Employer Brand & Talent Attraction Manager

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  "last_changed_at": "2026-06-06T07:55:23.788Z",
  "active_status": "active"
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{
  "language": "en",
  "location": {
    "raw": "New York, New York",
    "city": "New York",
    "region": "NY",
    "country": "United States",
    "is_remote": false,
    "confidence": 0.85
  },
  "salary_max": 150000,
  "salary_min": 120000,
  "inferred_at": "2026-06-06T19:33:02.510Z",
  "launch_scope": {
    "reason": "english_us_canada",
    "included": true,
    "language": "en",
    "location": {
      "raw": "New York, New York",
      "city": "New York",
      "region": "NY",
      "country": "United States",
      "is_remote": false,
      "confidence": 0.85
    },
    "countries": [
      "United States"
    ]
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  "remote_policy": null,
  "salary_period": "year",
  "workplace_type": "on_site",
  "salary_currency": "USD"
}

{}

{
  "lists": [
    {
      "text": "Core Responsibilities",
      "content": "<div>\n<ul style=\"margin-top: 0in; margin-bottom: 0in;\">\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Drive top-of-funnel candidate growth and improve conversion</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Own and elevate employer brand and recruitment marketing strategy</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Operate as a hands-on individual contributor partnering with TA and Marketing</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Define and evolve Employer Value Proposition (EVP) and talent messaging</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Own careers site strategy, content, user experience and conversion optimization</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Plan and execute recruitment marketing campaigns across key channels</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Build and manage talent community and candidate engagement programs</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Establish and track full-funnel metrics and optimize performance</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Own offsite events that drive engagement and increase top of funnel activity</li>\n\n</ul></div>"
    },
    {
      "text": "Additional Impact Areas",
      "content": "<div>\n<ul style=\"margin-top: 0in; margin-bottom: 0in;\">\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Lead campus, event, and community-based talent marketing initiatives</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Referral program campaigns and internal marketing</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Manage employer brand assets, recruiting collateral, and promotional materials</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Recruiter branding and LinkedIn enablement</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Social evangelist and brand ambassador programs</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Monitor market trends, competitor activity, and emerging talent attraction strategies</li>\n\n</ul></div>"
    },
    {
      "text": "Success Metrics",
      "content": "<div>\n<ul style=\"margin-top: 0in; margin-bottom: 0in;\">\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Top of funnel volume</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Increased careers site traffic and applicant conversion rates</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Campaign performance (CTR, cost per applicant)</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Cost per hire and ROI on marketing spend</li>\n\n</ul></div>"
    },
    {
      "text": "Ideal Profile",
      "content": "<div>\n<ul style=\"margin-top: 0in; margin-bottom: 0in;\">\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">5+ years in recruitment marketing, employer brand, or talent acquisition</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Strong storytelling, content creation, and campaign development skills</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Data-driven mindset with ability to translate insights into action</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Entrepreneurial, builder-oriented mentality with a bias toward action</li>\n<li style=\"margin: 0in 0in 0in 0px; line-height: normal; font-size: 11pt; font-family: Cambria, serif;\">Passion for creating exceptional candidate experiences</li>\n\n</ul></div>"
    }
  ],
  "country": "US",
  "createdAt": 1780599559602,
  "updatedAt": null,
  "categories": {
    "team": "Director of Marketing",
    "location": "New York, New York",
    "commitment": "Full Time Salary",
    "department": "08 HQ - Marketing",
    "allLocations": [
      "New York, New York"
    ]
  },
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    "currency": "USD",
    "interval": "per-year-salary"
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  "workplaceType": "onsite"
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