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Head of Marketing
Touraxis · London, Greater London, SE10 8BN, United Kingdom · Active · BambooHR
Job facts
| Field | Value |
|---|---|
| Company | Touraxis |
| Title | Head of Marketing |
| Normalized title | - |
| Department / team | B2C Marketing |
| Location | London, Greater London |
| Work model | - |
| Employment type | Full Time |
| Salary | - |
| Status | active |
| ATS provider | BambooHR |
| Posted / first seen | 2026-05-01 / 2026-05-30 |
| Changed / last seen | 2026-05-30 / 2026-06-06 |
Related slices
| Page | What it contains | Open |
|---|---|---|
| Company jobs | Active postings from Touraxis. | Open |
| Company breakdowns | Role, location, ATS, and work model facets for this company. | Open |
| ATS provider jobs | Active postings observed through BambooHR. | Open |
| Provider filtered search | The same provider as a filtered job collection. | Open |
| City jobs | Active postings in London. | Open |
| Department jobs | Active postings in B2C Marketing. | Open |
| Lifecycle events | Open, update, close, and reopen events for this posting. | Open |
| Original posting | Canonical source or apply URL captured from the ATS. | Open |
Linked records
| Company | Touraxis |
| Source | 5f08be40-b995-4f28-b04d-89f038b04fd1 |
| ATS provider | BambooHR |
Description
About the Role
This is a senior marketing leadership role at the heart of TourAxis's next growth chapter. You will own an end-to-end marketing strategy across multiple travel brands, from brand awareness and content creation through to performance marketing, inbound demand generation, and customer advocacy.
The role spans brand, digital, and revenue marketing across B2C and B2B channels, with a forward-looking focus on building influencer, affiliate, and referral programmes that complement and eventually reduce reliance on paid acquisition. You will work across multiple brands, balancing competing priorities with data-led decisions while staying closely partnered with Sales, Product, Operations, and Data & Finance.
This is a role for a marketer who combines strategic clarity with hands-on commercial rigour; someone who has built and scaled marketing functions, loves brand as much as performance, and brings the energy and adaptability to thrive in a fast-moving, multi-brand environment.
Areas Overseen
Brand & Content
Evolves the TourAxis brand portfolio across all touchpoints. Develops a content strategy that drives customer acquisition and deepens audience engagement across digital channels.
Inbound Sales
Converts marketing-generated demand into revenue. Owns the full B2C inbound funnel — from lead capture to close — and defines the handoff between marketing and sales to ensure maximum conversion efficiency for B2X and classic B2B trade.
Revenue Marketing
Drives paid and owned channel performance across our consumer brands, Sets CPA and ROI targets, manages media investment, and ensures all marketing activity is measurably linked to revenue outcomes.
B2X Advocacy Activation
Designs and scales the B2”X” partner ecosystem — recruiting, onboarding, equipping, and activating influencers, tour leaders, affiliates, and customers as distribution partners. This will become the primary growth lever for the business.
Key Responsibilities
Marketing Strategy & Commercial Performance
Own end-to-end marketing strategy across all TourAxis brands, balancing competing priorities with data-led decisions.
Ensure alignment between brand, performance, product, and sales activity; providing clear visibility of marketing impact at leadership level.
Own the marketing budget and demonstrate clear ROI across all channels and brands.
Represent marketing as a senior, commercially credible voice at leadership level.
Partner closely with Sales, Product, Tour Delivery and Data & Finance to drive joined-up commercial delivery.
Brand Leadership
Define and project brand positioning, tone of voice, and visual identity for TourAxis, Expat Explore, Group Tour Shop, Rail Rocker, and future brands.
Lead branding and brand refresh initiatives where required, ensuring consistency while allowing each brand to remain distinct.
Grow brand equity, trust, and relevance across core markets, with clear ambition to grow localised and regionalised top-of-funnel presence.
Digital & Performance Marketing
Own the full-funnel digital acquisition strategy across paid search, paid social, SEO, email, and content.
Set and continuously optimise CPA targets across all channels
Leverage data, automation, and technology to improve targeting, personalisation, and conversion rates across the funnel.
Develop a content strategy - building awareness, driving SEO performance, and equipping the business with compelling assets.
Influencer, Advocacy & Referral Marketing
Build influencer and creator strategies across brands, including micro-creators and real customers as brand advocates.
Design and launch referral, affiliate, and loyalty programmes that reward advocacy and generate compounding acquisition.
Enable customers to easily generate and share authentic content, shifting from campaign-based activity to long-term creator ecosystems.
Team Leadership
Lead, mentor, and develop a high-performing, multi-disciplinary marketing team across multiple sites, attracting, recruiting, and retaining top talent.
Set clear goals, performance expectations, and delivery rhythms.
Partner effectively with agencies and external specialists as required.
Embed strong measurement, reporting, and optimisation practices across all functions.
What Success Looks Like
#
KPI
What it measures
1
.Revenue Contribution
Marketing-attributed revenue across all brands and channels
2
.Return on Marketing Investment
Revenue generated per pound of marketing spend
3
.Brand Awareness Growth
Aided and unaided brand awareness across core markets
4
.Customer Acquisition Cost
Blended CPA across B2C and B2B channels
5
.Advocacy & Referral Revenue
Revenue contribution from influencer, affiliate, and referral programmes
6
.Team Engagement (eNPS)
Team health, retention, and delivery consistency
Experience & Capability Profile
Essential Experience
Senior marketing leadership in a multi-brand or complex organisation with at least £100M revenue - you have operated at scale and understand the complexity of competing priorities.
Proven growth delivery in a digital-first environment, scaling acquisition through technology, automation, performance media, and data-led decision-making
Deep working knowledge of digital acquisition channels: paid search, paid social, SEO, CRM, content marketing - with a track record of optimising across these simultaneously.
Hands-on experience building referral, affiliate, influencer, or loyalty programmes, with measurable revenue impact.
Strong commercial acumen: CAC, LTV, contribution margin, commission structures. You make ROI-driven decisions and can demonstrate them clearly.
Experience scaling marketing functions through growth or transformation, and across geographies.
Comfortable operating at pace, making prioritisation calls and trade-offs without losing sight of the bigger picture.
Desirable Experience
Strong track record in influencer marketing and creator partnerships, including contract structures, performance tracking, and content co-creation.
Experience in travel, leisure, or experience-led consumer brands.
Exposure to global or multi-market digital growth strategies.
Scale-up or high-growth environment experience.
Familiarity with matrix organisations and cross-functional ways of working.
Skills & Competencies
Strategic and data-driven, with strong commercial judgement and the ability to translate insight into action quickly.
A clear, confident leader who brings focus and momentum to complex, fast-moving environments.
Creative thinker who balances bold experimentation with commercial discipline.
Strong communicator with the ability to influence at senior level and inspire teams.
Digitally fluent - comfortable with growth tech stacks, marketing automation platforms, CRM systems, and analytics tools.
Values & Culture Fit
At TourAxis, values aren't decoration - they shape how we work and how we make decisions. The Head of Marketing is expected to role-model these every day.
Be Boldly Curious
We test, learn, iterate, and adapt faster than our competitors. You bring energy and an appetite for innovation.
Big Hearted People
We act with warmth, respect, and genuine care for travellers and for each other. Family-style hosting is real here.
Own the Outcome
We take responsibility, close loops, and deliver what we commit to. Solutions before problems - always.
Inspire Through Exploration
We help people feel the world is for them, not just for others. That belief runs through everything we make.
What You'll Enjoy
Working with smart, engaged people who care deeply about travel and growth.
Genuine autonomy to shape strategy and build something meaningful from the ground up.
A business that values pace, adaptability, and practical innovation, not process for its own sake.
Flexible working that supports great delivery.
Being trusted to lead, and held accountable for results.
Why TourAxis
TourAxis is building something genuinely different in the travel space — a growth model that turns customers and community into a distribution engine. This is a rare opportunity to architect that model from the top, with real commercial backing and a leadership team that understands growth requires investment, discipline, and creativity in equal measure.
Full job record
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| Provider | bamboohr |
| Provider Job Key | 126 |
| Title | Head of Marketing |
| Normalized Title | — |
| Status | active |
| Active | yes |
| Location Text | London, Greater London, SE10 8BN, United Kingdom |
| Department | B2C Marketing |
| Team | — |
| Employment Type | full_time |
| Workplace Type | — |
| Remote Policy | — |
| Country | — |
| Region | Greater London |
| City | London |
| Salary Raw | — |
| Salary Min | — |
| Salary Max | — |
| Salary Currency | — |
| Salary Period | — |
| Source URL | https://touraxis.bamboohr.com/careers/126 |
| Apply URL | https://touraxis.bamboohr.com/careers/126 |
| First Seen At | 2026-05-30 05:50:43Z |
| Last Seen At | 2026-06-06 10:26:38Z |
| Last Checked At | 2026-06-06 10:26:38Z |
| Last Changed At | 2026-05-30 05:50:43Z |
| Inactive At | — |
| Source Posted At | 2026-05-01 00:00:00Z |
| Source Updated At | — |
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"description": "<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">About the Role</span></p>\n<p><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">This is a senior marketing leadership role at the heart of TourAxis's next growth chapter. You will own an end-to-end marketing strategy across multiple travel brands, from brand awareness and content creation through to performance marketing, inbound demand generation, and customer advocacy.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">The role spans brand, digital, and revenue marketing across B2C and B2B channels, with a forward-looking focus on building influencer, affiliate, and referral programmes that complement and eventually reduce reliance on paid acquisition. You will work across multiple brands, balancing competing priorities with data-led decisions while staying closely partnered with Sales, Product, Operations, and Data & Finance.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">This is a role for a marketer who combines strategic clarity with hands-on commercial rigour; someone who has built and scaled marketing functions, loves brand as much as performance, and brings the energy and adaptability to thrive in a fast-moving, multi-brand environment.</span></p>\n<p><br></p>\n<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">Areas Overseen</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Brand & Content</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Evolves the TourAxis brand portfolio across all touchpoints. Develops a content strategy that drives customer acquisition and deepens audience engagement across digital channels.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Inbound Sales</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 10pt\">Converts marketing-generated demand into revenue. Owns the full B2C inbound funnel — from lead capture to close — and defines the handoff between marketing and sales to ensure maximum conversion efficiency for B2X and classic B2B trade.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Revenue Marketing</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Drives paid and owned channel performance across our consumer brands, Sets CPA and ROI targets, manages media investment, and ensures all marketing activity is measurably linked to revenue outcomes.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">B2X Advocacy Activation</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Designs and scales the B2”X” partner ecosystem — recruiting, onboarding, equipping, and activating influencers, tour leaders, affiliates, and customers as distribution partners. This will become the primary growth lever for the business.</span></p>\n<p><br></p>\n<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">Key Responsibilities</span></p>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Marketing Strategy & Commercial Performance</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Own end-to-end marketing strategy across all TourAxis brands, balancing competing priorities with data-led decisions.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Ensure alignment between brand, performance, product, and sales activity; providing clear visibility of marketing impact at leadership level.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Own the marketing budget and demonstrate clear ROI across all channels and brands.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Represent marketing as a senior, commercially credible voice at leadership level.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Partner closely with Sales, Product, Tour Delivery and Data & Finance to drive joined-up commercial delivery.</span></li>\n</ul>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Brand Leadership</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Define and project brand positioning, tone of voice, and visual identity for TourAxis, Expat Explore, Group Tour Shop, Rail Rocker, and future brands.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Lead branding and brand refresh initiatives where required, ensuring consistency while allowing each brand to remain distinct.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Grow brand equity, trust, and relevance across core markets, with clear ambition to grow localised and regionalised top-of-funnel presence.</span></li>\n</ul>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Digital & Performance Marketing</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Own the full-funnel digital acquisition strategy across paid search, paid social, SEO, email, and content.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Set and continuously optimise CPA targets across all channels</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Leverage data, automation, and technology to improve targeting, personalisation, and conversion rates across the funnel.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Develop a content strategy - building awareness, driving SEO performance, and equipping the business with compelling assets.</span></li>\n</ul>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Influencer, Advocacy & Referral Marketing</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Build influencer and creator strategies across brands, including micro-creators and real customers as brand advocates.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Design and launch referral, affiliate, and loyalty programmes that reward advocacy and generate compounding acquisition.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Enable customers to easily generate and share authentic content, shifting from campaign-based activity to long-term creator ecosystems.</span></li>\n</ul>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Team Leadership</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Lead, mentor, and develop a high-performing, multi-disciplinary marketing team across multiple sites, attracting, recruiting, and retaining top talent.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Set clear goals, performance expectations, and delivery rhythms.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Partner effectively with agencies and external specialists as required.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Embed strong measurement, reporting, and optimisation practices across all functions.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">What Success Looks Like</span></p>\n<p><span style=\"color: #ffffff; font-family: Arial,sans-serif; font-size: 10pt; font-weight: bold\">#</span></p>\n<p><span style=\"color: #ffffff; font-family: Arial,sans-serif; font-size: 10pt; font-weight: bold\">KPI</span></p>\n<p><span style=\"color: #ffffff; font-family: Arial,sans-serif; font-size: 10pt; font-weight: bold\">What it measures</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">1</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">.Revenue Contribution</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Marketing-attributed revenue across all brands and channels</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">2</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">.Return on Marketing Investment</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Revenue generated per pound of marketing spend</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">3</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">.Brand Awareness Growth</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Aided and unaided brand awareness across core markets</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">4</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">.Customer Acquisition Cost</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Blended CPA across B2C and B2B channels</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">5</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">.Advocacy & Referral Revenue</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Revenue contribution from influencer, affiliate, and referral programmes</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">6</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">.Team Engagement (eNPS)</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">Team health, retention, and delivery consistency</span></p>\n<p><br></p>\n<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">Experience & Capability Profile</span></p>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Essential Experience</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Senior marketing leadership in a multi-brand or complex organisation with at least £100M revenue - you have operated at scale and understand the complexity of competing priorities.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Proven growth delivery in a digital-first environment, scaling acquisition through technology, automation, performance media, and data-led decision-making</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Deep working knowledge of digital acquisition channels: paid search, paid social, SEO, CRM, content marketing - with a track record of optimising across these simultaneously.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Hands-on experience building referral, affiliate, influencer, or loyalty programmes, with measurable revenue impact.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Strong commercial acumen: CAC, LTV, contribution margin, commission structures. You make ROI-driven decisions and can demonstrate them clearly.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Experience scaling marketing functions through growth or transformation, and across geographies.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Comfortable operating at pace, making prioritisation calls and trade-offs without losing sight of the bigger picture.</span></li>\n</ul>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Desirable Experience</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Strong track record in influencer marketing and creator partnerships, including contract structures, performance tracking, and content co-creation.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Experience in travel, leisure, or experience-led consumer brands.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Exposure to global or multi-market digital growth strategies.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Scale-up or high-growth environment experience.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Familiarity with matrix organisations and cross-functional ways of working.</span></li>\n</ul>\n<p><span style=\"color: #2e7dbf; font-family: Arial,sans-serif; font-size: 12pt; font-weight: bold\">Skills & Competencies</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Strategic and data-driven, with strong commercial judgement and the ability to translate insight into action quickly.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">A clear, confident leader who brings focus and momentum to complex, fast-moving environments.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Creative thinker who balances bold experimentation with commercial discipline.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Strong communicator with the ability to influence at senior level and inspire teams.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Digitally fluent - comfortable with growth tech stacks, marketing automation platforms, CRM systems, and analytics tools.</span></li>\n</ul>\n<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">Values & Culture Fit</span></p>\n<p><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">At TourAxis, values aren't decoration - they shape how we work and how we make decisions. The Head of Marketing is expected to role-model these every day.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(26, 60, 94); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Be Boldly Curious</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">We test, learn, iterate, and adapt faster than our competitors. You bring energy and an appetite for innovation.</span></p>\n<p><span style=\"color: rgb(26, 60, 94); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Big Hearted People</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">We act with warmth, respect, and genuine care for travellers and for each other. Family-style hosting is real here.</span></p>\n<p><span style=\"color: rgb(26, 60, 94); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Own the Outcome</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">We take responsibility, close loops, and deliver what we commit to. Solutions before problems - always.</span></p>\n<p><span style=\"color: rgb(26, 60, 94); font-family: Arial, sans-serif; font-size: 10pt; font-weight: bold\">Inspire Through Exploration</span></p>\n<p><span style=\"color: #1a1a2e; font-family: Arial,sans-serif; font-size: 10pt\">We help people feel the world is for them, not just for others. That belief runs through everything we make.</span></p>\n<p><br></p>\n<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">What You'll Enjoy</span></p>\n<ul>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Working with smart, engaged people who care deeply about travel and growth.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Genuine autonomy to shape strategy and build something meaningful from the ground up.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">A business that values pace, adaptability, and practical innovation, not process for its own sake.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Flexible working that supports great delivery.</span></li>\n<li><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt\">Being trusted to lead, and held accountable for results.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: #1a3c5e; font-family: Arial,sans-serif; font-size: 13.999999999999998pt; font-weight: bold\">Why TourAxis</span></p>\n<p><span style=\"color: rgb(26, 26, 46); font-family: Arial, sans-serif; font-size: 10pt; font-style: italic\">TourAxis is building something genuinely different in the travel space — a growth model that turns customers and community into a distribution engine. This is a rare opportunity to architect that model from the top, with real commercial backing and a leadership team that understands growth requires investment, discipline, and creativity in equal measure.</span></p>",
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