Senior Product Marketer, Office of Finance

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    "heading": "Senior Product Marketer, Office of Finance",
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    "description_html": "At Board, we power financial and operational planning solutions for the world’s best brands. Thousands of enterprises use our technology to optimize resources, drive growth, and ensure profitability. With advanced analytics and forecasting, plus AI-driven insights, customers transform complex, real-time data into actionable intelligence.<br><br>What’s been key to our success? Our people—we value everyone’s unique perspective and energy they bring to the organization. We collaborate openly across teams and borders. We embrace a growth mindset to get results. And we celebrate shared success as goals and milestones are achieved.<br><br>Ready to join a team where innovation meets collaboration? If you're driven by bold ideas and a customer-centric mentality, your next adventure starts here!<br><br>We are looking for a <strong>Senior Product Marketer, Office of Finance</strong> to lead positioning, messaging, and go-to-market strategy for Board’s finance solutions across the CFO organization. <br><br>This role sits at the intersection of finance, technology, and storytelling, translating complex capabilities (including AI-driven insights) into compelling narratives that resonate with CFOs, FP&A leaders, and finance transformation stakeholders. <br><br>You will play a critical role in shaping how Board competes and wins in the Office of Finance market: driving pipeline, enabling Sales, and strengthening our category leadership. <br><br><span style=\"font-size:16px;\"><strong>Key Responsibilities </strong></span><br><br><strong>Marketing Strategy and Positioning</strong> <ul><li>Develop deep understanding of the Office of Finance buying groups, market trends, and competitive landscape </li><li>Define clear, differentiated messaging and positioning, highlighting AI-driven finance use cases and business outcomes </li><li>Translate product capabilities into compelling narratives for external audiences </li></ul><strong>Go-to-Market Strategy (GTM) and Execution</strong> <ul><li>Own and execute GTM strategies across key segments and use cases </li><li>Partner cross-functionally to deliver integrated campaigns, ABM programs, and sales plays that drive and progress pipeline </li><li>Ensure consistent messaging across the comprehensive buyer journey </li></ul><strong>Content, Thought Leadership and AI Enablement </strong><ul><li>Create high-impact content (thought leadership, customer stories, videos, executive presentations) to support marketing and sales </li><li>Leverage AI to scale content creation and improve quality and speed </li><li>Position Board as a trusted advisor in finance transformation </li></ul><strong>Sales and Partner Enablement </strong><ul><li>Equip Sales and Partner teams with effective enablement assets (presentations, toolkits) </li><li>Support client-facing engagements, including keynote presentations and demos  </li><li>Enable teams to clearly articulate value, differentiation, and ROI </li></ul><strong>Customer Insights</strong> <ul><li>Act as the voice of the customer through interviews, win/loss analysis to shape GTM strategy </li><li>Partner with Customer marketing on compelling customer case studies and proof points </li><li>Feed market insights back into product strategy and roadmap </li></ul><strong>Performance and Optimization </strong><ul><li>Analyze marketing and pipeline performance to create actionable insights and improve outcomes </li><li>Continuously optimize messaging, campaign briefs, and enablement based on data</li></ul><strong>Cross-Functional Collaboration </strong><ul><li>Be the driving force for solution launches using a consistent, best-practice approach driving alignment for cross- functional collaboration to enable routes and create demand. </li><li>Partner with Solutions, Sales, Marketing, Product and Enablement to drive aligned, high-impact GTM execution </li></ul><br><span style=\"font-size:16px;\"> </span><strong><span style=\"font-size:14px;\"><span style=\"font-size:16px;\">Required Skills & Qualifications</span> </span></strong><ul><li>6+ years of experience in B2B Product Marketing, preferably in SaaS or enterprise software </li><li>Proven track record of developing and executing GTM strategies that drive pipeline and revenue growth </li><li>Strong expertise in messaging, positioning, and storytelling, particularly for complex solutions </li><li>Experience supporting enterprise sales cycles and engaging with key stakeholders </li><li>Demonstrate ability to leverage AI tools and workflows to improve productivity and output quality </li><li>Excellent written, verbal, and presentation skills, with the ability to influence executive audiences </li><li>Highly proactive, self-driven, and comfortable managing multiple priorities in a fast-paced environment </li><li>Strong collaboration and stakeholder management skills across global teams </li></ul><br><strong><span style=\"font-size:14px;\">Preferred Qualifications</span></strong> <ul><li>Experience in Office of Finance, FP&A, EPM, or financial software solutions </li><li>Familiarity with finance transformation trends and CFO priorities </li><li>Experience with ABM strategies and enterprise buying groups </li><li>Ability to communicate technical concepts (e.g., AI, analytics) in business terms </li></ul><br><span style=\"font-size:14px;\"><strong>Location & Working Model </strong></span><br>Flexible: Hybrid or Remote <br>Reports to: VP of Product Marketing <br><br><strong><span style=\"font-size:14px;\">Our commitment to Diversity and Inclusion </span></strong><br>Join a company that believes in the added value of diversity, inclusion, and belonging. We foster a working environment in which all people are respected and valued, for all aspects which make them unique. We hire you for who you are, and we want you to bring your true self to work every day! <p><span style=\\\"font-size:13px\\\"><strong>Board International is an equal opportunity employer and is committed to a diverse and inclusive workforce.</strong></span></p>\n\n<p><span style=\\\"font-size:14px\\\"><em>Your personal data will be stored for as long as it is necessary to process the job applications that you submitted and for the provision of the service that you requested. Your personal data may also be processed for the fulfillment of the obligations provided for by law. Your data will in any case be deleted without unjustified delay once the aforementioned legal obligations have been fulfilled. Your personal data are collected and used by Board International SA and/or its subsidiaries that are located in the EU or outside on the basis of the appropriate safeguards provided by the European Regulation 2016/679. At any time you may request to access, to correct and/or delete your personal data used by Board International SA or by its subsidiaries for recruiting purposes.</em></span></p>\n\n<p><span style=\\\"font-size:14px\\\">For further question, please refer to our Privacy Policy at <a href=\\\"https://www.board.com/en/privacy-policy\\\">https://www.board.com/en/privacy-policy</a></span></p>",
    "description_text": "At Board, we power financial and operational planning solutions for the world’s best brands. Thousands of enterprises use our technology to optimize resources, drive growth, and ensure profitability. With advanced analytics and forecasting, plus AI-driven insights, customers transform complex, real-time data into actionable intelligence.\nWhat’s been key to our success? Our people—we value everyone’s unique perspective and energy they bring to the organization. We collaborate openly across teams and borders. We embrace a growth mindset to get results. And we celebrate shared success as goals and milestones are achieved.\nReady to join a team where innovation meets collaboration? If you're driven by bold ideas and a customer-centric mentality, your next adventure starts here!\nWe are looking for a Senior Product Marketer, Office of Finance to lead positioning, messaging, and go-to-market strategy for Board’s finance solutions across the CFO organization.\nThis role sits at the intersection of finance, technology, and storytelling, translating complex capabilities (including AI-driven insights) into compelling narratives that resonate with CFOs, FP&A leaders, and finance transformation stakeholders.\nYou will play a critical role in shaping how Board competes and wins in the Office of Finance market: driving pipeline, enabling Sales, and strengthening our category leadership.\n Key Responsibilities\n Marketing Strategy and Positioning   Develop deep understanding of the Office of Finance buying groups, market trends, and competitive landscape\n Define clear, differentiated messaging and positioning, highlighting AI-driven finance use cases and business outcomes\n Translate product capabilities into compelling narratives for external audiences\n Go-to-Market Strategy (GTM) and Execution   Own and execute GTM strategies across key segments and use cases\n Partner cross-functionally to deliver integrated campaigns, ABM programs, and sales plays that drive and progress pipeline\n Ensure consistent messaging across the comprehensive buyer journey\n Content, Thought Leadership and AI Enablement  Create high-impact content (thought leadership, customer stories, videos, executive presentations) to support marketing and sales\n Leverage AI to scale content creation and improve quality and speed\n Position Board as a trusted advisor in finance transformation\n Sales and Partner Enablement  Equip Sales and Partner teams with effective enablement assets (presentations, toolkits)\n Support client-facing engagements, including keynote presentations and demos\n Enable teams to clearly articulate value, differentiation, and ROI\n Customer Insights   Act as the voice of the customer through interviews, win/loss analysis to shape GTM strategy\n Partner with Customer marketing on compelling customer case studies and proof points\n Feed market insights back into product strategy and roadmap\n Performance and Optimization  Analyze marketing and pipeline performance to create actionable insights and improve outcomes\n Continuously optimize messaging, campaign briefs, and enablement based on data\n Cross-Functional Collaboration  Be the driving force for solution launches using a consistent, best-practice approach driving alignment for cross- functional collaboration to enable routes and create demand.\n Partner with Solutions, Sales, Marketing, Product and Enablement to drive aligned, high-impact GTM execution\n   Required Skills & Qualifications   6+ years of experience in B2B Product Marketing, preferably in SaaS or enterprise software\n Proven track record of developing and executing GTM strategies that drive pipeline and revenue growth\n Strong expertise in messaging, positioning, and storytelling, particularly for complex solutions\n Experience supporting enterprise sales cycles and engaging with key stakeholders\n Demonstrate ability to leverage AI tools and workflows to improve productivity and output quality\n Excellent written, verbal, and presentation skills, with the ability to influence executive audiences\n Highly proactive, self-driven, and comfortable managing multiple priorities in a fast-paced environment\n Strong collaboration and stakeholder management skills across global teams\n Preferred Qualifications   Experience in Office of Finance, FP&A, EPM, or financial software solutions\n Familiarity with finance transformation trends and CFO priorities\n Experience with ABM strategies and enterprise buying groups\n Ability to communicate technical concepts (e.g., AI, analytics) in business terms\n Location & Working Model\nFlexible: Hybrid or Remote\nReports to: VP of Product Marketing\n Our commitment to Diversity and Inclusion\nJoin a company that believes in the added value of diversity, inclusion, and belonging. We foster a working environment in which all people are respected and valued, for all aspects which make them unique. We hire you for who you are, and we want you to bring your true self to work every day!  Board International is an equal opportunity employer and is committed to a diverse and inclusive workforce.\n Your personal data will be stored for as long as it is necessary to process the job applications that you submitted and for the provision of the service that you requested. Your personal data may also be processed for the fulfillment of the obligations provided for by law. Your data will in any case be deleted without unjustified delay once the aforementioned legal obligations have been fulfilled. Your personal data are collected and used by Board International SA and/or its subsidiaries that are located in the EU or outside on the basis of the appropriate safeguards provided by the European Regulation 2016/679. At any time you may request to access, to correct and/or delete your personal data used by Board International SA or by its subsidiaries for recruiting purposes.\n For further question, please refer to our Privacy Policy at https://www.board.com/en/privacy-policy",
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      "description": "At Board, we power financial and operational planning solutions for the world’s best brands. Thousands of enterprises use our technology to optimize resources, drive growth, and ensure profitability. With advanced analytics and forecasting, plus AI-driven insights, customers transform complex, real-time data into actionable intelligence.<br><br>What’s been key to our success? Our people—we value everyone’s unique perspective and energy they bring to the organization. We collaborate openly across teams and borders. We embrace a growth mindset to get results. And we celebrate shared success as goals and milestones are achieved.<br><br>Ready to join a team where innovation meets collaboration? If you're driven by bold ideas and a customer-centric mentality, your next adventure starts here!<br><br>We are looking for a <strong>Senior Product Marketer, Office of Finance</strong> to lead positioning, messaging, and go-to-market strategy for Board’s finance solutions across the CFO organization. <br><br>This role sits at the intersection of finance, technology, and storytelling, translating complex capabilities (including AI-driven insights) into compelling narratives that resonate with CFOs, FP&A leaders, and finance transformation stakeholders. <br><br>You will play a critical role in shaping how Board competes and wins in the Office of Finance market: driving pipeline, enabling Sales, and strengthening our category leadership. <br><br><span style=\"font-size:16px;\"><strong>Key Responsibilities </strong></span><br><br><strong>Marketing Strategy and Positioning</strong> <ul><li>Develop deep understanding of the Office of Finance buying groups, market trends, and competitive landscape </li><li>Define clear, differentiated messaging and positioning, highlighting AI-driven finance use cases and business outcomes </li><li>Translate product capabilities into compelling narratives for external audiences </li></ul><strong>Go-to-Market Strategy (GTM) and Execution</strong> <ul><li>Own and execute GTM strategies across key segments and use cases </li><li>Partner cross-functionally to deliver integrated campaigns, ABM programs, and sales plays that drive and progress pipeline </li><li>Ensure consistent messaging across the comprehensive buyer journey </li></ul><strong>Content, Thought Leadership and AI Enablement </strong><ul><li>Create high-impact content (thought leadership, customer stories, videos, executive presentations) to support marketing and sales </li><li>Leverage AI to scale content creation and improve quality and speed </li><li>Position Board as a trusted advisor in finance transformation </li></ul><strong>Sales and Partner Enablement </strong><ul><li>Equip Sales and Partner teams with effective enablement assets (presentations, toolkits) </li><li>Support client-facing engagements, including keynote presentations and demos  </li><li>Enable teams to clearly articulate value, differentiation, and ROI </li></ul><strong>Customer Insights</strong> <ul><li>Act as the voice of the customer through interviews, win/loss analysis to shape GTM strategy </li><li>Partner with Customer marketing on compelling customer case studies and proof points </li><li>Feed market insights back into product strategy and roadmap </li></ul><strong>Performance and Optimization </strong><ul><li>Analyze marketing and pipeline performance to create actionable insights and improve outcomes </li><li>Continuously optimize messaging, campaign briefs, and enablement based on data</li></ul><strong>Cross-Functional Collaboration </strong><ul><li>Be the driving force for solution launches using a consistent, best-practice approach driving alignment for cross- functional collaboration to enable routes and create demand. </li><li>Partner with Solutions, Sales, Marketing, Product and Enablement to drive aligned, high-impact GTM execution </li></ul><br><span style=\"font-size:16px;\"> </span><strong><span style=\"font-size:14px;\"><span style=\"font-size:16px;\">Required Skills & Qualifications</span> </span></strong><ul><li>6+ years of experience in B2B Product Marketing, preferably in SaaS or enterprise software </li><li>Proven track record of developing and executing GTM strategies that drive pipeline and revenue growth </li><li>Strong expertise in messaging, positioning, and storytelling, particularly for complex solutions </li><li>Experience supporting enterprise sales cycles and engaging with key stakeholders </li><li>Demonstrate ability to leverage AI tools and workflows to improve productivity and output quality </li><li>Excellent written, verbal, and presentation skills, with the ability to influence executive audiences </li><li>Highly proactive, self-driven, and comfortable managing multiple priorities in a fast-paced environment </li><li>Strong collaboration and stakeholder management skills across global teams </li></ul><br><strong><span style=\"font-size:14px;\">Preferred Qualifications</span></strong> <ul><li>Experience in Office of Finance, FP&A, EPM, or financial software solutions </li><li>Familiarity with finance transformation trends and CFO priorities </li><li>Experience with ABM strategies and enterprise buying groups </li><li>Ability to communicate technical concepts (e.g., AI, analytics) in business terms </li></ul><br><span style=\"font-size:14px;\"><strong>Location & Working Model </strong></span><br>Flexible: Hybrid or Remote <br>Reports to: VP of Product Marketing <br><br><strong><span style=\"font-size:14px;\">Our commitment to Diversity and Inclusion </span></strong><br>Join a company that believes in the added value of diversity, inclusion, and belonging. We foster a working environment in which all people are respected and valued, for all aspects which make them unique. We hire you for who you are, and we want you to bring your true self to work every day! <p><span style=\\\"font-size:13px\\\"><strong>Board International is an equal opportunity employer and is committed to a diverse and inclusive workforce.</strong></span></p>\n\n<p><span style=\\\"font-size:14px\\\"><em>Your personal data will be stored for as long as it is necessary to process the job applications that you submitted and for the provision of the service that you requested. Your personal data may also be processed for the fulfillment of the obligations provided for by law. Your data will in any case be deleted without unjustified delay once the aforementioned legal obligations have been fulfilled. Your personal data are collected and used by Board International SA and/or its subsidiaries that are located in the EU or outside on the basis of the appropriate safeguards provided by the European Regulation 2016/679. At any time you may request to access, to correct and/or delete your personal data used by Board International SA or by its subsidiaries for recruiting purposes.</em></span></p>\n\n<p><span style=\\\"font-size:14px\\\">For further question, please refer to our Privacy Policy at <a href=\\\"https://www.board.com/en/privacy-policy\\\">https://www.board.com/en/privacy-policy</a></span></p>",
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