Community Liaison - Marketing Specialist

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    "requisitionDescription": "<div><p><span style=\"font-size:12pt;\" data-pasted=\"true\"><span style=\"background-color:white;\"><span style=\"font-size:11.0pt;\"><span style=\"color:#595959;\">We are seeking an outgoing and dynamic seasoned Home Care Marketer to join our team. As a Home Care Marketer, you will be responsible for developing and implementing strategic marketing initiatives and relationships to promote our home care services within the community. Your primary objective will be to generate leads, build relationships with referral sources, and increase brand awareness to drive business growth.</span></span></span></span></p><br><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><strong><span style=\"font-size:11.0pt;\"><span style=\"color:#595959;\">Responsibilities</span></span></strong></span></span><ul><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Develop and execute comprehensive marketing plans to effectively promote our home care services to potential clients, their families, and healthcare professionals.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Identify and establish relationships with key referral sources such as hospitals, physician offices, senior living communities, rehabilitation centers, and other healthcare facilities.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Utilize various marketing channels including networking events, and community outreach programs to reach target audiences.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Organize and attend community events, health fairs, and seminars to educate the public about our services and establish our brand as a trusted provider of home care.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Identify individuals that can benefit from home care services (primarily Medicaid recipients who can be enrolled into MLTCP). &nbsp;Work closely with the individuals and the agencies Intake Director to follow the process for enrollment into MLTCP. &nbsp;</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Work to achieve agencies monthly goals.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Stay up to date with advancements in marketing techniques, technology, and regulations related to home care services.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Represent the company professionally and ethically in all interactions with clients, referral sources, and the community.</span></span></span></span></li></ul>&nbsp;<span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><strong><span style=\"font-size:11.0pt;\"><span style=\"color:#595959;\">Job Type</span></span></strong><span style=\"font-size:11.0pt;\"><span style=\"color:#595959;\"> Full-time</span></span></span></span><br><br><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><strong><span style=\"font-size:11.0pt;\"><span style=\"color:#595959;\">Job Requirements</span></span></strong></span></span><ul><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Travel flexibility within NYC&#39;s five boroughs, Nassau, Suffolk &amp; Westchester counties</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Previous experience working with a Licensed Home Care agency in the capacity of marketing/community outreach. &nbsp;</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Knowledge of local referral sources and existing contacts.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Self-driven, positive, organized, with excellent communication and time management skills.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Experience in obtaining referrals for MLTCP.</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Experience obtaining referrals for individuals with special needs (OPWDD) a plus&nbsp;</span></span></span></span></li><li><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"color:#595959;\"><span style=\"font-size:11.0pt;\">Maintaining a clean, professional image and demeanor at all times.</span></span></span></span></li></ul><span style=\"font-size:12pt;\"><span style=\"background-color:white;\"><span style=\"font-size:11.0pt;\"><span style=\"color:#595959;\">If you have the drive, experience, and a passion for improving lives through quality homecare, we&#39;d love to hear from you. Join us and make a meaningful difference in our community.</span></span></span></span><br><br><span style=\"font-size:12pt;\"><strong><span style=\"font-size:11.0pt;\">Pay</span></strong></span><ul><li><span style=\"font-size:12pt;\"><span style=\"font-size:11.0pt;\">Base salary range: $65,000 &ndash; $85,000 annually plus bonus incentive&nbsp;</span></span></li><li><span style=\"font-size:12pt;\"><span style=\"font-size:11.0pt;\">Leave time includes Paid Time Off, Sick and paid holidays</span></span></li><li><span style=\"font-size:12pt;\"><span style=\"font-size:11.0pt;\">Benefits include medical, dental, and vision</span></span></li><li><span style=\"font-size:12pt;\"><span style=\"font-size:11.0pt;\">Retirement savings &ndash; 401(k)</span></span></li><li><span style=\"font-size:12pt;\"><span style=\"font-size:11.0pt;\">Voluntary benefits &ndash; short term disability, life insurance and other products</span></span></li></ul><span style=\"font-size:12pt;\"><span style=\"font-size:11.0pt;\"><strong>Work setting</strong></span></span><ul><li><span style=\"font-size:12pt;\"><span style=\"font-size:11.0pt;\">In-person; field and office</span></span></li></ul><p><span style=\"font-size:11pt;\"><strong>ABLE is an Equal Opportunity Employer</strong></span></p></div>\n",
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