ASO & Monetization Specialist

{
  "content_hash": "0dba355b7be905da020971327b457e2c11fbf47dcace07e507d9b1ec116507f5",
  "source_hash": "8eb22defbb2dc509230a6ae4bdfcb0a49ce34d9989df4a4f6a74137b999e66b7",
  "last_changed_at": "2026-05-30T05:46:56.504Z",
  "active_status": "active"
}

{
  "language": "en",
  "location": {
    "raw": "Europe, Ukraine",
    "city": "Europe, Ukraine",
    "region": null,
    "country": null,
    "is_remote": false,
    "confidence": 0.8
  },
  "salary_max": null,
  "salary_min": null,
  "inferred_at": "2026-06-06T10:29:33.764Z",
  "launch_scope": {
    "reason": "bamboohr_production_catalog",
    "included": true,
    "location": {
      "raw": "Europe, Ukraine",
      "city": "Europe, Ukraine",
      "region": null,
      "country": null,
      "is_remote": false,
      "confidence": 0.8
    },
    "countries": []
  },
  "remote_policy": null,
  "salary_period": null,
  "workplace_type": null,
  "salary_currency": null
}

{}

{
  "list_job": {
    "id": "242",
    "isRemote": null,
    "location": {
      "city": null,
      "state": null
    },
    "atsLocation": {
      "city": "Europe, Ukraine",
      "state": null,
      "country": null,
      "province": null
    },
    "departmentId": "19046",
    "locationType": "1",
    "jobOpeningName": "ASO & Monetization Specialist ",
    "departmentLabel": "SEO Team",
    "employmentStatusLabel": "Full-Time"
  },
  "detail_errors": [],
  "detail_job_opening": {
    "location": {
      "city": null,
      "state": null,
      "postalCode": null,
      "addressCountry": null
    },
    "datePosted": "2026-05-26",
    "atsLocation": {
      "city": "Europe, Ukraine",
      "state": null,
      "country": null,
      "countryId": null
    },
    "description": "<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Skylum empowers millions of photographers to create incredible images. Our award-winning photo editing software combines AI-powered automation with full creative control. We make editing enjoyable, easy, and accessible for everyone.</span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">You’ll join an environment where growth, learning, and creativity are encouraged. Flexible schedules, trust-based workflows, and a supportive team give you everything you need to focus on your best work.</span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">🇺🇦 Proudly Ukrainian, Skylum stands with Ukraine through action, regularly supporting organizations that help accelerate our victory.</span></p>\n<p><br></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">Main goal:</span> Drive growth of the ASO channel and improve monetization for Luminar by systematically testing new ideas, analyzing results, and implementing solutions that positively impact both organic installs and purchase conversion, with the goal of achieving 70% year-over-year growth in organic revenue.</span></p>\n<p><br></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">Responsibilities:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Perform keyword research and regularly update the semantic core for the App Store and Google Play, with a focus on non-brand queries.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Optimize app page metadata (title, subtitle, keywords, description) in accordance with the approved ASO strategy.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Analyze competitors’ pages and develop hypotheses to improve the app’s visibility and conversion rates.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Plan, launch, and analyze A/B tests for screenshots, icons, previews, custom pages, and other app page elements.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Collaborate with the creative team to develop new custom page designs.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Monitor key ASO metrics (keyword rankings, impressions, conversion rate, installs) and track changes after launching tests.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Build a backlog of ASO hypotheses and participate in the regular process of testing and optimizing the app page.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Analyze and improve conversion from install to purchase by testing paywalls and other monetization scenarios.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Formulate hypotheses and run A/B tests for paywall messaging, pricing presentation, offers, trial positioning, and other elements that influence purchase conversion.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Work with the product and creative teams to prepare and launch experiments that impact revenue.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Identify growth opportunities at the intersection of acquisition and monetization and propose your own initiatives.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Take ownership of a portion of the growth roadmap in the ASO and monetization areas.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">Requirements:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">1.5–2 years of experience in ASO. Hands-on experience optimizing App Store and Google Play pages, working with growth hypotheses, and conducting A/B tests.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">Competitive analysis</span>. Ability to analyze competitor app pages, their keywords, positioning, and creative approaches to find new optimization ideas.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">Analytics and metrics</span>. Understanding of key ASO metrics: keyword rankings, impressions, conversion rate, installs. Ability to analyze performance trends and draw basic actionable conclusions based on data.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">AI literacy</span>. Proficiency with artificial intelligence tools (2 or more) to optimize marketing tasks, conduct in-depth research, and improve personal efficiency.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">ASO Tools</span>. Basic experience or familiarity with ASO tools (e.g., AppTweak, Sensor Tower, App Radar) for analyzing keywords, rankings, and competitors.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">English</span>. Intermediate / Upper-Intermediate level.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">Data Analysis</span>. Proficiency in using spreadsheets (Google Sheets) for data analysis, maintaining a list of hypotheses, and preparing simple reports.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">Nice to have:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Proven experience improving conversion rates across the full funnel (Store → Install → Trial → Purchase), including documented impact on at least one stage (e.g. product page CVR, trial start rate, or subscription conversion).</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Experience working with mobile subscription apps and understanding of paywall optimization and pricing experiments.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Hands-on experience with Apple Search Ads (ASA), including keyword structure, campaign optimization, and CPP/CSL usage for performance improvement.</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Experience with attribution and performance measurement across channels (basic understanding of how installs and revenue are attributed across SEO, ASA, organic, referral, etc.).</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Experience working with subscription monetization metrics (ARPU, LTV, retention)</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><br></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\">What we offer</span></span></p>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">For personal growth:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">A chance to work with a strong team and a unique opportunity to make substantial contributions to our award-winning photo editing tools;</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">An educational allowance to ensure that your skills stay sharp;</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">English, German, and Polish classes to strengthen your capabilities and widen your knowledge.</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">For comfort:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">A great environment where you’ll work with true professionals and amazing colleagues whom you’ll call friends quickly;</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">The choice of working remotely or in our office space located on Podil, equipped with everything you might need for productive and comfortable work.</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">For health:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Medical insurance;</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Twenty-one days of paid sick leave per year;</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt; font-weight: bold\">For leisure:</span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Twenty-one days of paid vacation per year;</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Fun times at our frequent team-building activities.</span></li>\n</ul>\n<p><span style=\"font-family: Inter, sans-serif; font-size: 12pt\"><span style=\"font-weight: bold\"><br>What to expect when you apply</span></span></p>\n<ul>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">An interview with our Talent Acquisition Specialist</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Test task to show your skills</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Professional/technical interview</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">Management interview</span></li>\n<li><span style=\"font-family: Inter, sans-serif; font-size: 12pt\">And finally, your job offer!</span></li>\n</ul>\n<p><br></p>",
    "compensation": null,
    "departmentId": "19046",
    "locationType": "1",
    "seekPromoted": false,
    "jobCategoryId": null,
    "jobOpeningName": "ASO & Monetization Specialist ",
    "departmentLabel": "SEO Team",
    "jobOpeningStatus": "Open",
    "minimumExperience": "Entry-level",
    "jobOpeningShareUrl": "https://skylum.bamboohr.com/careers/242",
    "employmentStatusLabel": "Full-Time"
  }
}