Marketing Tools Expert

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  "language": "en",
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  "list_job": {
    "id": "144",
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    "departmentId": "18665",
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    "jobOpeningName": "Marketing Tools Expert",
    "departmentLabel": "CRM/automated marketing",
    "employmentStatusLabel": "Full-Time"
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    "location": {
      "city": "Sofia",
      "state": "Sofia",
      "postalCode": "1000",
      "addressCountry": "Bulgaria"
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    "datePosted": "2025-12-10",
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    "description": "<p><span style=\"color: rgb(230, 126, 35); font-weight: bold\">About Us</span></p>\n<p><br></p>\n<p>Global Tech Markets’ mission is to help organizations grow, evolve, and thrive. By integrating modern technology with the best people, we drive businesses forward in sustainable and smart ways. We do this by offering a range of specialist services, from which our partners can pick and choose depending on their needs.</p>\n<p><br></p>\n<p>Our range of expert services have been crafted to help businesses modernize and thrive at any point in their journey. Whether they’re just starting out and need a hand, or have a huge project in the pipeline, we’re here to guide them and do the heavy lifting where needed. Our range of services includes support, sales, VIP, CRM, Payments, Payouts, Anti-fraud, Risk Management, and more.</p>\n<p><br></p>\n<p>Our values center on providing our assistance in a friendly and human fashion, cutting out the corporate tape to deliver a practical and holistic service. We build trust, and value long-term partnerships that allow our customers, and our team to grow together.</p>\n<p><br></p>\n<p>We are looking for a motivated professional who wants to join our CRM Team as<span> <span style=\"font-size: 12pt; font-weight: bold\">Marketing Tools Expert</span></span><span style=\"font-size: 12pt; font-weight: bold\">.</span><br></p>\n<p><br></p>\n<p><span style=\"color: rgb(230, 126, 35); font-weight: bold\">Responsibilities:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Monitor and maintain domain reputation and email deliverability metrics.</span></li>\n<li><span style=\"font-size: 12pt\">Collaborate with external teams and third parties to ensure all sending infrastructure is properly configured and compliant with technical standards.</span></li>\n<li><span style=\"font-size: 12pt\">Monitor, audit, and continuously improve communication templates, including emails, popups, push *notifications, and more, to ensure consistency, engagement, and alignment with brand guidelines.</span></li>\n<li><span style=\"font-size: 12pt\">Support the procurement and evaluation of new marketing technology solutions.</span></li>\n<li><span style=\"font-size: 12pt\">Lead the rollout of new CRM features, ensuring proper requirement gathering, documentation, testing, and communication of changes to the wider team.</span></li>\n<li><span style=\"font-size: 12pt\">Troubleshoot marketing tools issues, providing solutions or escalating them to technical teams/vendors when needed.</span></li>\n<li><span style=\"font-size: 12pt\">Own training initiatives, delivering onboarding sessions and tutorials for CRM specialists and marketers.</span></li>\n<li><span style=\"font-size: 12pt\">Create self-service capabilities that enable teams to operate more independently.</span></li>\n<li><span style=\"font-size: 12pt\">Manage access control and ensure that employees within the CRM unit have the appropriate permissions across all marketing systems.</span></li>\n<li><span style=\"font-size: 12pt\">Collaborate with BI teams to expand reporting capabilities, ensuring marketing has access to accurate, actionable performance insights.</span></li>\n<li><span style=\"font-size: 12pt\">Keeping up-to-date with the latest marketing trends, tools, and technologies to maintain a competitive edge.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(230, 126, 35); font-weight: bold\">Requirements:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 12pt\">Experience with IP/domain warming, sender reputation management, and inbox placement strategies.</span></li>\n<li><span style=\"font-size: 12pt\">Understanding of DNS records, SPF, DKIM, DMARC, BIMI, and email authentication frameworks.</span></li>\n<li><span style=\"font-size: 12pt\">Strong project management skills, including planning, prioritization, and execution in a fast-paced environment.</span></li>\n<li><span style=\"font-size: 12pt\">Practical experience with CRM or marketing automation platforms.</span></li>\n<li><span style=\"font-size: 12pt\">Analytical thinking and troubleshooting skills.</span></li>\n<li><span style=\"font-size: 12pt\">Excellent communication skills.</span></li>\n<li><span style=\"font-size: 12pt\">HTML/CSS familiarity.</span><br></li>\n</ul>\n<p><br><br></p>\n<p><span style=\"color: rgb(230, 126, 35); font-weight: bold\">What to expect from us:</span></p>\n<p><br></p>\n<ul>\n<li>Competitive remuneration package and social benefits;</li>\n<li>Food vouchers</li>\n<li>Special occasion gift vouchers, Newborn bonus;</li>\n<li>Premium Health Insurance coverage.<br></li>\n<li>Discount on Multisport / CoolFit cards.</li>\n<li>20 days annual leave;</li>\n<li>Free snacks and beverages in the office and Happy Hour on Fridays.</li>\n<li>Friendly environment with colleagues ready to share their experience.</li>\n<li>Challenging and interesting projects.</li>\n<li>Team-building events and activities;</li>\n<li>Great office location in Sofia - <span style=\"font-weight: bold\">Office X</span>, blvd 51 Cherni Vrah, next to Mall Paradise.</li>\n</ul>\n<p><br></p>\n<p><span style=\"font-weight: bold\">If you are interested, please send us CV in English.</span></p>\n<p><br></p>\n<p>All applications will of course be treated with the strictest confidentiality.</p>\n<p>Only the short-listed candidates will be contacted!</p>",
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    "jobOpeningName": "Marketing Tools Expert",
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    "minimumExperience": "Experienced",
    "jobOpeningShareUrl": "https://globaltechmarkets.bamboohr.com/careers/144",
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