Leasing & Marketing Manager (4119)

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    "jobTitle": "Leasing & Marketing Manager (4119)",
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    "description": "<h1><span style=\"font-size:16px;\">Location: Property - Onsite<br />\r\nCompany: B.HOM Student Living<br />\r\nReports To: General Manager</span></h1>\r\n\r\n<h2><span style=\"font-size:16px;\"><u><strong>Who We Are</strong></u></span></h2>\r\n\r\n<p><span style=\"font-size:16px;\">At B.HOM Student Living, we are more than just a property management company&mdash;we create communities where people thrive. With a growing national footprint, we are building something special and looking for driven individuals who want to grow with us.<br />\r\nWe live our core values every day:</span></p>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">People-First Service</span></li>\r\n\t<li><span style=\"font-size:16px;\">Accountability</span></li>\r\n\t<li><span style=\"font-size:16px;\">Empowerment</span></li>\r\n\t<li><span style=\"font-size:16px;\">Grit &amp; Perseverance</span></li>\r\n\t<li><span style=\"font-size:16px;\">Diversity, Inclusion &amp; Belonging</span></li>\r\n</ul>\r\n\r\n<h2><span style=\"font-size:16px;\"><strong><u>Position Summary</u></strong></span></h2>\r\n\r\n<p><span style=\"font-size:16px;\">The Leasing and Marketing Manager is responsible for leading the leasing and marketing strategy for the community, driving occupancy, revenue, and resident retention. This role oversees leasing execution, marketing initiatives, and team performance, ensuring alignment with company standards and achievement of property goals.</span></p>\r\n\r\n<h2><span style=\"font-size:16px;\"><u><strong>What You&rsquo;ll Do</strong></u></span></h2>\r\n\r\n<h3><span style=\"font-size:16px;\">Leasing &amp; Sales Leadership</span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Lead all leasing activities including tours, sales calls, and closing efforts</span></li>\r\n\t<li><span style=\"font-size:16px;\">Ensure leasing goals, occupancy targets, and revenue objectives are achieved</span></li>\r\n\t<li><span style=\"font-size:16px;\">Maintain high standards for tour experience and sales execution</span></li>\r\n\t<li><span style=\"font-size:16px;\">Ensure model units and tour paths are always show-ready</span></li>\r\n</ul>\r\n\r\n<h3><span style=\"font-size:16px;\">Marketing Strategy &amp; Execution</span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Develop and execute weekly, monthly, and annual marketing plans</span></li>\r\n\t<li><span style=\"font-size:16px;\">Analyze market trends, university data, and competitive positioning</span></li>\r\n\t<li><span style=\"font-size:16px;\">Adjust strategies to optimize traffic, conversions, and occupancy</span></li>\r\n\t<li><span style=\"font-size:16px;\">Manage marketing channels, advertising sources, and content</span></li>\r\n</ul>\r\n\r\n<h3><span style=\"font-size:16px;\">Campus &amp; Community Engagement</span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Build and maintain relationships with university departments and organizations</span></li>\r\n\t<li><span style=\"font-size:16px;\">Identify and execute marketing opportunities tied to campus events and calendars</span></li>\r\n\t<li><span style=\"font-size:16px;\">Coordinate outreach efforts including housing fairs, student events, and local initiatives</span></li>\r\n</ul>\r\n\r\n<h3><span style=\"font-size:16px;\">Team Leadership &amp; Development</span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Assist General Manager with hiring, training, and coaching leasing team members</span></li>\r\n\t<li><span style=\"font-size:16px;\">Develop training programs focused on leasing, touring, and customer experience</span></li>\r\n\t<li><span style=\"font-size:16px;\">Manage leasing team schedules and performance expectations</span></li>\r\n\t<li><span style=\"font-size:16px;\">Provide ongoing feedback and development support</span></li>\r\n</ul>\r\n\r\n<h3><span style=\"font-size:16px;\">Reporting &amp; Analytics</span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Track and report on leasing performance, traffic, and conversion metrics</span></li>\r\n\t<li><span style=\"font-size:16px;\">Conduct market research including enrollment trends and housing developments</span></li>\r\n\t<li><span style=\"font-size:16px;\">Prepare and analyze reports to inform strategy and decision-making</span></li>\r\n</ul>\r\n\r\n<h3><span style=\"font-size:16px;\">Compliance &amp; Administration</span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Review and approve leasing files for accuracy and completeness</span></li>\r\n\t<li><span style=\"font-size:16px;\">Ensure adherence to company policies and leasing procedures</span></li>\r\n\t<li><span style=\"font-size:16px;\">Maintain confidentiality and compliance with applicable regulations</span></li>\r\n</ul>\r\n\r\n<h3><span style=\"font-size:16px;\">Additional Responsibilities</span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Perform other duties as assigned to support property success</span></li>\r\n</ul>\r\n\r\n<h2><span style=\"font-size:16px;\"><strong><u>What We&rsquo;re Looking For</u></strong></span></h2>\r\n\r\n<h3><span style=\"font-size:16px;\"><strong>Required Skills &amp; Qualifications</strong></span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Strong sales and leasing experience</span></li>\r\n\t<li><span style=\"font-size:16px;\">Excellent communication and interpersonal skills</span></li>\r\n\t<li><span style=\"font-size:16px;\">Strong organizational and time management abilities</span></li>\r\n\t<li><span style=\"font-size:16px;\">Ability to manage multiple priorities in a fast-paced environment</span></li>\r\n\t<li><span style=\"font-size:16px;\">Proficiency in Microsoft Office and marketing/social media platforms</span></li>\r\n\t<li><span style=\"font-size:16px;\">Demonstrated leadership and team development skills</span></li>\r\n\t<li><span style=\"font-size:16px;\">Ability to obtain any required state leasing license within required timeframe</span></li>\r\n</ul>\r\n\r\n<h3><span style=\"font-size:16px;\"><strong>Preferred Qualifications</strong></span></h3>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Experience in student housing or multifamily property management</span></li>\r\n\t<li><span style=\"font-size:16px;\">Familiarity with property management or CRM systems</span></li>\r\n</ul>\r\n\r\n<h2><span style=\"font-size:16px;\"><strong>Work Schedule</strong></span></h2>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Primarily Monday&ndash;Friday</span></li>\r\n\t<li><span style=\"font-size:16px;\">Extended hours, evenings, and weekends required based on leasing activity and business needs</span></li>\r\n</ul>\r\n\r\n<h2><span style=\"font-size:16px;\"><strong>Physical Requirements</strong></span></h2>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Ability to walk the property and conduct tours regularly</span></li>\r\n\t<li><span style=\"font-size:16px;\">Frequent use of computer and office equipment</span></li>\r\n\t<li><span style=\"font-size:16px;\">Ability to communicate effectively in person, phone, and written formats</span></li>\r\n\t<li><span style=\"font-size:16px;\">Occasionally lift up to 30 lbs.</span></li>\r\n\t<li><span style=\"font-size:16px;\">Ability to travel locally and occasionally overnight as needed</span></li>\r\n</ul>\r\n\r\n<h2><span style=\"font-size:16px;\"><u><strong>Why Join B.HOM?</strong></u></span></h2>\r\n\r\n<ul>\r\n\t<li><span style=\"font-size:16px;\">Competitive compensation + leasing and performance-based bonus opportunities</span></li>\r\n\t<li><span style=\"font-size:16px;\">Comprehensive benefits package (medical, dental, vision)</span></li>\r\n\t<li><span style=\"font-size:16px;\">401(k) with company match</span></li>\r\n\t<li><span style=\"font-size:16px;\">12-weeks Paid Parental Leave</span></li>\r\n\t<li><span style=\"font-size:16px;\">Company Paid Sabbatical Leave</span></li>\r\n\t<li><span style=\"font-size:16px;\">12 company-paid holidays</span></li>\r\n\t<li><span style=\"font-size:16px;\">Birthday holiday</span></li>\r\n\t<li><span style=\"font-size:16px;\">Paid Time Off &mdash; 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We are committed to fostering an inclusive environment that celebrates diversity and empowers our team members to succeed. Compensation varies based on experience, location, and market conditions.\",\"responsibilities\":\"Location: Property - Onsite\\r\\nCompany: B.HOM Student Living\\r\\nReports To: General Manager\\r\\n\\r\\nWho We Are\\r\\n\\r\\nAt B.HOM Student Living, we are more than just a property management company&mdash;we create communities where people thrive. With a growing national footprint, we are building something special and looking for driven individuals who want to grow with us.\\r\\nWe live our core values every day:\\r\\n\\r\\n\\r\\n\\tPeople-First Service\\r\\n\\tAccountability\\r\\n\\tEmpowerment\\r\\n\\tGrit &amp; Perseverance\\r\\n\\tDiversity, Inclusion &amp; Belonging\\r\\n\\r\\n\\r\\nPosition Summary\\r\\n\\r\\nThe Leasing and Marketing Manager is responsible for leading the leasing and marketing strategy for the community, driving occupancy, revenue, and resident retention. This role oversees leasing execution, marketing initiatives, and team performance, ensuring alignment with company standards and achievement of property goals.\\r\\n\\r\\nWhat You&rsquo;ll Do\\r\\n\\r\\nLeasing &amp; Sales Leadership\\r\\n\\r\\n\\r\\n\\tLead all leasing activities including tours, sales calls, and closing efforts\\r\\n\\tEnsure leasing goals, occupancy targets, and revenue objectives are achieved\\r\\n\\tMaintain high standards for tour experience and sales execution\\r\\n\\tEnsure model units and tour paths are always show-ready\\r\\n\\r\\n\\r\\nMarketing Strategy &amp; Execution\\r\\n\\r\\n\\r\\n\\tDevelop and execute weekly, monthly, and annual marketing plans\\r\\n\\tAnalyze market trends, university data, and competitive positioning\\r\\n\\tAdjust strategies to optimize traffic, conversions, and occupancy\\r\\n\\tManage marketing channels, advertising sources, and content\\r\\n\\r\\n\\r\\nCampus &amp; Community Engagement\\r\\n\\r\\n\\r\\n\\tBuild and maintain relationships with university departments and organizations\\r\\n\\tIdentify and execute marketing opportunities tied to campus events and calendars\\r\\n\\tCoordinate outreach efforts including housing fairs, student events, and local initiatives\\r\\n\\r\\n\\r\\nTeam Leadership &amp; Development\\r\\n\\r\\n\\r\\n\\tAssist General Manager with hiring, training, and coaching leasing team members\\r\\n\\tDevelop training programs focused on leasing, touring, and customer experience\\r\\n\\tManage leasing team schedules and performance expectations\\r\\n\\tProvide ongoing feedback and development support\\r\\n\\r\\n\\r\\nReporting &amp; Analytics\\r\\n\\r\\n\\r\\n\\tTrack and report on leasing performance, traffic, and conversion metrics\\r\\n\\tConduct market research including enrollment trends and housing developments\\r\\n\\tPrepare and analyze reports to inform strategy and decision-making\\r\\n\\r\\n\\r\\nCompliance &amp; Administration\\r\\n\\r\\n\\r\\n\\tReview and approve leasing files for accuracy and completeness\\r\\n\\tEnsure adherence to company policies and leasing procedures\\r\\n\\tMaintain confidentiality and compliance with applicable regulations\\r\\n\\r\\n\\r\\nAdditional Responsibilities\\r\\n\\r\\n\\r\\n\\tPerform other duties as assigned to support property success\\r\\n\\r\\n\\r\\nWhat We&rsquo;re Looking For\\r\\n\\r\\nRequired Skills &amp; Qualifications\\r\\n\\r\\n\\r\\n\\tStrong sales and leasing experience\\r\\n\\tExcellent communication and interpersonal skills\\r\\n\\tStrong organizational and time management abilities\\r\\n\\tAbility to manage multiple priorities in a fast-paced environment\\r\\n\\tProficiency in Microsoft Office and marketing/social media platforms\\r\\n\\tDemonstrated leadership and team development skills\\r\\n\\tAbility to obtain any required state leasing license within required timeframe\\r\\n\\r\\n\\r\\nPreferred Qualifications\\r\\n\\r\\n\\r\\n\\tExperience in student housing or multifamily property management\\r\\n\\tFamiliarity with property management or CRM systems\\r\\n\\r\\n\\r\\nWork Schedule\\r\\n\\r\\n\\r\\n\\tPrimarily Monday&ndash;Friday\\r\\n\\tExtended hours, evenings, and weekends required based on leasing activity and business needs\\r\\n\\r\\n\\r\\nPhysical Requirements\\r\\n\\r\\n\\r\\n\\tAbility to walk the property and conduct tours regularly\\r\\n\\tFrequent use of computer and office equipment\\r\\n\\tAbility to communicate effectively in person, phone, and written formats\\r\\n\\tOccasionally lift up to 30 lbs.\\r\\n\\tAbility to travel locally and occasionally overnight as needed\\r\\n\\r\\n\\r\\nWhy Join B.HOM?\\r\\n\\r\\n\\r\\n\\tCompetitive compensation + leasing and performance-based bonus opportunities\\r\\n\\tComprehensive benefits package (medical, dental, vision)\\r\\n\\t401(k) with company match\\r\\n\\t12-weeks Paid Parental Leave\\r\\n\\tCompany Paid Sabbatical Leave\\r\\n\\t12 company-paid holidays\\r\\n\\tBirthday holiday\\r\\n\\tPaid Time Off &mdash; Starting at 120 hours per year\\r\\n\\tSick and safe time\\r\\n\\tShort and long-term disability insurance\\r\\n\\tPet insurance options\\r\\n\\tCareer growth opportunities within a rapidly growing organization\\r\\n\\tA people-first culture focused on development and success\\r\\n\\r\\n\",\"employmentType\":\"OTHER\",\"hiringOrganization\":{\"@type\":\"Organization\",\"name\":\"B.HOM Student Living\",\"logo\":\"https://www.paycomonline.net/v4/ats/web.php/application/style/logo?clientkey=80B52316AB19EE4ADD1992A2CD9CF8B4\"},\"jobLocation\":{\"@type\":\"Place\",\"address\":{\"streetAddress\":\"701 15th Avenue SE\",\"addressLocality\":\"Minneapolis\",\"addressRegion\":\"MN\",\"postalCode\":55414,\"addressCountry\":\"USA\"}},\"qualifications\":\"B.HOM is proud to be an Equal Employment Opportunity Employer. We are committed to fostering an inclusive environment that celebrates diversity and empowers our team members to succeed. Compensation varies based on experience, location, and market conditions.\",\"experienceRequirements\":\"B.HOM is proud to be an Equal Employment Opportunity Employer. We are committed to fostering an inclusive environment that celebrates diversity and empowers our team members to succeed. Compensation varies based on experience, location, and market conditions.\",\"industry\":\"Sales & Marketing\",\"validThrough\":\"-0001-11-30\",\"workHours\":\"Day - Including weekends\",\"educationRequirements\":\"High School\"}",
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