, talking points, and resources to confidently engage customers and prospects.</li><li style=\"margin-left:0in;\">Reinforce training through follow‑up coaching, field observations, and ongoing reinforcement.</li></ul><p style=\"margin-left:0in;\"><strong>Collaboration & Cross‑Functional Leadership</strong></p><ul type=\"disc\"><li style=\"margin-left:0in;\">Work closely with internal partners to ensure sales initiatives align with operational standards, compliance requirements, and SBE standards.</li><li style=\"margin-left:0in;\">Collaborate with internal partners (Business Banking, Wealth, Mortgage and Treasury Management) to strengthen referral pipelines and integrated relationship management.</li><li style=\"margin-left:0in;\">Serve as a key advisor to senior leadership on retail sales trends, opportunities, and risks.</li></ul><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>Other Duties</strong></p><div style=\"margin-left:0in;\"><ul style=\"list-style-type: disc;\"><li style=\"margin-left:0in;\">Other duties as assigned</li></ul></div><p style=\"margin-left:.5in;\"><br></p><p style=\"margin-left:0in;\"><strong>Skills/Abilities</strong></p><div style=\"margin-left:0in;\"><ul style=\"list-style-type: disc;\"><li style=\"margin-left:0in;\">Deep understanding of consumer banking products, deposit strategies, and customer engagement best practices.</li><li style=\"margin-left:0in;\">Sales Leadership & Coaching Excellence</li><li style=\"margin-left:0in;\">Strategic Thinking & Execution</li><li style=\"margin-left:0in;\">Relationship Building & Influence</li><li style=\"margin-left:0in;\">Change Management</li><li style=\"margin-left:0in;\">Performance Analytics & Accountability</li><li style=\"margin-left:0in;\">Communication & Presentation Skills</li></ul></div><p style=\"margin-left:0in;\"><strong> </strong></p><p style=\"margin-left:0in;\"><strong>Supervisory Responsibility</strong></p><p style=\"margin-left:0in;\">This position has supervisory responsibilities.</p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>Work Environment</strong></p><p style=\"margin-left:0in;\">This job operates in an office setting, including within our network of branches. The opportunity to telework is not available. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Office environment with job duties conducted via telephone, face to face meetings, and on the computer. </p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>Physical Demands</strong></p><p style=\"margin-left:0in;\">This position requires manual dexterity, the ability to lift files and open cabinets. This position requires bending, stooping or standing as necessary. </p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><strong>Travel</strong></p><p style=\"margin-left:0in;\">Must be able to perform regular travel to branch locations within the Bank’s footprint.</p><p style=\"margin-left:0in;\"><strong> </strong></p><p data-pasted=\"true\">This position is classified as non-exempt, and as such it is paid on an hourly basis. The pay range for this position is $120,000 - $180.000 Annually. Eligible for incentive compensation.</p><p><br></p><p style=\"margin-left:0in;\"><strong>Education and Experience</strong></p><div style=\"margin-left:0in;\"><ul style=\"list-style-type: disc;\"><li style=\"margin-left:0in;\">Minimum of 10+ years of progressive experience in retail banking, sales leadership, or branch management.</li><li style=\"margin-left:0in;\">Demonstrated success leading sales performance in a community or regional bank environment.</li><li style=\"margin-left:0in;\">Strong background in sales coaching, performance management, and cultural transformation.</li><li style=\"margin-left:0in;\">Bachelor’s degree in Business, Finance, Marketing, or a related field (or equivalent additional related experience).</li></ul></div><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\">Equal Employment Opportunity/M/F/disability/protected veteran status</p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\"><br></p><p style=\"margin-left:0in;\">Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. 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