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Manufacturing, B2B Email Growth Marketing Specialist

3d737c8b 4168 4fb5 Ad57 5b5e8a7bdd7d 19000101 000001 · Texas, Irving, TX, US, Irving, TX; Remote-Recruitment Only · Remote · Active · $90,000–$130,000 / year · ADP Workforce Now Recruiting

Job facts

FieldValue
Company3d737c8b 4168 4fb5 Ad57 5b5e8a7bdd7d 19000101 000001
TitleManufacturing, B2B Email Growth Marketing Specialist
Normalized title-
Department / team-
LocationTexas, TX, United States
Work modelRemote / Remote
Employment typeFull Time
Salary$90,000–$130,000 / year
Statusactive
ATS providerADP Workforce Now Recruiting
Posted / first seen2026-04-27 / 2026-05-31
Changed / last seen2026-06-06 / 2026-06-06

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PageWhat it containsOpen
Company jobsActive postings from 3d737c8b 4168 4fb5 Ad57 5b5e8a7bdd7d 19000101 000001.Open
Company breakdownsRole, location, ATS, and work model facets for this company.Open
ATS provider jobsActive postings observed through ADP Workforce Now Recruiting.Open
Provider filtered searchThe same provider as a filtered job collection.Open
City jobsActive postings in Texas.Open
Work model jobsActive Remote postings.Open
Lifecycle eventsOpen, update, close, and reopen events for this posting.Open
Original postingCanonical source or apply URL captured from the ATS.Open

Linked records

Company3d737c8b 4168 4fb5 Ad57 5b5e8a7bdd7d 19000101 000001
Source46fc80ac-bbe6-4216-a61d-0208461b9b6a
ATS providerADP Workforce Now Recruiting

Description

About Inovar Packaging Group Inovar Packaging Group, LLC is proud to be one of North America’s premier flexographic and digital printing companies, dedicated to the success of our employees and customers. We invest in the latest equipment and technology, continually seeking the best strategies and solutions to deliver cutting-edge, top-quality products. Our culture is customer-driven, team-oriented, and built on win-win partnerships. Why Join Us? Competitive pay and bonus program Comprehensive benefits (medical, dental, vision, life, disability) 401(k) with generous company match Paid Time Off (PTO) 90-day cash incentive Tuition Assistance Growth opportunities within a rapidly expanding company Job Summary We’re looking for a hands-on, execution-focused B2B Email Marketing Specialist to drive lead generation and customer growth through targeted, data-driven campaigns. This role is responsible for owning the full lifecycle of email campaigns—from concept through execution, performance tracking, and optimization. You will manage multiple campaigns simultaneously, working independently while partnering closely with Sales to drive measurable pipeline impact. This is a doer role, not a high-level strategy position. Success requires strong organization, attention to detail, and the ability to execute consistently in a fast-paced environment. Candidates should be comfortable learning a new industry quickly and translating our products, capabilities, and value proposition into effective campaign messaging.- This role is not eligible for visa sponsorship now or in the future. Key Responsibilities Own and execute end-to-end email campaigns, including writing, building, launching, and optimizing Manage multiple campaigns simultaneously, ensuring deadlines, quality, and performance standards are met Execute targeted campaigns to support lead generation, upsell, and cross-sell initiatives Analyze campaign performance (open rates, CTR, conversion, hit rate) and make real-time adjustments Build and maintain segmented lists and targeted messaging based on customer data and buyer profiles Partner closely with Sales to ensure strong lead handoff and follow-up alignment Maintain and optimize email workflows and nurture campaigns within Salesforce Marketing Cloud Account Engagement (Pardot) Ensure all campaigns are accurate, properly formatted, and aligned to brand and messaging standards Identify opportunities within the existing customer base to increase engagement and wallet share Continuously improve campaign execution through testing and iteration Qualifications 3+ years of hands-on B2B email marketing experience Proven ability to independently execute and manage multiple campaigns at once Experience with Salesforce Marketing Cloud Account Engagement (Pardot) (required) Strong organizational skills and high attention to detail Ability to manage deadlines and priorities in a fast-paced environment Data-driven mindset with the ability to analyze and act on campaign performance Experience working cross-functionally with Sales teams Preferred Experience in manufacturing, industrial, or technical B2B environments Exposure to segmentation, lead scoring, or marketing automation tools Familiarity with CRM systems and campaign tracking/reporting Experience supporting upsell/cross-sell campaigns What Success Looks Like Campaigns are launched on time, accurately, and without errors Strong engagement and conversion performance across campaigns Ability to manage multiple initiatives without oversight Clear contribution to pipeline growth and customer expansion Quick ramp in understanding industry, products, and customer base Join Our Team! If you are a detail-oriented marketer who enjoys executing campaigns and driving measurable results, we’d love to hear from you. Apply today and become a part of Inovar Packaging Group!

Full job record

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Source ID46fc80ac-bbe6-4216-a61d-0208461b9b6a
Board ID46fc80ac-bbe6-4216-a61d-0208461b9b6a
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TitleManufacturing, B2B Email Growth Marketing Specialist
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RegionTX
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Salary Min90,000
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First Seen At2026-05-31 18:28:19Z
Last Seen At2026-06-06 12:58:21Z
Last Checked At2026-06-06 12:58:21Z
Last Changed At2026-06-06 12:58:21Z
Inactive At—
Source Posted At2026-04-27 15:16:00Z
Source Updated At—
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    "requisitionDescription": "<div><div><div><div><div><div><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;' data-pasted=\"true\"><strong><span style=\"font-size: 16px; font-family: arial, sans-serif;\">About Inovar Packaging Group</span></strong></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\">Inovar Packaging Group, LLC is proud to be one of North America&rsquo;s premier flexographic and digital printing companies, dedicated to the success of our employees and customers. We invest in the latest equipment and technology, continually seeking the best strategies and solutions to deliver cutting-edge, top-quality products. Our culture is customer-driven, team-oriented, and built on win-win partnerships.</span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><strong>Why Join Us?</strong></span></p><ul style=\"margin-bottom:0in;margin-top:0in;\" type=\"disc\"><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Competitive pay and bonus program&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Comprehensive benefits (medical, dental, vision, life, disability)&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">401(k) with generous company match&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Paid Time Off (PTO)&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">90-day cash incentive&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Tuition Assistance&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Growth opportunities within a rapidly expanding company&nbsp;</li></ul><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><strong>Job Summary</strong></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\">We&rsquo;re looking for a hands-on, execution-focused B2B Email Marketing Specialist to drive lead generation and customer growth through targeted, data-driven campaigns.</span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\">This role is responsible for owning the full lifecycle of email campaigns&mdash;from concept through execution, performance tracking, and optimization. You will manage multiple campaigns simultaneously, working independently while partnering closely with Sales to drive measurable pipeline impact.</span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\">This is a doer role, not a high-level strategy position. Success requires strong organization, attention to detail, and the ability to execute consistently in a fast-paced environment.</span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\">Candidates should be comfortable learning a new industry quickly and translating our products, capabilities, and value proposition into effective campaign messaging.- This role is not eligible for visa sponsorship now or in the future.</span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><strong>Key Responsibilities</strong></span></p><ul style=\"margin-bottom:0in;margin-top:0in;\" type=\"disc\"><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Own and execute end-to-end email campaigns, including writing, building, launching, and optimizing&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Manage multiple campaigns simultaneously, ensuring deadlines, quality, and performance standards are met&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Execute targeted campaigns to support lead generation, upsell, and cross-sell initiatives&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Analyze campaign performance (open rates, CTR, conversion, hit rate) and make real-time adjustments&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Build and maintain segmented lists and targeted messaging based on customer data and buyer profiles&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Partner closely with Sales to ensure strong lead handoff and follow-up alignment&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Maintain and optimize email workflows and nurture campaigns within Salesforce Marketing Cloud Account Engagement (Pardot)&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Ensure all campaigns are accurate, properly formatted, and aligned to brand and messaging standards&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Identify opportunities within the existing customer base to increase engagement and wallet share&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Continuously improve campaign execution through testing and iteration&nbsp;</li></ul><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><strong>Qualifications</strong></span></p><ul style=\"margin-bottom:0in;margin-top:0in;\" type=\"disc\"><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">3+ years of hands-on B2B email marketing experience&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Proven ability to independently execute and manage multiple campaigns at once&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Experience with Salesforce Marketing Cloud Account Engagement (Pardot) (required)&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Strong organizational skills and high attention to detail&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Ability to manage deadlines and priorities in a fast-paced environment&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Data-driven mindset with the ability to analyze and act on campaign performance&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Experience working cross-functionally with Sales teams&nbsp;</li></ul><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><strong>Preferred</strong></span></p><ul style=\"margin-bottom:0in;margin-top:0in;\" type=\"disc\"><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Experience in manufacturing, industrial, or technical B2B environments&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Exposure to segmentation, lead scoring, or marketing automation tools&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Familiarity with CRM systems and campaign tracking/reporting&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Experience supporting upsell/cross-sell campaigns&nbsp;</li></ul><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><strong>What Success Looks Like</strong></span></p><ul style=\"margin-bottom:0in;margin-top:0in;\" type=\"disc\"><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Campaigns are launched on time, accurately, and without errors&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Strong engagement and conversion performance across campaigns&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Ability to manage multiple initiatives without oversight&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Clear contribution to pipeline growth and customer expansion&nbsp;</li><li style=\"margin: 0in; font-size: 16px; font-family: arial, sans-serif;\">Quick ramp in understanding industry, products, and customer base&nbsp;</li></ul><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><br></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\"><strong>Join Our Team!</strong></span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><span style=\"font-size: 16px; font-family: arial, sans-serif;\">If you are a detail-oriented marketer who enjoys executing campaigns and driving measurable results, we&rsquo;d love to hear from you. Apply today and become a part of Inovar Packaging Group!</span></p><p style='margin:0in;font-size:16px;font-family:\"Aptos\",sans-serif;'><br></p></div></div></div></div></div></div>\n",
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        {
          "nameCode": {
            "codeValue": "IsSassDlReqForIntPostFlag"
          },
          "indicatorValue": false
        },
        {
          "nameCode": {
            "codeValue": "IsMonetaryFlag"
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          "indicatorValue": false
        },
        {
          "nameCode": {
            "codeValue": "IsNonMonetaryFlag"
          },
          "indicatorValue": false
        }
      ]
    },
    "requisitionTitle": "Manufacturing, B2B Email Growth Marketing Specialist ",
    "clientRequisitionID": "1430",
    "organizationalUnits": [],
    "postingInstructions": [],
    "additionalProperties": {},
    "requisitionLocations": [
      {
        "address": {
          "cityName": "Irving",
          "postalCode": "75063",
          "countrySubdivisionLevel1": {
            "codeValue": "TX"
          }
        },
        "nameCode": {
          "shortName": "Texas, Irving, TX, US"
        },
        "aliasNames": []
      },
      {
        "address": {
          "cityName": "",
          "postalCode": "",
          "countrySubdivisionLevel1": {
            "codeValue": ""
          }
        },
        "nameCode": {
          "shortName": "Remote-Recruitment Only"
        },
        "aliasNames": []
      }
    ],
    "screeningRequirements": [],
    "sponsoredVisaTypeCodes": []
  },
  "detail_meta": {
    "url": "https://workforcenow.adp.com/mascsr/default/careercenter/public/events/staffing/v1/job-requisitions/916762?cid=3d737c8b-4168-4fb5-ad57-5b5e8a7bdd7d&ccId=19000101_000001&lang=en_US&locale=en_US",
    "http_status": 200,
    "content_type": "application/json;charset=UTF-8",
    "response_bytes": 15902
  },
  "detail_errors": []
}
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GET https://api.bluedoor.sh/job-postings/v1/jobs/d9673aa158b693a88847bfcc223a600c926ff268?include=descriptionJSON
GET https://api.bluedoor.sh/job-postings/v1/orgs/46f97439-6d16-4c1e-9ee0-b8a6fb89d026JSON
GET https://api.bluedoor.sh/job-postings/v1/sources/46fc80ac-bbe6-4216-a61d-0208461b9b6aJSON
GET https://api.bluedoor.sh/job-postings/v1/jobs/d9673aa158b693a88847bfcc223a600c926ff268/eventsJSON

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