Internship Brand Strategy (m/w/d)

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  "location": {
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{
  "id": "2427600",
  "name": "Internship Brand Strategy (m/w/d)",
  "office": "München",
  "keywords": [],
  "schedule": "full-time",
  "createdAt": "2025-11-14T09:51:53+00:00",
  "seniority": "student",
  "department": "Strategy Consulting",
  "occupation": "brand_and_product_marketing",
  "subcompany": null,
  "employmentType": "intern",
  "jobDescriptions": [
    {
      "name": "What’s it all about?",
      "value": "Brand strategy is exactly your topic. You are passionately interested in business models, customer experience and cultural changes and enjoy working in partnership with colleagues on convincing solutions. As an intern in the brand strategy department, you will support the strategy team in various projects in the area of brand consulting and management and help create excellent strategic concepts."
    },
    {
      "name": "Your responsibilities…",
      "value": "As part of the strategy team, you will support, among other things, the following topics:<ul><li>Creation of customer analyzes (market, brand, portfolio, etc.)</li><li>Development of trend reports</li><li>Design and implementation of customer surveys</li><li>Conceptualizing various personas including target group analysis</li><li>Preparation of online/offline workshops</li></ul>"
    },
    {
      "name": "This is what we offer you:",
      "value": "<ul><li>A creative environment and contact with exciting people and personalities</li><li>A job characterized by team spirit in a permanent position in the heart of Munich (Neuhausen)</li><li>Flat structures, short decision paths, open communication culture</li></ul>"
    },
    {
      "name": "Your profile…",
      "value": "<ul><li>You are currently studying at a university in the field of business administration, economics, communication science, psychology, brand strategy, management or similar.</li><li>Strong interest in brand strategy, communication and design</li><li>First points of contact with brand management as part of your studies or internships</li><li>A structured, goal-oriented and independent way of working</li><li>Strong intrinsic motivation and enjoyment of teamwork</li><li>Transfer thinking – desire to get involved and think for yourself</li><li>Good knowledge of German and English </li><li>Desired internship duration: at least 6 months (preferably longer) from September 1st, 2024</li></ul>"
    }
  ],
  "occupationCategory": "marketing_and_product",
  "recruitingCategory": "AKTIV"
}