Lead Gen

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    "jobOpeningName": "Lead Gen",
    "departmentLabel": "BPO Services",
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    "datePosted": "2026-05-06",
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    "description": "<p><span style=\"color: rgb(230, 126, 35); font-size: 18pt; font-weight: bold\">About the Company<br><br></span></p>\n<p>This organization is a real estate investment and development firm focused on delivering property investment opportunities, land acquisition, and housing solutions to individuals and investors within a growing real estate market. Founded in 2010, the firm has built a strong portfolio of developments that combine affordability, quality, and long-term investment value for its clients.</p>\n<p>The company serves both lifestyle and investment needs, offering land and residential projects designed to appeal to homebuyers, property investors, and diaspora clients seeking strategic opportunities across emerging markets.</p>\n<p>Key areas of operation include real estate investment, land procurement, housing development, flexible payment solutions, and customer-focused services built around transparency, support, and long-term value creation.</p>\n<p>At its core, the organization is committed to helping clients build wealth through strategic property ownership while maintaining trusted relationships with buyers, investors, and financial partners.<br><br></p>\n<p><span style=\"font-size: 14pt; font-weight: bold\">Role Overview</span></p>\n<p>We are seeking a results-driven <span style=\"font-weight: bold\">Lead Generation Specialist</span> to identify, attract, and generate qualified leads interested in real estate investment opportunities across <span style=\"font-weight: bold\">Lagos, Abuja, and Houston</span>.<br><br></p>\n<p>Your role is to:</p>\n<ul>\n<li>Build targeted lead lists across local and international markets</li>\n<li>Execute lead generation campaigns across multiple channels</li>\n<li>Support paid marketing initiatives and outreach campaigns</li>\n<li>Deliver qualified investor and buyer opportunities to the sales team<br><br></li>\n</ul>\n<p><span style=\"font-weight: bold\">Core Responsibilities</span></p>\n<p><span style=\"font-weight: bold\">1. Lead Research &amp; List Building</span><br>You will be responsible for:</p>\n<ul>\n<li>Building targeted lead lists of property investors and homebuyers</li>\n<li>Identifying prospects across the United States, Nigeria, and diaspora communities</li>\n<li>Researching leads using LinkedIn, online directories, Apollo, and lead generation tools</li>\n<li>Sourcing decision-makers and high-intent prospects</li>\n</ul>\n<p> Focus on quality, relevance, and investment potential<br> Build scalable pipelines of qualified opportunities</p>\n<p><span style=\"font-weight: bold\">2. Lead Capture &amp; Marketing Support</span><br>You must support and execute campaigns through:</p>\n<ul>\n<li>Facebook Ads</li>\n<li>Instagram Ads</li>\n<li>Google Ads</li>\n<li>Landing page lead forms</li>\n<li>Email marketing campaigns</li>\n</ul>\n<p>Responsibilities include:</p>\n<ul>\n<li>Supporting campaigns targeting buyers interested in Lagos, Abuja, and Houston properties</li>\n<li>Monitoring campaign performance</li>\n<li>Improving lead quality and conversion rates</li>\n<li>Optimizing paid acquisition efforts</li>\n</ul>\n<p> Speed, targeting, and lead quality are critical</p>\n<p><span style=\"font-weight: bold\">3. Data Management</span><br>You will collect, organize, and maintain lead information including:</p>\n<ul>\n<li>Name</li>\n<li>Email</li>\n<li>Phone number</li>\n<li>Location</li>\n<li>Investment interest</li>\n<li>Budget profile</li>\n</ul>\n<p>Responsibilities include:</p>\n<ul>\n<li>Updating CRM platforms or spreadsheets</li>\n<li>Maintaining clean and accurate databases</li>\n<li>Ensuring no lead data is lost or duplicated</li>\n</ul>\n<p><span style=\"font-weight: bold\">4. Lead Qualification</span><br>You must identify:</p>\n<ul>\n<li>Interest in real estate investment</li>\n<li>Budget range</li>\n<li>Preferred property location</li>\n<li>Purchase timeline</li>\n<li>Investment readiness</li>\n</ul>\n<p> If they do not qualify → nurture or segment appropriately<br> If they qualify → move quickly to sales handoff</p>\n<p><span style=\"font-weight: bold\">5. Collaboration &amp; Reporting</span></p>\n<ul>\n<li>Work closely with the sales team for timely follow-up</li>\n<li>Track campaign performance and lead generation metrics</li>\n<li>Report on qualified lead volume, conversion rates, and acquisition costs</li>\n<li>Identify opportunities for campaign improvement</li>\n</ul>\n<p><span style=\"font-weight: bold\">Ideal Candidate Profile</span></p>\n<p>We do NOT want:</p>\n<p> Random list builders<br> Poor data management<br> Low-quality lead generation<br><br></p>\n<p>We DO want:</p>\n<p>✔ Proven experience in lead generation, research, or digital marketing<br>✔ Experience running or supporting Facebook, Instagram, or Google Ads<br>✔ Familiarity with LinkedIn Sales Navigator, Apollo, and CRM platforms<br>✔ Strong analytical, research, and data organization skills<br>✔ Understanding of real estate or investment markets<br>✔ Experience targeting diaspora communities and international investors<br>✔ Organized, consistent, and results-driven execution</p>\n<p><span style=\"font-weight: bold\">Key Performance Indicators (KPIs)</span></p>\n<p>Success in this role will be measured by:</p>\n<ul>\n<li>Number of qualified leads generated weekly and monthly</li>\n<li>Lead data accuracy and database quality</li>\n<li>Lead-to-appointment conversion rate</li>\n<li>Cost per lead from paid campaigns</li>\n<li>Speed of lead delivery to the sales team</li>\n</ul>\n<p><span style=\"font-weight: bold\">Role Summary</span></p>\n<p>Your job is to identify high-intent property buyers and investors, generate qualified opportunities across local and international markets, support marketing campaigns, and consistently deliver sales-ready leads that drive revenue growth and long-term client acquisition.</p>\n\n\n\n\n<br>\n\n<br>\n\n\n",
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