E-Commerce Director

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    "datePosted": "2026-03-06",
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    "description": "<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">Job Description</span></span></p>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">1. E-Commerce Strategy and Planning:</span></span></p>\n<ul>\n<li>Develop and execute a comprehensive e-commerce strategy aligned with company goals, ensuring a strong online presence and increased market share.</li>\n<li>Identify new opportunities and trends within the e-commerce landscape to drive innovation and competitive advantage.</li>\n<li>Collaborate with cross-functional teams, including Marketing, Sales, Product Management, and IT, to ensure seamless execution of e-commerce initiatives.</li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">2. Website Management:</span></span></p>\n<ul>\n<li>Oversee the 3rd party developer of the e-commerce website, ensuring it is user-friendly, visually appealing, and optimized for conversions.</li>\n<li>Manage product listings, pricing, <span style=\"font-weight: bold\">inventory</span>, and promotions to maximize sales and customer satisfaction.</li>\n<li>Monitor website performance metrics and analytics to identify areas for improvement and implement optimization strategies.</li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">3. Customer Experience and Conversion Optimization:</span></span></p>\n<ul>\n<li>Lead efforts to enhance the online shopping experience, from browsing to checkout, by optimizing user interface, navigation, and checkout processes.</li>\n<li>Implement personalization and recommendation strategies to increase customer engagement, retention, and average order value.</li>\n<li>Monitor customer feedback and reviews, addressing issues promptly and continuously improving the overall customer journey.</li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">4. Data Analysis and Reporting:</span></span></p>\n<ul>\n<li>Utilize data analytics tools to track key performance indicators (KPIs), sales metrics, customer behavior, and market trends.</li>\n<li>Generate regular reports and insights to provide actionable recommendations for improving e-commerce performance and achieving business objectives.</li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">5. Team Leadership and Development:</span></span></p>\n<ul>\n<li>Manage and mentor a team of e-commerce professionals, providing guidance, performance feedback, and professional development opportunities.</li>\n<li>Foster a collaborative and results-driven work environment, ensuring the team's alignment with organizational goals.</li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">6. Vendor and Partnership Management:</span></span></p>\n<ul>\n<li>Collaborate with third-party vendors, technology partners, and service providers to ensure effective e-commerce operations, including payment processing, logistics, and fulfillment.</li>\n<li>Negotiate and manage vendor relationships to optimize costs and service levels.</li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">7. Content Marketing and Marketplace Sales Conversion:</span></span></p>\n<ul>\n<li>Develop and implement content marketing strategies across e-commerce platforms and marketplaces (e.g., Lazada, Shopee, TikTok Shop) to drive traffic, engagement, and sales conversion.</li>\n<li>Optimize product content, including titles, descriptions, images, and keywords, to improve search visibility and conversion rates within marketplace platforms.</li>\n<li>Plan and execute promotional campaigns, in-platform advertisements, and sales activities to maximize product exposure and revenue generation.</li>\n<li>Monitor and analyze campaign performance, conversion rates, and customer engagement metrics to continuously improve marketplace effectiveness and ROI.</li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">8. E-Commerce Warehouse Operations Oversight:</span></span></p>\n<ul>\n<li>Oversee e-commerce warehouse operations to ensure efficient order fulfillment, accurate inventory management, and timely delivery to customers.</li>\n<li>Monitor inbound and outbound processes, stock accuracy, picking/packing efficiency, and return management to maintain high service levels.</li>\n<li>Collaborate closely with logistics and warehouse teams to optimize workflow, reduce operational costs, and improve overall fulfillment performance.</li>\n<li>Implement performance tracking and reporting for warehouse KPIs such as order accuracy, processing time, and delivery lead time to drive continuous improvement.</li>\n</ul>\n<p> </p>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">Qualifications:</span></span></p>\n<ul>\n<li>Bachelor’s degree in Business Administration, Marketing, E-Commerce, or a related field (Master’s degree preferred).</li>\n<li>Minimum of 10 years of progressive experience in e-commerce management within the FMCG industry, with at least 5 years in a senior leadership role.</li>\n<li>Strong knowledge of e-commerce platforms, digital technologies, and emerging industry trends.</li>\n<li>Proven track record of driving revenue growth and achieving ambitious sales targets within the e-commerce landscape.</li>\n<li>Solid expertise in digital marketing strategies, including SEO, SEM, social media, performance marketing, and email marketing.</li>\n<li>Excellent analytical and data interpretation skills, with the ability to translate insights into actionable strategies.</li>\n<li>Hands-on experience in website management, user experience (UX) optimization, and conversion rate optimization (CRO).</li>\n<li>Strong leadership capabilities with experience in building, mentoring, and managing high-performing teams.</li>\n<li>Exceptional communication, negotiation, and project management skills.</li>\n<li>Knowledge of e-commerce regulations, payment processing, and data privacy best practice.<br> </li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">สถานที่ปฏิบัติงาน : สำนักงานใหญ่ พระราม9 ซอย53</span></span></p>\n<p><br></p>",
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