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Head of Content Strategy

Pearl · Manchester, NH, United States · Remote · Active · $100,000–$120,000 / year · Rippling ATS

Job facts

FieldValue
CompanyPearl
TitleHead of Content Strategy
Normalized title-
Department / teamMarketing and Communications
LocationManchester, NH, United States
Work modelRemote / Remote
Employment typeFull Time
Salary$100,000–$120,000 / year
Statusactive
ATS providerRippling ATS
Posted / first seen2026-05-27 / 2026-05-29
Changed / last seen2026-06-06 / 2026-06-06

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PageWhat it containsOpen
Company jobsActive postings from Pearl.Open
Company breakdownsRole, location, ATS, and work model facets for this company.Open
ATS provider jobsActive postings observed through Rippling ATS.Open
Provider filtered searchThe same provider as a filtered job collection.Open
City jobsActive postings in Manchester.Open
Department jobsActive postings in Marketing and Communications.Open
Work model jobsActive Remote postings.Open
Lifecycle eventsOpen, update, close, and reopen events for this posting.Open
Original postingCanonical source or apply URL captured from the ATS.Open

Linked records

CompanyPearl
Sourceefa1006a-b272-45b2-a5ae-7caef5ba5e9a
ATS providerRippling ATS

Description

company About Pearl Pearl is a mission-driven Certified B Corp building the first national home performance rating system and registry for U.S. single-family homes—functioning much like a FICO® score for residential properties. Through its proprietary Pearl SCORE™, the company rates homes on a 1-to-1,000 point scale across five key pillars: Safety, Comfort, Operations, Resilience, and Energy. By making these traditionally invisible qualities visible, measurable, and financially valuable, Pearl empowers buyers, sellers, and real estate professionals to fully understand and value how a home performs in daily life. role Role Overview Pearl is seeking a Head of Content Strategy to build and lead a scalable, high-impact content machine across corporate, consumer, and vertical-specific audiences. You will own the strategic planning, execution, and amplification of all content — from quarterly calendars through real-time opportunity capture. You will manage subject matter expert writers, define and maintain our online presence, oversee all owned and social channels, ensure brand consistency, and ensure every piece of content drives maximum awareness and audience growth. This is a leadership role focused on strategy, calendar discipline, and operational excellence — not day-to-day writing. Key Responsibilities Strategic Planning & Calendar Management Define our online presence in terms of the social platforms and other online assets we use, as well as our objective and action plan for each. Develop and maintain rolling quarterly content calendars and production plans across three content streams: corporate narrative, consumer-facing content, and vertical-specific content for real estate, home inspectors, contractors, insurance, and lending verticals. Evolve Pearl's content from a baseline of blog posts and standard social updates into a richer multi-format mix — short-form video, explainer animations, infographics, podcasts, webinars, and other emerging formats. Match the right format to the right audience and message, and build the production pipeline (largely through the freelance studio) to deliver consistently across channels. Oversee and coordinate with our PR lead to ensure consistency in our message and that PR is reinforcing your content strategy. Identify thematic pillars, research opportunities, and derivative content angles that maximize ROI on every major research report and white paper we produce. Balance drumbeat content (regular publishing cadence) with opportunistic, high-impact pieces. Execution & Amplification Oversee the full lifecycle of published content: distribution across channels, engagement response protocols, repurposing into derivative formats (infographics, videos, social snippets, vertical-specific angles). Establish and operationalize SOPs for content publication, social amplification, comment management, and community engagement so these activities become organizational muscle memory, not ad-hoc reactions. Ensure consistent multi-channel publishing rhythm that increases frequency from current baseline to a significantly elevated cadence. Community Management Oversight You won't necessarily be the day-to-day community operator, but you'll own the function — defining excellence, hiring or sourcing the operator, training and overseeing them, and stepping in as backup when needed. We manage this internally today, but expect this role to be outsourced or part-time moving forward, and you'll lead that decision. Writer & Content Management Oversee subject matter expert writers and content quality while planning and overseeing production; ensure all output aligns with brand standards and strategic direction. Recruit and nurture relationships with specialized subject matter expert writers in core verticals. Opportunity Recognition & Speed Monitor internal and external signals for high-impact content opportunities (podcasts, partnerships, news, research releases) and be able to mobilize repurposing and amplification within hours, not days. Own the decision-making on what gets fast-tracked to the top of the content queue and why. On AI and Your Role You will oversee the work of AI Agents. Large language models like Claude can generate multiple content pieces from a single research document in minutes. What they cannot do: reflect the human nuance of our brand voice, decide which topics matter most to your strategy, know when a high-profile podcast deserves immediate amplification, understand which vertical lens will resonate most with realtors versus retailers, or recognize an emerging opportunity that should shift your quarterly plan. That judgment and strategic agility is what you bring. Your role is to be the strategist and gatekeeper — the person who knows what to make, when to make it, and how to amplify it for maximum impact. Success Metrics — 6 Months Publishing cadence increased from current baseline to consistent, elevated multi-channel output. Every major research lift and white paper generating three to five derivative content pieces across formats and verticals. Established SOPs for engagement, amplification, and community management that operate without constant escalation. Measurable growth in digital audience across social and owned channels. Real-time opportunity spotting and execution happening within 24 hours, not days. Internal and external perception shift: content goes from an exercise in treading water to become a competitive strength and differentiator. Required Qualifications 7+ years in content strategy, editorial leadership, or equivalent role in consumer-facing environments. Proven ability to build and execute quarterly content calendars at scale across multiple audience segments. Track record of increasing publishing cadence and digital audience growth in consumer channels. Strong project management discipline and comfort with operational detail. Direct experience as, or overseeing, the community manager function. Ability to work with subject matter experts and freelance/contract talent without direct management overhead. Comfort with repurposing strategy and understanding how to squeeze maximum value from single content assets. Understanding of vertical marketing and ability to adapt messaging for different buyer personas. Nice-to-Haves Familiarity with AI writing tools and how to use them as force multipliers, not replacements for strategy. Experience building engaged communities or audiences in consumer verticals. Comfort with metrics-driven decision making and ability to articulate ROI of content initiatives. Background working with subject matter experts or highly specialized audiences. B2B content experience as secondary exposure.

Full job record

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Source IDefa1006a-b272-45b2-a5ae-7caef5ba5e9a
Board IDefa1006a-b272-45b2-a5ae-7caef5ba5e9a
Providerrippling
Provider Job Keybe537afd-3408-4ab8-bc37-457c86560e62
TitleHead of Content Strategy
Normalized Title—
Statusactive
Activeyes
Location TextManchester, NH, United States
DepartmentMarketing and Communications
Team—
Employment Typefull_time
Workplace Typeremote
Remote Policyremote
CountryUnited States
RegionNH
CityManchester
Salary RawUSD 100000-120000 YEAR
Salary Min100,000
Salary Max120,000
Salary CurrencyUSD
Salary Periodyear
Source URLhttps://ats.rippling.com/careers-at-pearl/jobs/be537afd-3408-4ab8-bc37-457c86560e62
Apply URLhttps://ats.rippling.com/careers-at-pearl/jobs/be537afd-3408-4ab8-bc37-457c86560e62
First Seen At2026-05-29 07:13:32Z
Last Seen At2026-06-06 08:46:12Z
Last Checked At2026-06-06 08:46:12Z
Last Changed At2026-06-06 08:46:12Z
Inactive At—
Source Posted At2026-05-27 19:03:14Z
Source Updated At—
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      "role": "<meta><h2 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"color:rgb(0,0,0);font-size:13pt;white-space:pre-wrap;\">Role Overview</strong></b></h2><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Pearl is seeking a Head of Content Strategy to build and lead a scalable, high-impact content machine across corporate, consumer, and vertical-specific audiences. You will own the strategic planning, execution, and amplification of all content — from quarterly calendars through real-time opportunity capture. You will manage subject matter expert writers, define and maintain our online presence, oversee all owned and social channels, ensure brand consistency, and ensure every piece of content drives maximum awareness and audience growth. This is a leadership role focused on strategy, calendar discipline, and operational excellence — not day-to-day writing.</span></p><h2 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"color:rgb(0,0,0);font-size:13pt;white-space:pre-wrap;\">Key Responsibilities</strong></b></h2><h3 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:21pt;font-weight:600;letter-spacing:0.25px;margin-top:14px;margin-bottom:4px;padding-left:0px;\"><i><b><strong style=\"color:rgb(0,0,0);font-size:11pt;font-style:italic;white-space:pre-wrap;\">Strategic Planning &amp; Calendar Management</strong></b></i></h3><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Define our online presence in terms of the social platforms and other online assets we use, as well as our objective and action plan for each.&nbsp;</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Develop and maintain rolling quarterly content calendars and production plans across three content streams: corporate narrative, consumer-facing content, and vertical-specific content for real estate, home inspectors, contractors, insurance, and lending verticals.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Evolve Pearl's content from a baseline of blog posts and standard social updates into a richer multi-format mix — short-form video, explainer animations, infographics, podcasts, webinars, and other emerging formats. Match the right format to the right audience and message, and build the production pipeline (largely through the freelance studio) to deliver consistently across channels.&nbsp;</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Oversee and coordinate with our PR lead to ensure consistency in our message and that PR is reinforcing your content strategy.&nbsp;</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Identify thematic pillars, research opportunities, and derivative content angles that maximize ROI on every major research report and white paper we produce.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Balance drumbeat content (regular publishing cadence) with opportunistic, high-impact pieces.</span></li></ul><h3 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:21pt;font-weight:600;letter-spacing:0.25px;margin-top:14px;margin-bottom:4px;padding-left:0px;\"><i><b><strong style=\"color:rgb(0,0,0);font-size:11pt;font-style:italic;white-space:pre-wrap;\">Execution &amp; Amplification</strong></b></i></h3><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Oversee the full lifecycle of published content: distribution across channels, engagement response protocols, repurposing into derivative formats (infographics, videos, social snippets, vertical-specific angles).</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Establish and operationalize SOPs for content publication, social amplification, comment management, and community engagement so these activities become organizational muscle memory, not ad-hoc reactions.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Ensure consistent multi-channel publishing rhythm that increases frequency from current baseline to a significantly elevated cadence.</span></li></ul><h3 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:21pt;font-weight:600;letter-spacing:0.25px;margin-top:14px;margin-bottom:4px;padding-left:0px;\"><i><b><strong style=\"color:rgb(0,0,0);font-size:11pt;font-style:italic;white-space:pre-wrap;\">Community Management Oversight</strong></b></i></h3><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">You won't necessarily be the day-to-day community operator, but you'll own the function — defining excellence, hiring or sourcing the operator, training and overseeing them, and stepping in as backup when needed. We manage this internally today, but expect this role to be outsourced or part-time moving forward, and you'll lead that decision.</span></li></ul><h3 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:21pt;font-weight:600;letter-spacing:0.25px;margin-top:14px;margin-bottom:4px;padding-left:0px;\"><i><b><strong style=\"color:rgb(0,0,0);font-size:11pt;font-style:italic;white-space:pre-wrap;\">Writer &amp; Content Management</strong></b></i></h3><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Oversee subject matter expert writers and content quality while planning and overseeing production; ensure all output aligns with brand standards and strategic direction.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Recruit and nurture relationships with specialized subject matter expert writers in core verticals.</span></li></ul><h3 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:21pt;font-weight:600;letter-spacing:0.25px;margin-top:14px;margin-bottom:4px;padding-left:0px;\"><i><b><strong style=\"color:rgb(0,0,0);font-size:11pt;font-style:italic;white-space:pre-wrap;\">Opportunity Recognition &amp; Speed</strong></b></i></h3><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Monitor internal and external signals for high-impact content opportunities (podcasts, partnerships, news, research releases) and be able to mobilize repurposing and amplification within hours, not days.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Own the decision-making on what gets fast-tracked to the top of the content queue and why.</span></li></ul><h2 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"color:rgb(0,0,0);font-size:13pt;white-space:pre-wrap;\">On AI and Your Role</strong></b></h2><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">You will oversee the work of AI Agents. Large language models like Claude can generate multiple content pieces from a single research document in minutes. What they cannot do: reflect the human nuance of our brand voice, decide which topics matter most to your strategy, know when a high-profile podcast deserves immediate amplification, understand which vertical lens will resonate most with realtors versus retailers, or recognize an emerging opportunity that should shift your quarterly plan. That judgment and strategic agility is what you bring. Your role is to be the strategist and gatekeeper — the person who knows what to make, when to make it, and how to amplify it for maximum impact.</span></p><h2 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"color:rgb(0,0,0);font-size:13pt;white-space:pre-wrap;\">Success Metrics — 6 Months</strong></b></h2><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Publishing cadence increased from current baseline to consistent, elevated multi-channel output.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Every major research lift and white paper generating three to five derivative content pieces across formats and verticals.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Established SOPs for engagement, amplification, and community management that operate without constant escalation.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Measurable growth in digital audience across social and owned channels.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Real-time opportunity spotting and execution happening within 24 hours, not days.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Internal and external perception shift: content goes from an exercise in treading water to become a competitive strength and differentiator.</span></li></ul><h2 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"color:rgb(0,0,0);font-size:13pt;white-space:pre-wrap;\">Required Qualifications</strong></b></h2><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">7+ years in content strategy, editorial leadership, or equivalent role in consumer-facing environments.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Proven ability to build and execute quarterly content calendars at scale across multiple audience segments.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Track record of increasing publishing cadence and digital audience growth in consumer channels.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Strong project management discipline and comfort with operational detail.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Direct experience as, or overseeing, the community manager function.&nbsp;</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Ability to work with subject matter experts and freelance/contract talent without direct management overhead.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Comfort with repurposing strategy and understanding how to squeeze maximum value from single content assets.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Understanding of vertical marketing and ability to adapt messaging for different buyer personas.</span></li></ul><h2 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"color:rgb(0,0,0);font-size:13pt;white-space:pre-wrap;\">Nice-to-Haves</strong></b></h2><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Familiarity with AI writing tools and how to use them as force multipliers, not replacements for strategy.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Experience building engaged communities or audiences in consumer verticals.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Comfort with metrics-driven decision making and ability to articulate ROI of content initiatives.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Background working with subject matter experts or highly specialized audiences.</span></li><li style=\"color:rgb(0,0,0);font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">B2B content experience as secondary exposure.</span></li></ul><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;\"><br></p>",
      "company": "<meta><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:9pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;\"><b><strong style=\"font-size:16pt;white-space:pre-wrap;\">About Pearl</strong></b></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:8pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;\"><br></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;\">Pearl is a mission-driven Certified B Corp building the first national home performance rating system and registry for U.S. single-family homes—functioning much like a FICO® score for residential properties. Through its proprietary Pearl SCORE™, the company rates homes on a 1-to-1,000 point scale across five key pillars: Safety, Comfort, Operations, Resilience, and Energy. By making these traditionally invisible qualities visible, measurable, and financially valuable, Pearl empowers buyers, sellers, and real estate professionals to fully understand and value how a home performs in daily life.</span></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p>"
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GET https://api.bluedoor.sh/job-postings/v1/sources/efa1006a-b272-45b2-a5ae-7caef5ba5e9aJSON
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