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    "requisitionDescription": "<h3 dir=\"auto\" data-pasted=\"true\"><span style=\"font-family: georgia, serif; font-size: 14px;\">About the Role</span></h3><p dir=\"auto\" style=\"white-space: pre-wrap;\"><span style=\"font-family: georgia, serif; font-size: 14px;\">As our <strong>Fifth Generation Trade Development Representative</strong>, you&rsquo;ll be the driving force behind the successful on-premise execution of the prestigious Fifth Generation wine and spirits portfolio (including iconic brands like Tito&rsquo;s). You&rsquo;ll partner closely with division managers, sales teams, and Fifth Generation personnel to bring programs to life, elevate brand visibility, and deliver exceptional experiences for our accounts.</span></p><p dir=\"auto\" style=\"white-space: pre-wrap;\"><span style=\"font-family: georgia, serif; font-size: 14px;\">You&rsquo;ll blend strategic execution with hands-on trade work&mdash;securing prime placements, training staff, driving promotions, and ensuring our brands shine in the market.</span></p><h3 dir=\"auto\" data-pasted=\"true\"><span style=\"font-family: georgia, serif; font-size: 14px;\">Core Responsibilities</span></h3><ul dir=\"auto\"><li style=\"font-family: georgia, serif; font-size: 14px;\">Collaborate with the Fifth Generation market manager, RID sales leadership, and supplier teams to plan, develop, and execute high-impact programs&mdash;primarily in the on-premise channel, with qualitative support in off-premise.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Implement and maintain Fifth Generation brand standards and objectives at key accounts, including securing drink menus, lists, and prominent placements.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Spend 4 days per week actively working the trade, managing key strategic accounts across channels.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Execute, analyze, and track programs, sales incentives, marketing budgets, and POS materials.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Leverage your brand expertise for weekly off-premise sampling and on-premise staff training/education.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Manage promotions, merchandise accounts, and act as a strong liaison between corporate, on-premise divisions, and the sales force.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Utilize tools like the Fifth Generation Briefcase, participate in trade surveys, and maintain accurate depletion data, budgets, and monthly analyses.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Introduce new products to the team, achieve monthly goals/quotas, and build lasting relationships with key accounts.</li></ul><p dir=\"auto\" style=\"white-space: pre-wrap;\"><span style=\"font-family: georgia, serif; font-size: 14px;\"><strong>Ongoing Commitment:</strong>We live our values every day by showing respect, compassion, enthusiasm, and a sense of humor; delivering outstanding service to internal and external customers; and continuously innovating to improve company performance.</span></p><h3 dir=\"auto\"><span style=\"font-family: georgia, serif; font-size: 14px;\">What You Bring</span></h3><ul dir=\"auto\"><li style=\"font-family: georgia, serif; font-size: 14px;\"><strong>Preferred:</strong> Four-year undergraduate degree.</li><li style=\"font-family: georgia, serif; font-size: 14px;\"><strong>Required Experience:</strong> 2+ years in sales, 2+ years in retail, and/or 2+ years in restaurant/bar environments.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Strong understanding of the on-premise (hospitality) channel and passion for wine &amp; spirits.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Excellent relationship-building, communication, and organizational skills.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Ability to analyze data, manage budgets, and execute creatively in a fast-paced environment.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Proficiency with Microsoft Office and comfort using sales tools/platforms.</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Physical ability to work in the trade (lifting up to 50 lbs occasionally, extended time on your feet).</li><li style=\"font-family: georgia, serif; font-size: 14px;\">Valid driver&rsquo;s license and willingness to work flexible hours, including some evenings/weekends and occasional duties beyond a standard day.</li></ul><p data-pasted=\"true\"><span style=\"font-size: 14px; font-family: georgia, serif;\"><strong>PHYSICAL ACTIVITIES AND REQUIREMENTS:</strong></span></p><p><span style=\"font-size: 14px; font-family: georgia, serif;\">Ability to remain stationary for extended periods of time, ability to move about to access various objects, ability to operate office machinery such as a computer, ability to communicate effectively. Ability to exert up to 50 pounds of force occasionally, and/or up to 20 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.</span></p>\n",
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