Digital Marketing Manager

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    "description": "<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">We’re looking for a Digital Marketing Manager to join our Client team, driving hands-on execution of digital strategies across performance marketing channels while managing client relationships and campaign strategy. This role is ideal for someone who thrives in both strategic leadership and tactical implementation—leading campaigns while also rolling up their sleeves to execute digital marketing strategies that drive measurable results.</span></p>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">As a Digital Marketing Manager, you will be responsible for developing, managing and optimizing digital campaigns across multiple channels while ensuring alignment with client objectives. You’ll serve as the lead point of contact for key accounts, owning campaign execution, managing budgets and ensuring performance goals are met. In addition, you'll collaborate closely with internal specialists—paid media strategists, organic/SEO experts, content creators, developers and designers—to craft high-impact digital marketing initiatives.</span></p>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; font-weight: bold; text-decoration: none\">Roles &amp; Responsibilities</span></p>\n<ul>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Strategize, manage, and execute digital marketing campaigns across paid and organic channels for assigned clients.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Maintain strong client relationships by proactively driving digital strategies aligned with business goals.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Act as the lead digital strategist for client accounts, overseeing campaign execution across platforms like Google Ads, Meta, LinkedIn, programmatic, SEO, and email marketing.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Develop budget recommendations, campaign goals, and KPIs, ensuring clear performance tracking.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Hands-on execution of paid media, SEO, or other digital strategies as needed, in addition to managing internal specialists.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Continuously analyze and optimize campaign performance, providing actionable insights and recommendations.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Stay ahead of digital marketing trends to guide client strategies and internal best practices.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Lead client communication via meetings, reports, and strategic recommendations.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Support new client onboarding, case study development, and business development opportunities as needed.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Mentor and support Account Coordinators and Digital Strategists in growing their expertise.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Ensure all strategies align with performance goals and deliver measurable business impact.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; font-weight: bold; text-decoration: none\">Professional Skills &amp; Qualifications</span></p>\n<ul>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">7+ years of digital marketing experience with expertise in paid and/or organic strategies (agency experience preferred).</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Strong knowledge of paid media (Google Ads, Meta, LinkedIn, YouTube, programmatic, etc.) and/or organic search (SEO, content, and website optimization).</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Proficiency in Google Analytics, Google Search Console, Google Ads, Meta Business Manager, and other key digital marketing platforms.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Experience managing digital marketing budgets with a proven track record of performance-driven results.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Ability to analyze data, identify insights, and optimize campaigns for better performance.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Up-to-date certifications in Google Analytics, Google Ads, or other relevant platforms (preferred).</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Strong leadership skills with the ability to mentor and manage internal teams.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Excellent project management and multi-tasking skills in a fast-paced environment.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">Experience in presenting strategy and performance insights to client leadership teams.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11.5pt; text-decoration: none\">A problem-solving mindset with a focus on driving results and delivering client success.</span></li>\n</ul>",
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