Home › Companies › Gentrack › Director of Product Marketing - Portfolio
Director of Product Marketing - Portfolio
Gentrack · London, Greater London, NW1 1BU, United Kingdom · Active · BambooHR
Job facts
| Field | Value |
|---|---|
| Company | Gentrack |
| Title | Director of Product Marketing - Portfolio |
| Normalized title | - |
| Department / team | Marketing |
| Location | London, Greater London |
| Work model | - |
| Employment type | Employee |
| Salary | - |
| Status | active |
| ATS provider | BambooHR |
| Posted / first seen | 2026-06-18 / 2026-06-19 |
| Changed / last seen | 2026-06-20 / 2026-06-22 |
Related slices
| Page | What it contains | Open |
|---|---|---|
| Company jobs | Active postings from Gentrack. | Open |
| Company breakdowns | Role, location, ATS, and work model facets for this company. | Open |
| ATS provider jobs | Active postings observed through BambooHR. | Open |
| Provider filtered search | The same provider as a filtered job collection. | Open |
| City jobs | Active postings in London. | Open |
| Department jobs | Active postings in Marketing. | Open |
| Lifecycle events | Open, update, close, and reopen events for this posting. | Open |
| Original posting | Canonical source or apply URL captured from the ATS. | Open |
Linked records
| Company | Gentrack |
| Source | 687297ee-f436-4bb0-b80a-0c6027e23403 |
| ATS provider | BambooHR |
Description
The Company
For more than three decades, Gentrack has provided the trusted billing, customer and revenue management systems that our utilities clients rely on day-to-day for business decision, operational performance and customer outcomes.
Founded in New Zealand and listed on the ASX and NZX, we support B2B and B2C utility businesses globally. Today, we have offices across New Zealand, Australia, India, Singapore and the UK, with a team of more than 700 people worldwide.
Gentrack is built for trust and powered by intelligence.
Our Values and Culture
At Gentrack, our people are a diverse mix of smart thinkers and dedicated doers. We work at the heart of industry transformation, helping customers navigate disruption and shape a better energy future through technology innovation.
Our three key values drive decisions and how we interact and communicate with customers, partners, shareholders, and each other.
Respect for the planet
Respect for our customers and
Respect for each other
With AI creating new opportunities to accelerate the impact we can have for our customers, this is an incredibly exciting time to join Gentrack. With a clear growth strategy and a world-class leadership team, we are focused on delivering on our global ambitions by bringing together the industry’s most talented people.
The Opportunity
Help tell the story of Gentrack's transformation into an AI-first platform company.
At Gentrack, we're transforming how utility retailers operate through intelligent software, data, automation, and AI. As our platform evolves, we're looking for a London-based Director of Product Marketing - Portfolio to help define, package, and communicate our portfolio strategy to customers, prospects, partners, analysts, and the broader market.
This is a highly collaborative role and it sits at the intersection of Product, Marketing, Sales, Customer Success, and Executive Leadership. You will play a critical role in translating product strategy, platform investments, and AI innovation into compelling market narratives that drive customer understanding, adoption, and growth.
This is a highly strategic role for someone who enjoys both thinking at the portfolio level and rolling up their sleeves to build presentations, messaging, sales enablement assets, thought leadership content, and customer-facing stories.
This role requires a strategic thinker with strong commercial acumen, exceptional storytelling capability, and the ability to operate across multiple products, stakeholders, and markets simultaneously. It is ideal for someone who enjoys building, creating scalable systems, introduce new ways of working, leverage AI for productivity and insight and help drive our growth as a company.
The Specifics
The role will encompass the following key areas:
1. Portfolio Positioning & Strategy
Lead the development and execution of Gentrack's portfolio positioning and messaging framework.
Define how individual products, platform capabilities, and strategic investments connect into a cohesive portfolio story.
Translate product strategy into clear customer-facing value propositions.
Ensure consistency of positioning, messaging, and terminology across the organisation.
Drive portfolio-level differentiation against competitors and emerging market offerings.
2. AI & Innovation Storytelling
Become a key partner in shaping how Gentrack communicates its AI strategy, platform investments, and innovation roadmap.
Translate complex AI, data, and platform capabilities into clear business outcomes for customers.
Develop messaging around predictive intelligence, AI-assisted operations, automation, and agentic workflows.
Partner closely with Product and Engineering leaders to ensure technical innovations are effectively communicated to the market.
Help establish Gentrack as a thought leader in operational AI for utilities.
3. Go-to-Market Leadership
Develop sales enablement materials, solution narratives, battlecards, presentations, and customer-facing collateral.
Create sales tools, executive presentations, solution narratives, battlecards, customer collateral, and launch materials.
Support strategic product launches and portfolio announcements.
Collaborate with regional teams to ensure global consistency while supporting local market needs.
Partner with Customer Success teams to communicate product value and customer outcomes.
4. Market Intelligence & Competitive Strategy
Monitor industry trends, customer priorities, regulatory developments, and competitive positioning.
Develop competitive intelligence frameworks and market analysis.
Identify emerging opportunities and risks that may impact portfolio strategy.
Translate market insights into recommendations for Product and Executive Leadership teams.
5. Analyst & Industry Engagement
Support analyst relations activities and industry briefings.
Develop strategic narratives for analyst presentations and market evaluations.
Contribute to thought leadership content, industry events, conferences, and customer forums.
Help shape Gentrack's market perception through consistent and differentiated messaging.
6. Cross-Functional Collaboration
Partner closely with Product Management to understand roadmap priorities and strategic investments.
Work with Engineering and Architecture leaders to understand platform capabilities and future innovation.
Collaborate with Sales and Customer Success teams to understand customer needs and market feedback.
Act as a strategic advisor on messaging, positioning, and portfolio communication.
Qualifications & Experience
7+ years of experience in Product Marketing, Solution Marketing, Product Management, or related roles within a B2B SaaS or technology environment.
Proven experience positioning complex software platforms, cloud solutions, data platforms, or AI-enabled products.
Experience developing portfolio-level messaging rather than solely feature-level product marketing.
Track record working closely with Product Management and Engineering organisations.
Experience supporting enterprise sales organisations and strategic customer engagements.
Strategic & Commercial Skills
Strong ability to connect technology investments to customer and business outcomes.
Experience developing value propositions, positioning frameworks, and go-to-market strategies.
Deep understanding of market dynamics, competitive positioning, and customer buying behaviour.
Ability to operate effectively across both strategic and tactical initiatives.
Communication & Storytelling
Exceptional written, verbal, and presentation skills, with a good design eye.
Ability to simplify complex technical concepts into compelling business narratives.
Experience creating executive-level presentations, thought leadership content, and customer-facing materials.
Strong storytelling capabilities that resonate with both business and technical audiences.
Domain & Technical Knowledge
Understanding of enterprise software, cloud platforms, data platforms, analytics, and AI technologies.
Familiarity with Generative AI, AI-assisted workflows, predictive intelligence, and automation trends.
Experience within Utilities, Energy, Water, Telecommunications, or other complex enterprise industries.
Why This Role Matters
Gentrack's strategy extends beyond delivering individual products. We are building an intelligent platform that combines operational excellence, data, automation, and AI to help utility retailers adapt faster and operate smarter.
This role will play a central role in ensuring customers, partners, analysts, and employees understand that vision. By connecting product innovation, platform strategy, and customer outcomes into a compelling market narrative, this role will help shape Gentrack's future growth, market perception, and industry leadership.
What we offer in return
Personal growth – in leadership, commercial acumen and technical excellence
To be part of a global, winning high growth organization – with a career path to match
A vibrant, culture full of people passionate about transformation and making a difference -with a one team, collaborative ethos
A competitive reward package that truly awards our top talent
A chance to make a true impact on society and the planet
Gentrack want to work with the best people, no matter their background. So, if you are passionate about learning new things and keen to join the mission, you will fit right in.
Full job record
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| Source URL | https://Gentrack.bamboohr.com/careers/1409 |
| Apply URL | https://Gentrack.bamboohr.com/careers/1409 |
| First Seen At | 2026-06-19 10:32:33Z |
| Last Seen At | 2026-06-22 11:32:20Z |
| Last Checked At | 2026-06-22 11:32:20Z |
| Last Changed At | 2026-06-20 11:01:58Z |
| Inactive At | — |
| Source Posted At | 2026-06-18 00:00:00Z |
| Source Updated At | — |
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"description": "<p><span style=\"font-size: 12pt; font-weight: bold\">The Company</span></p>\n<p><span style=\"font-size: 12pt\">For more than three decades, Gentrack has provided the trusted billing, customer and revenue management systems that our utilities clients rely on day-to-day for business decision, operational performance and customer outcomes.</span></p>\n<p><span style=\"font-size: 12pt\">Founded in New Zealand and listed on the ASX and NZX, we support B2B and B2C utility businesses globally. Today, we have offices across New Zealand, Australia, India, Singapore and the UK, with a team of more than 700 people worldwide. </span></p>\n<p><span style=\"font-size: 12pt\">Gentrack is built for trust and powered by intelligence.</span></p>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Our Values and Culture </span></p>\n<p><span style=\"font-size: 12pt\">At Gentrack, our people are a diverse mix of smart thinkers and dedicated doers. We work at the heart of industry transformation, helping customers navigate disruption and shape a better energy future through technology innovation.</span></p>\n<p><span style=\"font-size: 12pt\">Our three key values drive decisions and how we interact and communicate with customers, partners, shareholders, and each other.</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Respect for the planet</span></li>\n<li><span style=\"font-size: 12pt\">Respect for our customers and</span></li>\n<li><span style=\"font-size: 12pt\">Respect for each other</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\">With AI creating new opportunities to accelerate the impact we can have for our customers, this is an incredibly exciting time to join Gentrack. With a clear growth strategy and a world-class leadership team, we are focused on delivering on our global ambitions by bringing together the industry’s most talented people.</span></p>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">The Opportunity</span></p>\n<p><span style=\"font-size: 12pt\">Help tell the story of Gentrack's transformation into an AI-first platform company.</span></p>\n<p><span style=\"font-size: 12pt\">At Gentrack, we're transforming how utility retailers operate through intelligent software, data, automation, and AI. As our platform evolves, we're looking for a London-based <span style=\"font-weight: bold\">Director of Product</span> <span style=\"font-weight: bold\">Marketing - Portfolio</span> to help define, package, and communicate our portfolio strategy to customers, prospects, partners, analysts, and the broader market.</span></p>\n<p><span style=\"font-size: 12pt\">This is a highly collaborative role and it sits at the intersection of Product, Marketing, Sales, Customer Success, and Executive Leadership. You will play a critical role in translating product strategy, platform investments, and AI innovation into compelling market narratives that drive customer understanding, adoption, and growth.</span></p>\n<p><span style=\"font-size: 12pt\">This is a highly strategic role for someone who enjoys both thinking at the portfolio level and rolling up their sleeves to build presentations, messaging, sales enablement assets, thought leadership content, and customer-facing stories.</span></p>\n<p><span style=\"font-size: 12pt\">This role requires a strategic thinker with strong commercial acumen, exceptional storytelling capability, and the ability to operate across multiple products, stakeholders, and markets simultaneously. It is ideal for someone who enjoys building, creating scalable systems, introduce new ways of working, leverage AI for productivity and insight and help drive our growth as a company.</span></p>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">The Specifics</span></p>\n<p><span style=\"font-size: 12pt\">The role will encompass the following key areas:</span></p>\n<p><span style=\"font-size: 12pt\"> <span style=\"font-weight: bold\">1.</span> </span><span style=\"font-size: 12pt; font-weight: bold\">Portfolio Positioning & Strategy</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Lead the development and execution of Gentrack's portfolio positioning and messaging framework. </span></li>\n<li><span style=\"font-size: 12pt\">Define how individual products, platform capabilities, and strategic investments connect into a cohesive portfolio story. </span></li>\n<li><span style=\"font-size: 12pt\">Translate product strategy into clear customer-facing value propositions. </span></li>\n<li><span style=\"font-size: 12pt\">Ensure consistency of positioning, messaging, and terminology across the organisation. </span></li>\n<li><span style=\"font-size: 12pt\">Drive portfolio-level differentiation against competitors and emerging market offerings. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">2. AI & Innovation </span><span style=\"font-weight: bold\">Storytelling</span></span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Become a key partner in shaping how Gentrack communicates its AI strategy, platform investments, and innovation roadmap. </span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 12pt\">Translate complex AI, data, and platform capabilities into clear business outcomes for customers. </span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 12pt\">Develop messaging around predictive intelligence, AI-assisted operations, automation, and agentic workflows. </span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 12pt\">Partner closely with Product and Engineering leaders to ensure technical innovations are effectively communicated to the market. </span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 12pt\">Help establish Gentrack as a thought leader in operational AI for utilities. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> <span style=\"font-weight: bold\">3.</span> </span><span style=\"font-size: 12pt; font-weight: bold\">Go-to-Market Leadership</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Develop sales enablement materials, solution narratives, battlecards, presentations, and customer-facing collateral. </span></li>\n<li><span style=\"font-size: 12pt\">Create sales tools, executive presentations, solution narratives, battlecards, customer collateral, and launch materials. </span></li>\n<li><span style=\"font-size: 12pt\">Support strategic product launches and portfolio announcements. </span></li>\n<li><span style=\"font-size: 12pt\">Collaborate with regional teams to ensure global consistency while supporting local market needs. </span></li>\n<li><span style=\"font-size: 12pt\">Partner with Customer Success teams to communicate product value and customer outcomes. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">4.</span> </span><span style=\"font-size: 12pt; font-weight: bold\">Market Intelligence & Competitive Strategy</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Monitor industry trends, customer priorities, regulatory developments, and competitive positioning. </span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 12pt\">Develop competitive intelligence frameworks and market analysis. </span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 12pt\">Identify emerging opportunities and risks that may impact portfolio strategy. </span></li>\n</ul>\n<ul>\n<li><span style=\"font-size: 12pt\">Translate market insights into recommendations for Product and Executive Leadership teams. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">5.</span> <span style=\"font-weight: bold\">Analyst & Industry Engagement</span></span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Support analyst relations activities and industry briefings. </span></li>\n<li><span style=\"font-size: 12pt\">Develop strategic narratives for analyst presentations and market evaluations. </span></li>\n<li><span style=\"font-size: 12pt\">Contribute to thought leadership content, industry events, conferences, and customer forums. </span></li>\n<li><span style=\"font-size: 12pt\">Help shape Gentrack's market perception through consistent and differentiated messaging. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\"> 6.</span> <span style=\"font-weight: bold\">Cross-Functional Collaboration</span></span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Partner closely with Product Management to understand roadmap priorities and strategic investments. </span></li>\n<li><span style=\"font-size: 12pt\">Work with Engineering and Architecture leaders to understand platform capabilities and future innovation. </span></li>\n<li><span style=\"font-size: 12pt\">Collaborate with Sales and Customer Success teams to understand customer needs and market feedback. </span></li>\n<li><span style=\"font-size: 12pt\">Act as a strategic advisor on messaging, positioning, and portfolio communication. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Qualifications & Experience</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">7+ years of experience in Product Marketing, Solution Marketing, Product Management, or related roles within a B2B SaaS or technology environment.</span></li>\n<li><span style=\"font-size: 12pt\">Proven experience positioning complex software platforms, cloud solutions, data platforms, or AI-enabled products. </span></li>\n<li><span style=\"font-size: 12pt\">Experience developing portfolio-level messaging rather than solely feature-level product marketing. </span></li>\n<li><span style=\"font-size: 12pt\">Track record working closely with Product Management and Engineering organisations. </span></li>\n<li><span style=\"font-size: 12pt\">Experience supporting enterprise sales organisations and strategic customer engagements. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">Strategic & Commercial Skills</span> </span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Strong ability to connect technology investments to customer and business outcomes. </span></li>\n<li><span style=\"font-size: 12pt\">Experience developing value propositions, positioning frameworks, and go-to-market strategies. </span></li>\n<li><span style=\"font-size: 12pt\">Deep understanding of market dynamics, competitive positioning, and customer buying behaviour. </span></li>\n<li><span style=\"font-size: 12pt\">Ability to operate effectively across both strategic and tactical initiatives. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">Communication & Storytelling</span> </span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Exceptional written, verbal, and presentation skills, with a good design eye. </span></li>\n<li><span style=\"font-size: 12pt\">Ability to simplify complex technical concepts into compelling business narratives. </span></li>\n<li><span style=\"font-size: 12pt\">Experience creating executive-level presentations, thought leadership content, and customer-facing materials. </span></li>\n<li><span style=\"font-size: 12pt\">Strong storytelling capabilities that resonate with both business and technical audiences. </span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"><span style=\"font-weight: bold\">Domain & Technical Knowledge</span> </span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Understanding of enterprise software, cloud platforms, data platforms, analytics, and AI technologies. </span></li>\n<li><span style=\"font-size: 12pt\">Familiarity with Generative AI, AI-assisted workflows, predictive intelligence, and automation trends. </span></li>\n<li><span style=\"font-size: 12pt\">Experience within Utilities, Energy, Water, Telecommunications, or other complex enterprise industries. </span> <span style=\"font-size: 12pt\"> </span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Why This Role Matters</span></p>\n<p><span style=\"font-size: 12pt\">Gentrack's strategy extends beyond delivering individual products. We are building an intelligent platform that combines operational excellence, data, automation, and AI to help utility retailers adapt faster and operate smarter. </span></p>\n<p><span style=\"font-size: 12pt\">This role will play a central role in ensuring customers, partners, analysts, and employees understand that vision. By connecting product innovation, platform strategy, and customer outcomes into a compelling market narrative, this role will help shape Gentrack's future growth, market perception, and industry leadership. </span></p>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">What we offer in return</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Personal growth – in leadership, commercial acumen and technical excellence</span></li>\n<li><span style=\"font-size: 12pt\">To be part of a global, winning high growth organization – with a career path to match</span></li>\n<li><span style=\"font-size: 12pt\">A vibrant, culture full of people passionate about transformation and making a difference -with a one team, collaborative ethos</span></li>\n<li><span style=\"font-size: 12pt\">A competitive reward package that truly awards our top talent</span></li>\n<li><span style=\"font-size: 12pt\">A chance to make a true impact on society and the planet</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt\">Gentrack want to work with the best people, no matter their background. So, if you are passionate about learning new things and keen to join the mission, you will fit right in.</span></p>",
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