Retail Marketing Manager

Why We Exist and What We Do : At Dr. Squatch ( www.drsquatch.com ), we’re raising the bar on men’s personal care with our line of natural, high-performance products. We’re on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work® multiple times, and we achieved status as a certified B Corp in 2023. We are looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier! About the Role: Dr. Squatch is looking for a Retail Marketing Manager who will lead campaign execution while using data-driven insights to maximize impact across mass, club, drug, and grocery channels. This role will prioritize hands-on campaign execution (40%), supported by deep-dive analysis (40%) and cross-functional collaboration (20%). This role will report directly to the Director of Shopper Marketing and work collaboratively across all internal teams and extensively with external partners. This is a full-time hybrid role with company benefits based in Marina del Rey, California. The anticipated base compensation range for this role will be $110,000 to $130,000. Compensation will be commensurate with the candidate's experience and local market rates. What You'll Do: Campaign Execution & Retail Implementation (40%) Lead end-to-end execution of retail marketing campaigns from planning through post-analysis across all major retail channels Manage detailed campaign timelines, ensuring all components launch on schedule and within budget Oversee creation and distribution of retail marketing assets, including displays, signage, and digital content Coordinate with sales team to ensure flawless in-store execution and compliance with planogram requirements Manage promotional calendars and pricing strategies across mass, club, drug, and grocery retailers Conduct store audits to ensure campaign standards are maintained and identify execution gaps Campaign Data Analysis & Insight Generation (40%) Analyze campaign performance data to uncover new insights about customer behavior, promotional effectiveness, and market trends Conduct deep-dive analysis of retail campaign results to identify what's working and where opportunities exist for optimization Translate complex data findings into actionable recommendations for future campaign planning and strategy Develop and maintain performance dashboards that track key metrics and provide real-time insights into campaign effectiveness Use data to tell compelling stories about campaign performance and customer engagement across retail channels Cross-Functional Collaboration & Internal Partnerships (20%) Serve as primary liaison between marketing, sales, supply chain, and creative teams Lead weekly cross-functional meetings to align on campaign priorities, timelines, and resource allocation Partner with supply chain to ensure product availability aligns with campaign launch dates Collaborate with creative team to develop compelling retail-specific marketing materials Work with finance to track campaign budgets and measure ROI across initiatives About You: Required Experience 5+ years of retail marketing experience with mass, club, drug, and grocery channels Proven expertise in end-to-end campaign execution and retail implementation Strong analytical background with experience in retail data analysis and insight generation Demonstrated success in managing complex, multi-channel retail campaigns Skills & Competencies Exceptional project management skills with ability to manage multiple campaigns simultaneously Advanced analytical capabilities with proficiency in data analysis tools and retail POS systems Excellent cross-functional collaboration and communication skills Strong retail acumen with understanding of channel-specific requirements Detail-oriented with focus on both strategic thinking and flawless execution #LI-TC1 #LI-HYBRID #LI-FULLTIME Who We Are: Our core values come naturally and make us a better, more whole, and unique team. We are Bold & Innovative - we are creative, rethink how things are done, and find a way. We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work. We are Team Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership. We offer a competitive salary in a growth-focused & collaborative team environment. Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products! For Applicants with Disabilities. Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process. If you need any accommodations during the hiring process, please let us know when you submit your application and we'll do our very best to adjust as needed. For Information regarding Data Privacy , please review https://privacy.drsquatch.com/ . Unsolicited Resume Policy. Dr. Squatch (“DRSQ”) employs an internal Talent Acquisition department. Exceptionally, DRSQ may choose to supplement that internal team with support from temporary staffing agencies, placement services, and/or recruiting agencies ("Agency"). Agencies are hereby specifically directed NOT to contact DRSQ employees directly in an attempt to present candidates. DRSQ’s Talent Acquisition team is responsible for all candidate presentations to our hiring managers. To protect the interests of all parties, Dr. Squatch will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to DRSQ, including unsolicited resumes sent to a DRSQ email address or mailing address, directly to DRSQ employees, or to DRSQ’s resume database will be considered property of Dr. Squatch. DRSQ will not pay a placement, service or other fee for any placement resulting from the receipt of an unsolicited resume . This also includes partial resumes, LinkedIn profiles, general candidate profiles, and/or candidate details or information. DRSQ will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. DRSQ’s Talent Acquisition team must provide advance written approval to an Agency to submit resumes and/or profiles for a specific job-opening, and the approval must be in conjunction with a valid fully executed staffing, placement or other service agreement. DRSQ will not pay a fee to any Agency that does not have a fully executed agreement in place prior to submission, receipt and placement of candidates.

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