Marketing Intern- Chinese Market

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    "description": "<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">At </span><a href=\"https://www.theinterngroup.com/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #1155cc; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: underline\">The Intern Group</span></a><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">, we believe in the power of potential. Our purpose is to inspire and encourage individuals to believe in and challenge themselves, discover their passions, and realize their true potential. Our vision is bold: a world where all 8 billion people can achieve their dreams. We are on a mission to make this vision a reality, aiming to welcome over 10,000 participants to our programs annually by 2030.</span></p>\n<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">We aim to cultivate a future where international internships are a key component of academic journeys, with many participants supported by our scholarship program. This future will empower a new generation—skilled, globally-minded, and ready to lead with understanding and cooperation.</span></p>\n<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Guided by our core values—people focus, teamwork, continuous learning, and global leadership—The Intern Group has grown from a serendipitous meeting of our Co-Founders in a London pub to becoming the leading provider of international internships, receiving 40,000 applications annually. Join us in shaping the next generation of global leaders.</span></p>\n<p><br></p>\n<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Does this sound like a place where you can grow? Want to be a part of our journey? Come join our team as:</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"><br></span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"><br></span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Chinese Marketing Intern (Worldwide, Remote)<br>This role is a Part-Time paid internship. </span></p>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">The impact you will make:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\"><br></span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"><br></span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Join The Intern Group as a Marketing Intern and gain hands-on experience in digital marketing for an HR Ed-Tech company. As a Chinese Marketing Intern, you will play an integral role within our Marketing team, helping to shape and execute our strategy for reaching and engaging Chinese-speaking audiences - particularly in mainland China. Your efforts will directly contribute to increasing qualified applications, driving website traffic, and generating revenue.<br><br></span></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">In this multifaceted role, you'll serve as a creative content producer, crafting compelling and culturally relevant website copy and social media content that resonates with prospective applicants. You'll also bring an analytical mindset, continuously evaluating the performance of your content to optimize engagement and reach. A strong understanding of Chinese digital platforms - including Xiaohongshu, WeChat, and Douyin - will be essential to ensure discoverability and meaningful interaction with our brand.<br><br></span></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">In addition to content creation, you will support the development and management of relationships with educational agencies across mainland China. This will include assisting with outreach efforts, coordinating communications, and helping to maintain strong, collaborative partnerships that expand our recruitment pipeline.<br><br></span></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Throughout the internship, you'll receive mentorship from our Head of Marketing. This is a valuable opportunity to build your skills whilst gaining real-world marketing experience in a fast-paced, supportive environment.</span></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"><br>Your success will be measured by key metrics such as the number of applications and deposits received from nationals of mainland China, and engagement rates on our social channels.</span></p>\n<p><br></p>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">You’re excited about working here because you’ll:</span></p>\n<ul>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Receiving Mentoring </span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">from the Head of Marketing &amp; Social Media Manger, gaining practical experience in content strategy, digital campaigns, and international marketing</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Grow Qualified Applications:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Grow qualified applications from mainland China, directly contributing to revenue growth.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Manage Chinese Social Media Platforms:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Manage our presence on Chinese social media platforms (Xiaohongshu, WeChat, Douyin) in collaboration with our Social Media Lead.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Create and Schedule Content:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Create, schedule, and publish engaging content across these platforms to enhance brand awareness, community engagement, and customer acquisition.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Write Compelling Website Copy:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Write, proofread, and edit compelling Chinese website copy optimized for SEO to drive organic traffic.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Support Marketing Email Campaigns:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Support the design and execution of marketing emails in Chinese, collaborating with our in-house graphic designer to ensure visual alignment with brand guidelines.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Monitor Performance Metrics:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Monitor, analyze, and report on key performance metrics across social channels to inform strategic decisions and content optimization.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Build Agency Relationships:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Assist in building and maintaining relationships with educational agencies in mainland China by helping coordinate partnership activities and translating/preparing marketing/sales content.</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Take on Additional Duties:</span><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Other duties as assigned to help you grow your marketing abilities and enhance our overall brand presence.</span></li>\n</ul>\n<p><br></p>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">We’re excited about you working here because you have: </span></p>\n<ul>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Native Language Proficiency:</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Native proficiency in Mandarin Chinese (spoken and written); Cantonese fluency is a plus but not essential.</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Fluent English Skills:</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Fluent English language skills (spoken and written).</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Excellent Writing Skills:</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Excellent written skills &amp; attention to detail.</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Platform Expertise:</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> In-depth knowledge and experience using Chinese social media platforms including Xiaohongshu, WeChat, and Douyin.</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Creative Excellence:</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> High levels of creativity and the ability to develop top-quality, engaging &amp; inspirational content.</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Camera Confidence:</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Confident in front of a camera and filming trends.</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Tech Skills (Preferred):</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Basic understanding of content management systems (e.g. Hubspot) and data tracking tools (e.g. Google Analytics) is a plus, but not required.</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Previous Experience (Preferred):</span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\"> Previous marketing, communications, or content creation experience is valuable but not essential.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Logistical Requirements: </span></p>\n<ul>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Home office space, as we are a remote-first company</span></li>\n<li><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">A personal computer to work from</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">You’ll love working at TIG because:</span></p>\n<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\"><br></span><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">At The Intern Group, we are passionate about people, their growth, and making an impact. You’ll thrive in a dynamic and supportive environment that values people focus, teamwork, continuous learning, and global leadership. We embrace diversity and work together to empower individuals from all corners of the world. By joining TIG, you’ll make a direct impact on people's professional and personal journeys, contributing to a mission-driven organization focused on helping individuals achieve their dreams. You’ll also grow professionally with opportunities for career advancement, global networking, and enriching experiences that will expand your perspectives.</span></p>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Benefits &amp; Perks:</span></p>\n<ul>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Competitive internship stipend </span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Generous global PTO policy</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Continuous learning opportunities</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Access to the Career Advancement Training course and the Keynote Speaker Series</span></li>\n<li><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">The incredible opportunity to meet new people and network with people from all around the world across a wide range of industries.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; font-weight: bold; text-decoration: none\">Sound like a good fit?</span></p>\n<p><br></p>\n<p><span style=\"color: #222222; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Please select the “Apply for this Job” button and submit a brief cover letter (addressed to Mora Goicoechea) telling us a bit about yourself along with your resume/CV in English.</span></p>\n<p><em><br></em></p>\n<p><span><em><span style=\"font-family: arial, helvetica, sans-serif; font-size: 10pt\">The Intern Group is an equal opportunity employer and encourages applicants from diverse backgrounds to apply. We know that statistically women and people of color are less likely to apply to a position where they do not meet 100% of the qualifications. We encourage you to apply even if this is the case for you.</span></em> </span><span><br><br></span></p>\n<p><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">Are you curious about our history? </span><a href=\"https://www.youtube.com/watch?v=PE1FylB53oI\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #1155cc; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: underline\">Listen to our co-founders, Johanna Molina, David Lloyd, and Lee Carlin</span></a><span style=\"color: #000000; font-family: Arial,sans-serif; font-size: 11pt; text-decoration: none\">, as they share insights into our journey and aspirations.</span></p>",
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