Senior Marketing Manager

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  "location": {
    "raw": "Addison, TX",
    "city": "Addison",
    "region": "TX",
    "country": "United States",
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{
  "lists": [
    {
      "text": "What You'll Do:",
      "content": "\n<li><strong data-path-to-node=\"2,0,1,0\" data-index-in-node=\"0\">Integrated Campaign Strategy:</strong> Architect and lead high-impact demand generation and Account-Based Marketing (ABM) strategies designed to scale Marketing Qualified Accounts (MQAs) and accelerate net-new pipeline</li>\n<li><span data-path-to-node=\"2,1,1,0\"><strong data-path-to-node=\"2,1,1,0\" data-index-in-node=\"0\">Roadmap Management:</strong> Design and maintain a comprehensive annual marketing calendar that aligns campaign activities with key business milestones and seasonal growth opportunities</span><span data-path-to-node=\"2,1,1,1\"><sup data-turn-source-index=\"2\"></sup><sup data-turn-source-index=\"2\"></sup><sup data-turn-source-index=\"2\"></sup><sup data-turn-source-index=\"2\"></sup><sup data-turn-source-index=\"2\"></sup></span><span data-path-to-node=\"2,1,1,2\">.</span></li>\n<li><span data-path-to-node=\"2,1,1,2\"><strong data-path-to-node=\"2,2,1,0\" data-index-in-node=\"0\">Strategic Stakeholder Management:</strong> Serve as a central advisor to executive leadership, providing clear, consistent communication on marketing program plans and historical performance benchmarks&nbsp;</span></li>\n<li><span data-path-to-node=\"2,1,1,2\"><span data-path-to-node=\"4,0,1,0\"><strong data-path-to-node=\"4,0,1,0\" data-index-in-node=\"0\">Cross-Functional Synergy:</strong> Collaborate as a strategic partner with Product Marketing, Brand, Sales, and Partner teams to co-create unified marketing strategies and seamless campaign launches</span>&nbsp;</span></li>\n<li><span data-path-to-node=\"2,1,1,2\"><span data-path-to-node=\"4,1,1,0\"><strong data-path-to-node=\"4,1,1,0\" data-index-in-node=\"0\">BDR Partnership &amp; Optimization:</strong> Forge a strong alliance with the BDR team to ensure high-quality lead delivery and proper follow-up, while building a continuous feedback loop to optimize hand-off efficiency</span><span data-path-to-node=\"4,1,1,1\"><sup data-turn-source-index=\"5\"></sup><sup data-turn-source-index=\"5\"></sup><sup data-turn-source-index=\"5\"></sup><sup data-turn-source-index=\"5\"></sup><sup data-turn-source-index=\"5\"></sup></span><span data-path-to-node=\"4,1,1,2\">.</span>&nbsp;</span></li>\n<li><span data-path-to-node=\"2,1,1,2\"><span data-path-to-node=\"4,2,1,0\"><strong data-path-to-node=\"4,2,1,0\" data-index-in-node=\"0\">Agency &amp; Budget Governance:</strong> Expertly manage strategic relationships with agencies and contractors, overseeing budgets and expectations to ensure high-quality, high-ROI delivery</span><span data-path-to-node=\"4,2,1,1\"><sup data-turn-source-index=\"6\"></sup><sup data-turn-source-index=\"6\"></sup><sup data-turn-source-index=\"6\"></sup><sup data-turn-source-index=\"6\"></sup></span>&nbsp;</span></li>\n<li><span data-path-to-node=\"6,0,1,2\"><strong data-path-to-node=\"6,1,1,0\" data-index-in-node=\"0\">Performance Reporting:</strong> Act as the internal champion for campaign transparency, communicating real-time progress, insights, and results to the broader business to influence future growth initiatives&nbsp;</span></li>\n<li><span data-path-to-node=\"6,0,1,2\"><strong data-path-to-node=\"6,0,1,0\" data-index-in-node=\"0\">Data-Driven Program Optimization:</strong> Leverage deep analytical insights to refine audience journeys and improve foundational metrics, ensuring every marketing dollar is optimized for revenue impact&nbsp;</span></li>\n<li><span data-path-to-node=\"6,0,1,2\"><span data-path-to-node=\"6,2,1,0\"><strong data-path-to-node=\"6,2,1,0\" data-index-in-node=\"0\">Agile Project Management:</strong> Provide hands-on leadership for multiple concurrent workstreams, ensuring complex pipeline-building initiatives are executed on time and with precision</span><span data-path-to-node=\"6,2,1,1\"><sup data-turn-source-index=\"9\"></sup><sup data-turn-source-index=\"9\"></sup><sup data-turn-source-index=\"9\"></sup></span>&nbsp;</span></li>\n\n<div></div>"
    },
    {
      "text": "What You'll Bring:",
      "content": "\n<li>6-8 years of professional experience (3+ years of experience in marketing)</li>\n<li>Start-up company experience is a plus</li>\n<li>A Bachelor’s Degree in a relevant field preferred OR equivalent work experience</li>\n<li>B2B (preferably SaaS) marketing experience</li>\n<li>Ability to manage budgets and analyze reporting</li>\n<li>Excellent written and verbal communication, editing and proofreading skills</li>\n<li>Proficiency with Google Analytics</li>\n<li>Organizational and planning skills</li>\n<li>Experience with Marketing Automation systems (Marketo preferred)</li>\n<li>Proficiency in Salesforce</li>\n<li>Experience working directly with Sales teams</li>\n"
    }
  ],
  "country": "US",
  "createdAt": 1780516523327,
  "updatedAt": null,
  "categories": {
    "team": "Marketing",
    "location": "Addison, TX",
    "commitment": "Full-Time",
    "department": "Marketing:",
    "allLocations": [
      "Addison, TX"
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