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HomeCompaniesEcge Fa Us2 Oraclecloud Com CX 1003Sr. Manager, IFP Growth Enablement

Sr. Manager, IFP Growth Enablement

Ecge Fa Us2 Oraclecloud Com CX 1003 · Rancho Cordova, CA, United States; Rancho Cordova - Zinfandel A · Hybrid · Active · Oracle Recruiting Cloud / Fusion HCM

Job facts

FieldValue
CompanyEcge Fa Us2 Oraclecloud Com CX 1003
TitleSr. Manager, IFP Growth Enablement
Normalized title-
Department / teamMarketing and Product Management
LocationRancho Cordova, CA, United States
Work modelHybrid / Hybrid
Employment typeFull Time
Salary-
Statusactive
ATS providerOracle Recruiting Cloud / Fusion HCM
Posted / first seen2026-05-16 / 2026-05-31
Changed / last seen2026-05-31 / 2026-06-18

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Linked records

CompanyEcge Fa Us2 Oraclecloud Com CX 1003
Source2426c13c-5fb6-4954-b4fc-d0476cec17ee
ATS providerOracle Recruiting Cloud / Fusion HCM

Description

Description Your Role The Individual & Family Plan (IFP) business serves Californians who buy health insurance directly from Blue Shield, through Covered California, brokers, and online channels. This market is central to Blue Shield’s mission and growth in a competitive, highly regulated environment. The Sr Manager, IFP Growth Enablement drives membership growth and retention by equipping sales, broker, and distribution channels with the insights, tools, and strategies to succeed. Reporting to the Senior Director of IFP Growth Strategy, this role connects product, sales, marketing, and analytics to turn strategy into execution. Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow – personally, professionally, and financially. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning. Responsibilities Your Work In this role, you will: Equip assisted and unassisted IFP sales channels with the tools, insights, and readiness to convert demand into enrollment, improve self-service performance, and help brokers, partners, and sales teams sell IFP products effectively in a complex, competitive market. Deliver end-to-end reporting and actionable insights across IFP demand generation, pipeline performance, and close rates to support informed decisions and continuous growth optimization. Lead cross-functional teams to develop and launch new or updated go-to-market capabilities, turning market insights and performance data into growth initiatives. Develop and operationalize go-to-market enablement for brokers, internal sales, and existing and emerging channels, including value propositions, positioning, and readiness materials. Build and scale repeatable enablement frameworks, tools, and playbooks that drive channel effectiveness, consistent messaging, and strong execution. Track enablement impact using data and KPIs to refine strategies and inform growth strategies and tactics Turn learnings into scalable recommendations and playbooks that improve how IFP products are marketed, sold, and supported across assisted and unassisted channels. Develop goals, objectives and actions plans for department, teams and individuals Qualifications Your Knowledge and Experience To hit the ground running, this role requires: A bachelor's degree or equivalent experience Requires 10+ years relevant experience, including 4 years of management experience Requires 5+ years of experience working on health insurance growth strategies or projects Desired familiarity with distribution channels for Medicare or IFP products Desired familiarity with the ACA and exchange marketplaces Desired familiarity building and analyzing sales performance reporting Hybrid This role requires employees to be in-office based on our hybrid workplace model, balancing purposeful in-person collaboration with flexibility. For most teams, this means coming into the office two days each week. Employees living more than 50 miles from an office location will work with their manager to determine in-office time based on business need. Organization About Blue Shield of California As of January 2025, Blue Shield of California became a subsidiary of Ascendiun. Ascendiun is a nonprofit corporate entity that is the parent to a family of organizations including Blue Shield of California and its subsidiary, Blue Shield of California Promise Health Plan; Altais, a clinical services company; and Stellarus, a company designed to scale healthcare solutions. Together, these organizations are referred to as the Ascendiun Family of Companies. At Blue Shield of California, our mission is to create a healthcare system worthy of our family and friends and sustainably affordable. We are transforming health care in a way that genuinely serves our nonprofit mission by lowering costs, improving quality, and enhancing the member and physician experience. To achieve our mission, we foster an environment where all employees can thrive and contribute fully to address the needs of the various communities we serve. We are committed to creating and maintaining a supportive workplace that upholds our values and advances our goals. Blue Shield is a U.S. News Best Company to work for, a Deloitte U.S. Best Managed Company and a Top 100 Inspiring Workplace. We were recognized by Fair360 as a Top Regional Company, and one of the 50 most community-minded companies in the United States by Points of Light. Here at Blue Shield, we strive to make a positive change across our industry and communities – join us! Our Values: Honest. We hold ourselves to the highest ethical and integrity standards. We build trust by doing what we say we're going to do and by acknowledging and correcting where we fall short. Human. We strive to listen and communicate effectively, showing empathy by understanding others' perspectives. Courageous. We stand up for what we believe in and are committed to the hard work necessary to achieve our ambitious goals. Our Workplace Model We believe in fostering a workplace environment that balances purposeful in-person collaboration with flexibility - providing clear expectations while respecting the diverse needs of our workforce. Our workplace model is designed around intentional in-person interaction, collaboration, connection, creativity and flexibility: For most teams, this means coming into the office two days per week. Employees living more than 50 miles from an office location, out of state employees, and employees in certain member-facing roles should work with their manager to determine in-office time based on business need. For employees with medical conditions that may impact their ability to work in-office, we are committed to engaging in an interactive process and providing reasonable accommodations to ensure their work environment is conducive to their success and well-being. The Company reserves the right to require more presence in the office based on business needs, and requirements are subject to change with periodic reviews. Physical Requirements: Office Environment - roles involving part to full time schedule in Office Environment. Based in our physical offices and work from home office/deskwork - Activity level: Sedentary, frequency most of work day. Please click here for further physical requirement detail. Equal Employment Opportunity: External hires must pass a background check/drug screen. Qualified applicants with arrest records and/or conviction records will be considered for employment in a manner consistent with Federal, State and local laws, including but not limited to the San Francisco Fair Chance Ordinance. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, national origin, sexual orientation, gender identity, protected veteran status or disability status and any other classification protected by Federal, State and local laws.

Full job record

Job IDb25b2fd67562651aa3147b94440509e41dc42225
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Source ID2426c13c-5fb6-4954-b4fc-d0476cec17ee
Board ID2426c13c-5fb6-4954-b4fc-d0476cec17ee
Provideroracle_hcm
Provider Job Key20260929
TitleSr. Manager, IFP Growth Enablement
Normalized Title
Statusactive
Activeyes
Location TextRancho Cordova, CA, United States; Rancho Cordova - Zinfandel A
DepartmentMarketing and Product Management
Team
Employment Typefull_time
Workplace Typehybrid
Remote Policyhybrid
CountryUnited States
RegionCA
CityRancho Cordova
Salary RawDescription Your Role The Individual & Family Plan (IFP) business serves Californians who buy health insurance directly from Blue Shield, through Covered California, brokers, and online channels. This market is central to Blue Shield’s mission and growth in a competitive, highly regulated environment. The Sr Manager, IFP Growth Enablement drives membership growth and retention by equipping sales, broker, and distribution channels with the insights, tools, and strategies to succeed. Reporting to the Senior Director of IFP Growth Strategy, this role connects product, sales, marketing, and analytics to turn strategy into execution. Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow – personally, professionally, and financially. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning. Responsibilities Your Work In this role, you will: Equip assisted and unassisted IFP sales channels with the tools, insights, and readiness to convert demand into enrollment, improve self-service performance, and help brokers, partners, and sales teams sell IFP products effectively in a complex, competitive market. Deliver end-to-end reporting and actionable insights across IFP demand generation, pipeline performance, and close rates to support informed decisions and continuous growth optimization. Lead cross-functional teams to develop and launch new or updated go-to-market capabilities, turning market insights and performance data into growth initiatives. Develop and operationalize go-to-market enablement for brokers, internal sales, and existing and emerging channels, including value propositions, positioning, and readiness materials. Build and scale repeatable enablement frameworks, tools, and playbooks that drive channel effectiveness, consistent messaging, and strong execution. Track enablement impact using data and KPIs to refine strategies and inform growth strategies and tactics Turn learnings into scalable recommendations and playbooks that improve how IFP products are marketed, sold, and supported across assisted and unassisted channels. Develop goals, objectives and actions plans for department, teams and individuals Qualifications Your Knowledge and Experience To hit the ground running, this role requires: A bachelor's degree or equivalent experience Requires 10+ years relevant experience, including 4 years of management experience Requires 5+ years of experience working on health insurance growth strategies or projects Desired familiarity with distribution channels for Medicare or IFP products Desired familiarity with the ACA and exchange marketplaces Desired familiarity building and analyzing sales performance reporting Hybrid This role requires employees to be in-office based on our hybrid workplace model, balancing purposeful in-person collaboration with flexibility. For most teams, this means coming into the office two days each week. Employees living more than 50 miles from an office location will work with their manager to determine in-office time based on business need. Organization About Blue Shield of California As of January 2025, Blue Shield of California became a subsidiary of Ascendiun. Ascendiun is a nonprofit corporate entity that is the parent to a family of organizations including Blue Shield of California and its subsidiary, Blue Shield of California Promise Health Plan; Altais, a clinical services company; and Stellarus, a company designed to scale healthcare solutions. Together, these organizations are referred to as the Ascendiun Family of Companies. At Blue Shield of California, our mission is to create a healthcare system worthy of our family and friends and sustainably affordable. We are transforming health care in a way that genuinely serves our nonprofit mission by lowering costs, improving quality, and enhancing the member and physician experience. To achieve our mission, we foster an environment where all employees can thrive and contribute fully to address the needs of the various communities we serve. We are committed to creating and maintaining a supportive workplace that upholds our values and advances our goals. Blue Shield is a U.S. News Best Company to work for, a Deloitte U.S. Best Managed Company and a Top 100 Inspiring Workplace. We were recognized by Fair360 as a Top Regional Company, and one of the 50 most community-minded companies in the United States by Points of Light. Here at Blue Shield, we strive to make a positive change across our industry and communities – join us! Our Values: Honest. We hold ourselves to the highest ethical and integrity standards. We build trust by doing what we say we're going to do and by acknowledging and correcting where we fall short. Human. We strive to listen and communicate effectively, showing empathy by understanding others' perspectives. Courageous. We stand up for what we believe in and are committed to the hard work necessary to achieve our ambitious goals. Our Workplace Model We believe in fostering a workplace environment that balances purposeful in-person collaboration with flexibility - providing clear expectations while respecting the diverse needs of our workforce. Our workplace model is designed around intentional in-person interaction, collaboration, connection, creativity and flexibility: For most teams, this means coming into the office two days per week. Employees living more than 50 miles from an office location, out of state employees, and employees in certain member-facing roles should work with their manager to determine in-office time based on business need. For employees with medical conditions that may impact their ability to work in-office, we are committed to engaging in an interactive process and providing reasonable accommodations to ensure their work environment is conducive to their success and well-being. The Company reserves the right to require more presence in the office based on business needs, and requirements are subject to change with periodic reviews. Physical Requirements: Office Environment - roles involving part to full time schedule in Office Environment. Based in our physical offices and work from home office/deskwork - Activity level: Sedentary, frequency most of work day. Please click here for further physical requirement detail. Equal Employment Opportunity: External hires must pass a background check/drug screen. Qualified applicants with arrest records and/or conviction records will be considered for employment in a manner consistent with Federal, State and local laws, including but not limited to the San Francisco Fair Chance Ordinance. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, national origin, sexual orientation, gender identity, protected veteran status or disability status and any other classification protected by Federal, State and local laws.
Salary Min
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Salary Currency
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Source URLhttps://ecge.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1003/job/20260929
Apply URLhttps://ecge.fa.us2.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1003/job/20260929
First Seen At2026-05-31 17:55:51Z
Last Seen At2026-06-18 11:11:38Z
Last Checked At2026-06-18 11:11:38Z
Last Changed At2026-05-31 17:55:51Z
Inactive At
Source Posted At2026-05-16 00:04:25Z
Source Updated At
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    "OrganizationDescriptionStr": "<p style=\"margin:12pt 0in 0in\"></p>\n<p><b>About Blue Shield of California</b></p>\n<p>As of January 2025, Blue Shield of California became a subsidiary of Ascendiun. Ascendiun is a nonprofit corporate entity that is the parent to a family of organizations including Blue Shield of California and its subsidiary, Blue Shield of California Promise Health Plan; Altais, a clinical services company; and Stellarus, a company designed to scale healthcare solutions. Together, these organizations are referred to as the Ascendiun Family of Companies.&nbsp;</p>\n<p>At Blue Shield of California, our mission is to create a healthcare system worthy of our family and friends and sustainably affordable. We are transforming health care in a way that genuinely serves our nonprofit mission by lowering costs, improving quality, and enhancing the member and physician experience.&nbsp;</p>\n<p>To achieve our mission, we foster an environment where all employees can thrive and contribute fully to address the needs of the various communities we serve. We are committed to creating and maintaining a supportive workplace that upholds our values and advances our goals.</p>\n<p>Blue Shield is&nbsp;a U.S. News Best Company to work for, a Deloitte U.S. Best Managed Company and a Top 100 Inspiring Workplace. We were recognized by Fair360 as a Top Regional Company, and one of the 50 most community-minded companies in the United States by Points of Light. Here at Blue Shield, we strive to make a positive change across our industry and communities – join us!&nbsp;&nbsp;</p>\n<p><b>Our Values:&nbsp;</b></p>\n<p style=\"margin-left:0.25in\"></p>\n<ul>\n <li><b>Honest. </b>We hold ourselves to the highest ethical and integrity standards. We build trust by doing what we say we're going to do and by acknowledging and correcting where we fall short.<b>&nbsp;</b><b></b></li>\n <li><b>Human. </b>We strive to listen and communicate effectively, showing empathy by understanding others' perspectives.</li>\n <li><b>Courageous. </b>We stand up for what we believe in and are committed to the hard work necessary to achieve our ambitious goals.<b>&nbsp;</b></li>\n</ul>\n<div>\n <p><b>Our&nbsp;Workplace Model</b>&nbsp;</p>\n <p>We believe in fostering a workplace environment that balances purposeful in-person collaboration with flexibility - providing clear expectations while respecting the diverse needs of our workforce. Our&nbsp;workplace model&nbsp;is designed around intentional in-person interaction, collaboration, connection,&nbsp;creativity&nbsp;and flexibility:</p>\n <ul>\n  <li>\n   <p>For most teams, this means coming into the office two days per week.</p></li>\n  <li>\n   <p>Employees living more than 50 miles from an office location, out of state employees, and employees in certain member-facing roles should work with their manager to determine in-office time based on business need.</p></li>\n  <li>\n   <p>For employees with medical conditions that may impact their ability to work in-office, we are committed to engaging in an interactive process and providing reasonable accommodations to ensure their work environment is conducive to their success and well-being.</p></li>\n </ul>\n <p>The Company reserves the right to&nbsp;require&nbsp;more presence in the office based on business needs, and requirements are subject to change with periodic reviews. &nbsp;</p>\n <p></p>\n</div>\n<div>\n</div>\n<ul></ul>\n<p><b>Physical Requirements:</b></p>\n<p>Office Environment - roles involving part to full time schedule in Office Environment. Based in our physical offices and work from home office/deskwork - Activity level: Sedentary, frequency most of work day.</p>\n<p><a href=\"https://www.blueshieldca.com/physical-job-requirements\" target=\"_blank\" rel=\"nofollow\">Please click here for further physical requirement detail.</a>&nbsp;</p>\n<p><b>Equal Employment Opportunity:</b></p>\n<p>External hires must pass a background check/drug screen. Qualified applicants with arrest records and/or conviction records will be considered for employment in a manner consistent with Federal, State and local laws, including but not limited to the San Francisco Fair Chance Ordinance. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, national origin, sexual orientation, gender identity, protected veteran status or disability status and any other classification protected by Federal, State and local laws.</p>",
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    "ExternalResponsibilitiesStr": "<p><strong>Your Work</strong></p><p>In this role, you will:</p><ul><li>Equip assisted and unassisted IFP sales channels with the tools, insights, and readiness to convert demand into enrollment, improve self-service performance, and help brokers, partners, and sales teams sell IFP products effectively in a complex, competitive market.</li><li>Deliver end-to-end reporting and actionable insights across IFP demand generation, pipeline performance, and close rates to support informed decisions and continuous growth optimization.</li><li>Lead cross-functional teams to develop and launch new or updated go-to-market capabilities, turning market insights and performance data into growth initiatives.</li><li>Develop and operationalize go-to-market enablement for brokers, internal sales, and existing and emerging channels, including value propositions, positioning, and readiness materials.</li><li>Build and scale repeatable enablement frameworks, tools, and playbooks that drive channel effectiveness, consistent messaging, and strong execution.</li><li>Track enablement impact using data and KPIs to refine strategies and inform growth strategies and tactics</li><li>Turn learnings into scalable recommendations and playbooks that improve how IFP products are marketed, sold, and supported across assisted and unassisted channels.</li><li>Develop goals, objectives and actions plans for department, teams and individuals&nbsp;<br>&nbsp;</li></ul>",
    "InternalResponsibilitiesStr": "<p><strong>Your Work</strong></p><p>In this role, you will:</p><ul><li>Equip assisted and unassisted IFP sales channels with the tools, insights, and readiness to convert demand into enrollment, improve self-service performance, and help brokers, partners, and sales teams sell IFP products effectively in a complex, competitive market.</li><li>Deliver end-to-end reporting and actionable insights across IFP demand generation, pipeline performance, and close rates to support informed decisions and continuous growth optimization.</li><li>Lead cross-functional teams to develop and launch new or updated go-to-market capabilities, turning market insights and performance data into growth initiatives.</li><li>Develop and operationalize go-to-market enablement for brokers, internal sales, and existing and emerging channels, including value propositions, positioning, and readiness materials.</li><li>Build and scale repeatable enablement frameworks, tools, and playbooks that drive channel effectiveness, consistent messaging, and strong execution.</li><li>Track enablement impact using data and KPIs to refine strategies and inform growth strategies and tactics</li><li>Turn learnings into scalable recommendations and playbooks that improve how IFP products are marketed, sold, and supported across assisted and unassisted channels.</li><li>Develop goals, objectives and actions plans for department, teams and individuals&nbsp;<br>&nbsp;</li></ul>",
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