Social Media Manager

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    "requisitionDescription": "<div><p data-path-to-node=\"1\" data-pasted=\"true\"><strong>JOB SUMMARY</strong></p><p data-path-to-node=\"1\">World Emblem is seeking a strategic and tech-savvy Social Media Manager to lead day-to-day content strategy and execution across our portfolio of brands, including World Emblem, Hero&rsquo;s Pride, Custom Genie, and our CEO&rsquo;s executive LinkedIn presence. The ideal candidate excels at B2B multi-brand storytelling and is highly comfortable leveraging AI and programmatic tools to scale, optimize, and streamline digital communications.</p><p data-path-to-node=\"2\"><strong>KEY RESPONSIBILITIES</strong></p><ul data-path-to-node=\"3\"><li><p data-path-to-node=\"3,0,0\">Strategy &amp; Planning: Develop and maintain integrated content calendars across LinkedIn, Facebook, and Instagram, aligning themes with marketing priorities and brand positioning.</p></li><li><p data-path-to-node=\"3,1,0\">Content Creation: Write, edit, and publish high-quality, platform-tailored daily posts; collaborate cross-functionally to source imagery, stories, and product updates.</p></li><li><p data-path-to-node=\"3,2,0\">Community Management: Monitor social channels for engagement, respond to interactions, and support the CEO&#39;s executive LinkedIn presence and audience growth.</p></li><li><p data-path-to-node=\"3,3,0\">Optimization &amp; Tools: Utilize AI tools for content workflow efficiency and leverage programmatic scheduling platforms to track analytics, reach, and performance metrics.</p></li></ul><p data-path-to-node=\"4\"><strong>QUALIFICATIONS</strong></p><ul data-path-to-node=\"5\"><li><p data-path-to-node=\"5,0,0\">Education: Bachelor&rsquo;s degree in Marketing, Communications, Digital Media, or a related field (or equivalent practical experience).</p></li><li><p data-path-to-node=\"5,1,0\">Experience: Minimum 5 years of dedicated social media experience, with a strong preference for B2B and multi-brand environments.</p></li><li><p data-path-to-node=\"5,2,0\">Platform Expertise: Advanced knowledge of LinkedIn, Facebook, and Instagram best practices, algorithms, and engagement tactics.</p></li><li><p data-path-to-node=\"5,3,0\">Technical Skills: Proficiency with social media management tools (e.g., Sprout Social, Hootsuite) and comfort integrating AI/automation into workflows.</p></li><li><p data-path-to-node=\"5,4,0\">Communication: Exceptional copywriting and editing skills with the ability to adapt tone for corporate, product, and executive audiences.</p></li></ul><p data-path-to-node=\"31\" style='font-family: \"Google Sans Text\", sans-serif !important; line-height: 1.15 !important; margin-top: 0px !important;' data-pasted=\"true\"><br></p></div>\n<br/>Monday - Friday (9:30 AM to 6:00 PM)",
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