Customer Advocacy Specialist

About Outreach Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. Outreach infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions. From new logo prospecting to expansions, deal acceleration, driving retention, and forecasting, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Revenue leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. World leading enterprise organizations use Outreach to power their revenue teams, including Databricks, SAP, Siemens, and Verizon to name a few. The Role At Outreach, our customers are our strongest advocates and one of our most valuable assets. We are looking for a dynamic Customer Advocacy Specialist to join our Corporate Marketing team and help build a best-in-class advocacy program across our customer base. This is a high-impact, cross-functional role that blends storytelling, relationship management, and program execution to drive measurable business results. In this role, you will support incentivized customer advocacy programs, manage rewards and recognition initiatives, and develop a steady pipeline of high-quality customer content, from case studies and videos to reviews and sales enablement assets. You will partner closely with Sales, Marketing, Customer Success, and Product to identify, engage, and elevate customers who strengthen both our brand and our business. This role brings a great opportunity to use innovative AI technology in your day-to-day activity. Location: We're open to remote within the US or hybrid at one of our office locations (Seattle, Atlanta). #LI-AM1 #LI-Remote Why You’ll Love It Here • Flexible time off • 401k to help you save for the future • Generous medical, dental, and vision coverage for full-time employees and their dependents • A parental leave program that includes options for a paid night nurse, and a gradual return to work • Infertility/ assisted reproductive services benefit • Employee referral bonuses to encourage the addition of great new people to the team • Snacks and beverages in the Office, along with fun events to celebrate • Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military Outreach is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Our success is reliant on building teams that include people from different backgrounds and experiences who can elevate assumptions and ideas with fresh perspectives. We're dedicated to hiring the whole human, not just a resume. To that end, we look for a diverse pool of applicants-including those from historically marginalized groups. We would like to invite you to apply even if you don't think you meet all of the requirements listed below. We don't want a few lines in a job description to get between us and the opportunity to meet you. Your Daily Adventures Will Include: Develop and manage a robust library of customer content, including case studies, video testimonials, blogs, podcasts, webinars, speaking engagements, and sales enablement assets Support incentivized customer advocacy programs that drive participation through gifting, recognition, and catered experiences Repurpose core content across formats and channels to extend the reach and impact of customer stories Prepare copy for customer newsletters and partner with social media on ongoing posting and content support Support and maintain a centralized, searchable content repository for Sales, Marketing, and Customer Success Manage workflows in Asana to keep advocacy projects, requests, and deliverables on track Upload, publish, and track advocacy content in a sales enablement platform to support enablement and content adoption Respond to customer reviews across key platforms and analyze trends to share actionable insights with Product and other internal teams Conduct regular check-ins with cross-functional stakeholders to identify potential advocates and uncover advocacy opportunities Match Sales and Customer Success teams with the right advocates for customer reference requests Ability to use AI to scale processes, content, and Increase efficiency Track and report on program performance, including advocate engagement, gifting ROI, content utilization, and impact on pipeline and sales velocity Our Vision of You: You bring creativity, initiative, and a builder's mindset to this role. You understand that strong advocacy programs are built on trusted relationships, thoughtful execution, and a clear understanding of what motivates customers to engage. You are proactive, resourceful, and comfortable working across teams to turn ideas into programs that deliver measurable impact. 1-3 years of experience in customer marketing or advocacy within a B2B technology environment (agency or corporation) Experience developing a wide range of customer content, including case studies and testimonials, from concept through completion Exceptional written and verbal communication skills, with strong attention to detail and a talent for storytelling, in addition to experience with AI content creation tools Ability to build trusted relationships with customers and internal stakeholders while aligning advocacy efforts to business priorities Strong understanding of B2B marketing fundamentals and how customer stories build trust, influence pipeline, and support revenue growth Customer-first mindset and the ability to understand customer goals, challenges, and motivations for advocacy Preferred: Experience with gifting platforms, reference management tools, and AI tools that help streamline and scale advocacy operations

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