Senior Vice President, Markets Content

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    "ExternalDescriptionStr": "<p>SVP, Markets Content, Investments Marketing&nbsp;</p><p>At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.</p><p>Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary.</p><p>We’re seeking a future team member for the role of SVP, Markets Content to join our BNY Investment Marketing team. This role is located in New York, New York.</p><p><strong>In this role, you’ll make an impact in the following ways:</strong></p><p>The SVP, Markets Content within Investments will lead a high-performing team of content strategists and writers. This experienced, visionary leader will architect and execute a differentiated content strategy that drives demand, deepens client relationships, and advances BNY’s commercial objectives across institutional and wealth segments. The role requires a blend of market expertise, editorial excellence, and commercial acumen—ensuring BNY’s point of view stands out in a crowded marketplace and consistently progresses a coherent, compelling story.</p><ul style=\"padding-left: 24px;\"><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">In partnership with the Segment Content Teams, lead and develop a best-in-class content organization with clear objectives, KPIs, and operating rhythms and foster a culture of creativity, accountability, and continuous improvement.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Build a differentiated markets content strategy with defined editorial vision and content roadmap for Investments—grounded in client needs, market insights, and commercial priorities.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Partner across the organization, particularly with the Segment and Channel Strategy teams, to translate commercial priorities into targeted content programs (campaigns, sequenced series, anchor pieces, “always-on” content, sales enablement).</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Elevate BNY Investments’ voice in the market with timely, bold, and credible content—integrating proprietary data, research, and practitioner perspectives.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Uphold standards of operational excellence and governance such as editorial standards and processes for quality, accuracy, compliance, and brand consistency. Manage the content calendar, workflows, and production stack across channels (web, email, social, video, events, sales enablement).</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Adopt a test-and-learn mindset to build and improve our performance frameworks (reach, engagement, influence, pipeline contribution), establish feedback loops and use analytics to test formats, messages, distribution tactics.</span></p></li></ul><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\">&nbsp;</p><p>To be successful in this role, we’re seeking the following:</p><ul style=\"padding-left: 24px;\"><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">12+ years in content leadership within investments, asset management, capital markets, or related financial services; proven track record building content engines that drive commercial impact, including a publishing background with demonstrated ability to drive demand.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Deep understanding of markets and investment topics (macro, fixed income, equities, alternatives, liquidity, ETFs/indexes) and the needs of institutional and wealth clients.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Demonstrated success leading multi-disciplinary teams and managing complex editorial calendars across channels.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Exceptional editorial judgment, writing/editing skills, and talent for simplifying complex market narratives.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Strong commercial orientation; fluency in marketing funnels, client journeys, and sales enablement.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Data-driven mindset; experience with content analytics, marketing automation, CRM alignment, and A/B testing.</span></p></li><li><p style=\"margin-bottom: 4pt; margin-right: 0in; margin-top: 6pt;\"><span style=\"font-size: 9.5pt;\">Experience navigating brand, legal, compliance, and risk requirements for public-facing financial content.</span><br>&nbsp;</p></li></ul>",
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    "OrganizationDescriptionStr": "<p>At BNY, our culture speaks for itself, check out the latest BNY news at&nbsp;<a href=\"https://www.bny.com/corporate/global/en/about-us/newsroom.html\" target=\"_blank\" rel=\"nofollow\">BNY Newsroom</a>&nbsp;&amp;&nbsp;<a href=\"https://www.linkedin.com/company/bnyglobal/posts/?feedView=all\" target=\"_blank\" rel=\"nofollow\">BNY LinkedIn</a></p>\n<p style=\"margin-bottom:0in\">&nbsp;Here’s a few of our recent awards:</p>\n<ul style=\"margin-top:0in\">\n <li style=\"margin-bottom:0in\">America’s Most Innovative Companies, Fortune, 2025</li>\n <li style=\"margin-bottom:0in\">World’s Most Admired Companies, Fortune 2025</li>\n <li style=\"margin-bottom:0in\">“Most Just Companies”, Just Capital and CNBC, 2025</li>\n</ul>\n<ul></ul>\n<p>Our Benefits and Rewards:</p>\n<p>BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.</p>\n<p>BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.</p>\n<p>BNY assesses market data to ensure a competitive compensation package for our employees. The expected base salary for this position when employment commences can be found in the Job Info section at the bottom of the posting.&nbsp;</p>\n<p>Base salary offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. Base salary is only part of the total rewards package, which may include eligibility for an annual discretionary incentive award. Subject to the terms and conditions of the applicable plans then in effect, eligible employees may enroll in a 401(k) plan as well as participate in Company-sponsored medical, dental, vision, and basic life insurance plans for the employee and the employee’s eligible dependents. Eligible employees also may receive other benefits (including various paid time off benefits, such as vacation and sick time), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.</p>\n<p>If hired, the employee will be in an “at will” position and the Company reserves the right to modify base salary (as well as any other discretionary payments or compensation programs) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.</p>",
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