Senior SEO & GEO Specialist

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    "description": "<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Overview</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">We are a team built on trust, accountability, and collaboration. We’re looking for a Senior SEO &amp; GEO Specialist we can rely on; someone who takes ownership of their work, is curious by nature, and is committed to continuous learning.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">You don’t need to know everything about digital marketing, but you do need the mindset to want to learn more every day.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">If you enjoy deeply understanding a client brief, collaborating with creatives and planners, and delivering high-quality SEO &amp; GEO solutions, while managing timelines, budgets, and performance - this role is for you.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Our Marketing team sits at the heart of every campaign, from idea inception to KPI delivery. In this role, you will lead SEO &amp; GEO initiatives, conceptualising and executing strategies that solve real client problems, deliver measurable results, and meet the highest quality standards.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">We value team players who live our core values:<br><br></span></p>\n<ul>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Problem Solving</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Dependability</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Ownership</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Humility</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">People Smarts</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\"><br><br></span></li>\n</ul>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">If this resonates with you, we’d love to meet you.<br></span><br></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">The Role</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">We are looking for a </span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Senior SEO &amp; GEO Specialist</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"> to lead and deliver projects across multiple client accounts.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">A strong foundation in SEO is essential. Experience with GEO and optimisation for AI Search (e.g. LLM-driven discovery, generative search environments) is a plus - but if you have the right SEO mindset, we will train you on what’s needed to succeed in AI Search.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">You will own specific accounts and be responsible for identifying and executing the best strategies to achieve client KPIs through organic and search-led digital channels.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">You won’t be working alone; our processes, documentation, and internal support are designed to help you ramp up quickly and focus on delivering impact.</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">This is a full-time role (40 hours per week).<br></span><br></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Key Responsibilities</span></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">SEO &amp; GEO Delivery</span></p>\n<ul>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Create SEO/GEO proposals for new and existing clients</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Conduct technical, content, and performance audits</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Develop strategic roadmaps and execution plans</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Implement SEO and GEO recommendations across websites and platforms</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Monitor performance and deliver clear, insightful reporting</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br><br></span></li>\n</ul>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Client &amp; Team Collaboration</span></p>\n<ul>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Support Account Managers in client communication and relationship management</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Work closely with internal teams (strategy, creative, media, analytics) to deliver integrated solutions</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Contribute to internal knowledge sharing and best-practice development</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Requirements</span></p>\n<ul>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Degree or Diploma in Marketing, Technology, or a related field.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Minimum </span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">5 years of hands-on experience</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"> in SEO and/or GEO.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Strong analytical mindset with excellent attention to detail.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Goal-oriented and performance-driven.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Alignment with our values: </span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Continuous Improvement, Ownership Mindset, Results-Oriented, Respect for Everyone</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Strong listening skills and openness to new ideas from teammates, clients, and industry sources.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">A natural source of innovation, curiosity, and creative thinking.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Excellent written and verbal communication skills, including presentation skills.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Strong planning, account management, and project management capabilities.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Advanced proficiency in </span><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Excel and PowerPoint</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">A steady, resilient mindset - comfortable solving complex problems over the long term.</span><span style=\"font-family: Arial, sans-serif; font-size: 12pt\"><br></span></li>\n<li><span style=\"font-family: Arial, sans-serif; font-size: 12pt\">Willingness to develop a holistic understanding of all digital marketing disciplines.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Why Join Construct</span></p>\n<p><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">Construct is building a new kind of marketing agency — one where expertise becomes systems, AI strengthens delivery, and our people spend more time on meaningful, high-value work.</span><br><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">Instead of relying on manual delivery and fragmented workflows, we design services that combine human judgment, structured delivery frameworks, and AI-enabled workflows.</span><br></p>\n<p><br></p>\n<p><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">Working here means:</span><br></p>\n<ul>\n<li><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">Developing skills that are increasingly valuable in the AI-driven marketing industry</span></li>\n<li><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">Contributing ideas that improve how work gets done across the team</span></li>\n<li><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">Gaining exposure across strategy, execution, and measurable client impact</span></li>\n<li><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">Growing your capability through real projects and collaboration with experienced teams</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">If you enjoy improving systems, solving meaningful problems, and continuously learning, you will likely thrive here.</span></p>",
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