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Lifecycle Marketing Manager

Torchdental · Austin, Texas · Hybrid · Deleted · $115,000–$140,000 / year · Lever

Job facts

FieldValue
CompanyTorchdental
TitleLifecycle Marketing Manager
Normalized title-
Department / teamMarketing
LocationAustin, TX, United States
Work modelHybrid / Hybrid
Employment typeFull Time
Salary$115,000–$140,000 / year
Statusdeleted
ATS providerLever
Posted / first seen2026-03-23 / 2026-05-29
Changed / last seen2026-06-18 / 2026-06-16

Related slices

PageWhat it containsOpen
Company jobsActive postings from Torchdental.Open
Company breakdownsRole, location, ATS, and work model facets for this company.Open
ATS provider jobsActive postings observed through Lever.Open
Provider filtered searchThe same provider as a filtered job collection.Open
City jobsActive postings in Austin.Open
Work model jobsActive Hybrid postings.Open
Lifecycle eventsOpen, update, close, and reopen events for this posting.Open
Original postingCanonical source or apply URL captured from the ATS.Open

Linked records

CompanyTorchdental
Sourcef8d042e1-d4cf-4471-8ab3-cad924629718
ATS providerLever

Description

About Us Torch Dental is a rapidly growing start-up whose mission is to improve the lives of healthcare providers by simplifying supply ordering, providing transparent pricing, and modernizing a previously outdated ordering process. Torch Dental is targeting the $100+ billion office-based healthcare supply industry, starting with dental practices. Our innovative e-commerce software platform streamlines healthcare professionals’ procurement process and secures the best prices for products. Torch Dental has raised over $50+ million from top VCs including Bessemer Venture Partners, American Express, Health Velocity Partners, Felicis, and FJ Labs. We are a close-knit team that enjoys working together every day to solve real-world problems. We obsess over customer satisfaction, promote a strong bias for action, encourage team members to engage in impactful work, and foster a one team culture. Location: Austin, Texas (in office Monday - Thursday, flexibility on Friday) Hours: Monday - Friday 7:45 AM - 5:00 PM CST We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Your Impact As Lifecycle Marketing Manager, you will own the systems that convert existing demand into qualified pipeline and customers. Torch’s 2026 marketing strategy focuses on building a predictable pipeline generation engine. While Growth Marketing defines what campaigns to run, who to target, and where to invest, Lifecycle Marketing ensures that engagement turns into revenue. This role is responsible for how prospects move through the funnel & building the infrastructure, programs, and touchpoints that drive conversion. You will work closely with Growth Marketing, Sales, and RevOps to ensure prospects receive the right message at the right time — improving funnel velocity and conversion efficiency. Your work ensures: Engaged prospects consistently convert into pipeline Leads do not stall between stages Lifecycle programs support and scale Growth-led campaigns Segmentation and data are accurately operationalized for execution Email and nurture programs drive measurable movement through the funnel Training and Development This role provides deep exposure to the infrastructure that powers revenue generation. You’ll work closely with marketing leadership and RevOps to understand how lifecycle marketing supports the broader growth strategy. Your first 30–60 days will focus on: Auditing existing nurture programs and lifecycle stages Understanding the SQL generation strategy and funnel metrics Evaluating email performance and segmentation quality Improving lifecycle automation and reporting visibility Over time, you will help design scalable lifecycle systems that support ABM, partnerships, referrals, and other demand programs. What We Are Looking For We’re seeking a marketer who understands how to turn interest into action. Ideal candidates will bring: 4-7 years of B2B marketing experience, ideally in lifecycle, email, or demand generation roles Experience building and optimizing nurture programs Strong understanding of funnel stages and buyer journeys Familiarity with segmentation, lifecycle automation, and email performance analysis Ability to translate campaign engagement into conversion programs Strong collaboration with RevOps or marketing operations teams Analytical mindset and comfort working with funnel metrics Bonus if you have: Experience in SMB-focused SaaS Experience with HubSpot, Salesforce or similar tools Experience supporting ABM or partner campaigns with targeted lifecycle follow-up Day to Day Lifecycle Strategy & Conversion Systems Build and optimize nurture programs aligned to funnel stages Own MQL → SQL conversion and pipeline progression Develop lifecycle flows that support Growth-led campaigns (ABM, partnerships, events) Email & Nurture Execution Own email execution, QA, testing, and reporting Improve performance through structured testing (in partnership with Growth) Ensure messaging aligns with campaign strategy and audience intent Funnel Infrastructure & Data Operations Operationalize audience segmentation defined by Growth Marketing Maintain clean lifecycle stages, triggers, and automation Partner with RevOps to ensure accurate data flow and reporting Campaign Conversion Support Translate campaign engagement into structured follow-up (nurtures, sequences, retargeting support) Ensure consistent prospect experience across lifecycle touchpoints Why Work at Torch Dental Help build the infrastructure that converts demand into revenue Work directly with leadership to optimize funnel performance Join a fast-growing startup where marketing has clear influence on company growth Be part of a venture-backed startup with strong fundamentals and market opportunity Compensation and Benefits: Salary Range: $115K - $140K Equity grant based on experience 401(k) benefits with Empower Medical and dental coverage via Aetna Unlimited PTO Paid parental leave Fully stocked office kitchen for in-person team members An employee-driven culture with happy hours, team events, and other initiatives to celebrate our many successes

Full job record

Job ID8b1d99907cb6c5b9fd9fd6284614b3ed47dd7333
Org ID0104480c-bc9c-4cef-b70c-0d75c88a692c
Source IDf8d042e1-d4cf-4471-8ab3-cad924629718
Board IDf8d042e1-d4cf-4471-8ab3-cad924629718
Providerlever
Provider Job Key3006bac7-66d3-464f-9341-2b2d9be19b20
TitleLifecycle Marketing Manager
Normalized Title
Statusdeleted
Activeno
Location TextAustin, Texas
Department
TeamMarketing
Employment TypeFull Time
Workplace Typehybrid
Remote Policyhybrid
CountryUnited States
RegionTX
CityAustin
Salary RawUSD 115000-140000 per-year-salary
Salary Min115,000
Salary Max140,000
Salary CurrencyUSD
Salary Periodyear
Source URLhttps://jobs.lever.co/torchdental/3006bac7-66d3-464f-9341-2b2d9be19b20
Apply URLhttps://jobs.lever.co/torchdental/3006bac7-66d3-464f-9341-2b2d9be19b20/apply
First Seen At2026-05-29 07:02:52Z
Last Seen At2026-06-16 07:57:41Z
Last Checked At2026-06-18 07:57:46Z
Last Changed At2026-06-18 07:57:46Z
Inactive At2026-06-18 07:57:46Z
Source Posted At2026-03-23 14:08:29Z
Source Updated At
Raw Payload Uris3://job-postings-prod-raw-590183727216/raw/provider=lever/board=torchdental/date=2026-06-16/2026-06-16T07-57-41-175Z-8c54f5d49a3c0ff3a8b92bba0018a3bd7bf53bcf59b358a2225093823a2d21a9.json
Event Fields
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  "last_changed_at": "2026-06-18T07:57:46.836Z",
  "active_status": "deleted"
}
Parsed Structured
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Extensions
{}
Native Structured
{
  "lists": [
    {
      "text": "Your Impact",
      "content": "<div>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">As Lifecycle Marketing Manager, you will own the systems that convert existing demand into qualified pipeline and customers.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Torch’s 2026 marketing strategy focuses on building a predictable pipeline generation engine. While Growth Marketing defines what campaigns to run, who to target, and where to invest, Lifecycle Marketing ensures that engagement turns into revenue.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">This role is responsible for how prospects move through the funnel &amp; building the infrastructure, programs, and touchpoints that drive conversion.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">You will work closely with Growth Marketing, Sales, and RevOps to ensure prospects receive the right message at the right time — improving funnel velocity and conversion efficiency.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Your work ensures:</span></p>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Engaged prospects consistently convert into pipeline</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Leads do not stall between stages</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Lifecycle programs support and scale Growth-led campaigns</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Segmentation and data are accurately operationalized for execution</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Email and nurture programs drive measurable movement through the funnel</span></p>\n</li>\n\n</ul></div>"
    },
    {
      "text": "Training and Development",
      "content": "<div>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">This role provides deep exposure to the infrastructure that powers revenue generation.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">You’ll work closely with marketing leadership and RevOps to understand how lifecycle marketing supports the broader growth strategy.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Your first 30–60 days will focus on:</span></p>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Auditing existing nurture programs and lifecycle stages</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Understanding the SQL generation strategy and funnel metrics</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Evaluating email performance and segmentation quality</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Improving lifecycle automation and reporting visibility</span></p>\n</li>\n\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Over time, you will help design scalable lifecycle systems that support ABM, partnerships, referrals, and other demand programs.</span></p>\n</ul></div>"
    },
    {
      "text": "What We Are Looking For",
      "content": "<div>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">We’re seeking a marketer who understands how to turn interest into action.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Ideal candidates will bring:</span></p>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">4-7 years of B2B marketing experience, ideally in lifecycle, email, or demand generation roles</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience building and optimizing nurture programs</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Strong understanding of funnel stages and buyer journeys</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Familiarity with segmentation, lifecycle automation, and email performance analysis</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Ability to translate campaign engagement into conversion programs</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Strong collaboration with RevOps or marketing operations teams</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Analytical mindset and comfort working with funnel metrics</span></p>\n</li>\n\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Bonus if you have:</span></p>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience in SMB-focused SaaS</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Experience with HubSpot, Salesforce or similar tools</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Experience supporting ABM or partner campaigns with targeted lifecycle follow-up</span></p>\n</li>\n\n</ul></ul></div>"
    },
    {
      "text": "Day to Day",
      "content": "<h3 style=\"margin-left: 18pt; text-indent: -18pt; margin-top: 14pt; margin-bottom: 4pt; padding-left: 18pt;\"><strong><span style=\"font-size: 13pt; font-family: Arial, sans-serif;\">Lifecycle Strategy &amp; Conversion Systems</span></strong></h3>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Build and optimize nurture programs aligned to funnel stages</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Own MQL → SQL conversion and pipeline progression</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Develop lifecycle flows that support Growth-led campaigns (ABM, partnerships, events)</span></p>\n</li>\n\n<h3 style=\"margin-left: 18pt; text-indent: -18pt; margin-top: 14pt; margin-bottom: 4pt; padding-left: 18pt;\"><strong><span style=\"font-size: 13pt; font-family: Arial, sans-serif;\">Email &amp; Nurture Execution</span></strong></h3>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Own email execution, QA, testing, and reporting</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Improve performance through structured testing (in partnership with Growth)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Ensure messaging aligns with campaign strategy and audience intent</span></p>\n</li>\n\n<h3 style=\"margin-left: 18pt; text-indent: -18pt; margin-top: 14pt; margin-bottom: 4pt; padding-left: 18pt;\"><strong><span style=\"font-size: 13pt; font-family: Arial, sans-serif;\">Funnel Infrastructure &amp; Data Operations</span></strong></h3>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Operationalize audience segmentation defined by Growth Marketing</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Maintain clean lifecycle stages, triggers, and automation</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Partner with RevOps to ensure accurate data flow and reporting</span></p>\n</li>\n\n<h3 style=\"margin-left: 18pt; text-indent: -18pt; margin-top: 14pt; margin-bottom: 4pt; padding-left: 18pt;\"><strong><span style=\"font-size: 13pt; font-family: Arial, sans-serif;\">Campaign Conversion Support</span></strong></h3>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Translate campaign engagement into structured follow-up (nurtures, sequences, retargeting support)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Ensure consistent prospect experience across lifecycle touchpoints</span></p>\n</li>\n\n<h6 style=\"margin-left: 18pt; text-indent: -18pt; margin-top: 14pt; margin-bottom: 4pt;\">&nbsp;</h6></ul></ul></ul></ul>"
    },
    {
      "text": "Why Work at Torch Dental",
      "content": "<div>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Help build the infrastructure that converts demand into revenue</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Work directly with leadership to optimize funnel performance</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Join a fast-growing startup where marketing has clear influence on company growth</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Be part of a venture-backed startup with strong fundamentals and market opportunity</span></p>\n</li>\n\n</ul></div>"
    },
    {
      "text": "Compensation and Benefits:",
      "content": "<div>\n\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Salary Range: $115K - $140K</span></li>\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Equity grant based on experience</span></li>\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">401(k) benefits with Empower</span></li>\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Medical and dental coverage via Aetna</span></li>\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Unlimited PTO</span></li>\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Paid parental leave</span></li>\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Fully stocked office kitchen for in-person team members</span></li>\n<li><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">An employee-driven culture with happy hours, team events, and other initiatives to celebrate our many successes</span></li>\n\n</div>"
    }
  ],
  "country": "US",
  "createdAt": 1774274909183,
  "updatedAt": null,
  "categories": {
    "team": "Marketing",
    "location": "Austin, Texas",
    "commitment": "Full Time",
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    "max": 140000,
    "min": 115000,
    "currency": "USD",
    "interval": "per-year-salary"
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  "workplaceType": "hybrid"
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