Email Marketing Strategist

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    "datePosted": "2024-02-27",
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    "description": "<p><span style=\"font-weight: bold\">Are you looking for an opportunity to make an incredible impact in the world of socially conscious brands?<br><br></span><br>Lucyd Media is a social advertising agency, specializing in the compliant advertising for CBD, Cannabis, and other DTC wellness e-commerce brands. Our mission is reduce human suffering and maximize human potential by facilitating the distribution of Conscious Compounds™.<br>We are currently seeking a strong Email Marketing Strategist to lead the charge on our DTC retention initiatives. This is a chance to both pioneer and shape the future of our Email Marketing department.<br><br><br>Ready to elevate your career? We’re excited to hear from you.<br><br><br><span style=\"font-weight: bold\">What You Bring to the Table:</span><br></p>\n<ul>\n<li>A solid foundation of 3+ years in email marketing, preferably in an eCommerce setting.</li>\n<li>Proven skills in both the tactical and strategic management of large-scale email lists (100,000+ subscribers) using Klaviyo.</li>\n<li>A sharp eye for design and stellar copywriting skills to ensure every email is a brand ambassador. While you won’t need to own the design of the emails, you will need the eye and the skill to communicate what you want.</li>\n<li>Strong interpersonal communication skills (written and verbal) for collaborating with the internal team and meeting with clients.</li>\n<li>A strong command of Excel/Google Sheets for data analysis and campaign tracking.</li>\n<li>Exceptional organizational skills, adept at juggling multiple projects while maintaining top-notch productivity and prioritization.</li>\n<li>Excellent communication and interpersonal skills to manage client expectations and maintain strong relationships.<br><br></li>\n</ul>\n<p><br><span style=\"font-weight: bold\">Success Roadmap:<br><br></span><br><span style=\"font-weight: bold\">In 30 Days, You’ll:</span><br></p>\n<ul>\n<li>Lay the groundwork for a successful email marketing launch, including refining services and systems, and establishing scalable tools for efficient processes.</li>\n<li>Assess the current state of email marketing across client accounts, proposing improvement strategies and implementation roadmaps.</li>\n<li>Partner with operations to identify and recruit key team members, planning for healthy growth.<br><br></li>\n</ul>\n<p><br><span style=\"font-weight: bold\">In 60 Days, You’ll:</span><br></p>\n<ul>\n<li>Successfully onboard existing advertising clients into our email service, implementing strategies to boost engagement and repeat business.</li>\n<li>Identify and seize opportunities for additional services, continuously refining tools and processes based on feedback and latest industry practices.</li>\n<li>Advance the hiring process for additional team members as needed.<br><br></li>\n</ul>\n<p><br><span style=\"font-weight: bold\">In 90 Days, You’ll:</span><br></p>\n<ul>\n<li>Deliver tangible growth in key metrics for clients enrolled in email services, such as client engagement, open rates, CTR, and overall ROI for email campaigns.</li>\n<li>Forge strong, service-oriented client relationships, marked by clear communication and deep understanding of client needs.</li>\n<li>Collaborate with other departments to align strategies and goals.</li>\n<li>Partner with operations to begin implementing a long-term vision for the email department.<br><br></li>\n</ul>\n<p><br><span style=\"font-weight: bold\">By Your One-Year Anniversary:</span><br></p>\n<ul>\n<li>Be a recognized leader within the department, known for significant growth in key metrics and overall departmental success.</li>\n<li>Lead initiatives that result in the expansion of the department’s capabilities, services, or client base.</li>\n<li>Contribute significantly to the team’s success through mentorship, knowledge sharing, and collaboration.<br><br></li>\n</ul>\n<p><br>Apply now to become an integral part of our mission to connect socially conscious brands with their audiences in meaningful ways.</p>",
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