Senior Marketing Executive - Auckland

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    "description": "<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">About Us</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">At TANK, we’re proudly Kiwi-owned and operated, having served the community for nearly three decades with fast, fresh, healthy and delicious food – made with care, passion and local ingredients. We aim to inspire balanced, feel-good living and create genuine connections, one smoothie, juice, salad or wrap at a time.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">With 90 locations across New Zealand, our stores are hubs for health enthusiasts and flavour lovers alike. We’re the go-to destination for fast food and drinks that make you feel good inside.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">We’re always evolving - from our food and stores to how we support our team and customers. With exciting projects on the horizon across sustainability, platforms &amp; systems, external branding and strengthening our internal culture, now is the perfect time to join us.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">About the Role</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">We’re looking for a Senior Marketing Executive with a strong focus on social media, brand storytelling and community engagement to lead integrated marketing and activation initiatives from strategy through to execution and analysis.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"><br></span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">This role drives customer-facing campaigns across digital, social retail and community channels to grow engagement, strengthen brand visibility and online presence and support sales growth. </span></p>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">A key part of the role will be developing and executing social-first content strategies that connect with audiences, drive conversation and elevate the brand across platforms.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">You’ll lead the planning, creation and optimisation of social campaigns, content calendars, influencer and community activations, while monitoring performance and identifying opportunities to increase reach, engagement and conversion. </span></p>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">You’ll balance hands-on delivery with strategic input, working within the frameworks set by the Head of Marketing, and cross-functional teams whilst having the autonomy to lead campaign-level execution and optimisation.</span><br></p>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">What you'll be responsible for:</span><br></span><br></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Lead social and product marketing campaigns end-to-end, planning, execution, reporting and optimisation<br></span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Develop and execute social media content and paid campaigns across Meta, TikTok, LinkedIn and other key platforms</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Create and manage content calendars, ensuring consistent, on-brand storytelling across all social and digital touchpoints</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Drive new product launches, seasonal campaigns and market activations across multiple channels</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Lead influencer collaborations, partnerships, sponsorships and community engagement initiatives to grow brand presence</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Manage promotional calendars and campaigns to amplify reach and engagement</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Analyse campaign and social performance metrics, delivering insights and recommendations for optimisation</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Track campaign budgets, costs and ROI</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Act as a key contact for leadership, agencies and external partners</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Represent marketing in cross-functional projects and meetings</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Work closely with the Creative Lead and wider teams to ensure brand consistency across all touchpoints</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">What you will bring:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">3 - 5 years’ experience in a marketing role</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Strong experience across brand marketing, social media, campaign delivery and project management</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Ideally have experience in retail, hospitality, FMCG or QSR marketing</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Experience managing multi-channel campaigns, activations and promotional calendars</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Strong understanding of digital marketing, social media performance and customer engagement</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Proficiency in Adobe Creative Suite, Canva or similar design tools</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Strong analytical mindset with the ability to turn data into actionable insights</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Excellent communication, stakeholder management and project management skills</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">A proactive, collaborative and commercially minded approach</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Passion for customer experience, creativity and brand storytelling</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-family: arial, helvetica, sans-serif\"><span style=\"color: rgb(0, 0, 0); font-size: 12pt\">If you’re passionate about promoting a healthy lifestyle and thrive in a fast-paced, dynamic and people-focused environment, this is your opportunity to blend your love for wellbeing with a rewarding role at TANK.<br></span><br></span><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Apply Now!</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"><br></span></p>",
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