Head of Marketing

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    "description": "<p><span style=\"font-weight: bold\">About MDOTM</span></p>\n<p>MDOTM is the European leader in AI-driven investment solutions.</p>\n<p>Founded in 2015, in 2017, we were the only European fintech startup selected by Google for their acceleration program in Silicon Valley. Since then, we have been growing continuously and successfully. We have offices in London, Milan and New York.</p>\n<p><br></p>\n<p>If you are looking for a fast-paced environment and you are willing to take ownership, this is the right opportunity for you!</p>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Role Overview</span></p>\n<p>MDOTM is looking for a <span style=\"font-weight: bold\">Head of Marketing, </span><span style=\"font-size: 12pt\">with proven track record of engaging <span style=\"font-weight: bold\">Institutional Investors</span>, </span><span style=\"font-size: 12pt\">to transform our marketing team into a core strategic and revenue driving function.</span></p>\n<p><br></p>\n<p>This isn't a role for someone who just wants to manage from a distance; we need a builder who thrives on getting their hands dirty while simultaneously shaping the company’s long-term trajectory.</p>\n<p><br></p>\n<p>Working hand-in-hand with our <span style=\"font-weight: bold\">C-suite</span>, you will lead the strategy behind our awareness, content and account based marketing activities, targeting <span style=\"font-weight: bold\">institutional investors</span>.</p>\n<p>Your mission is to align the marketing activities deeply with our product roadmap and business goals to drive measurable growth.</p>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Key Responsibilities</span></p>\n<ul>\n<li>Partner with our <span style=\"font-weight: bold\">C-suite</span> to define and continuously refine MDOTM’s value proposition, ensuring it is translated into <span style=\"font-weight: bold\">highly targeted, account-specific </span><span style=\"font-weight: bold\">messaging for institutional clients</span></li>\n<li>Define the strategic framework for lead generation and <span style=\"font-weight: bold\">Account-Based Marketing </span>(ABM)</li>\n<li>Identify and prioritize key accounts, orchestrate <span style=\"font-weight: bold\">multi-touch campaigns</span>, and drive <span style=\"font-weight: bold\">high-quality, conversion-focused pipeline</span></li>\n<li>Work in tight alignment with Business Development to map target accounts, personalize outreach strategies, and accelerate deal cycles through <span style=\"font-weight: bold\">tailored </span><span style=\"font-weight: bold\">content, events, and engagement plans</span></li>\n<li>Lead by example, balancing strategic leadership with <span style=\"font-weight: bold\">hands-on execution</span> across campaigns, content, and high-impact events</li>\n<li>Establish a rigorous, <span style=\"font-weight: bold\">data-led framework</span> to measure marketing impact and ensure every initiative is aligned with MDOTM’s long-term commercial goals</li>\n<li><span style=\"font-weight: bold\">Manage and grow the marketing team</span>, fostering a culture of accountability, creativity, and commercial impact.</li>\n</ul>\n<p><br><br></p>\n<p><br><span><span style=\"font-weight: bold\">Skills required</span></span></p>\n<ul>\n<li>Proven track record in a <span style=\"font-weight: bold\">senior marketing B2B role</span> (Head of, Lead, or Manager) targeting or working within institutional investors (e.g. asset managers, banks, wealth managers).</li>\n<li>Deep understanding of the <span style=\"font-weight: bold\">investment management ecosystem</span>, with the ability to engage credibly and speak the language of institutional clients.</li>\n<li>Ability to translate complex quantitative, financial, and technological concepts into <span style=\"font-weight: bold\">clear, compelling</span>, and <span style=\"font-weight: bold\">commercially effective messaging</span> for a highly professional but non-technical audience</li>\n<li>Demonstrated ability to <span style=\"font-weight: bold\">build and scale a marketing function</span> from the ground up, combining strategic vision with hands-on execution</li>\n<li>Strong experience designing and executing <span style=\"font-weight: bold\">Account-Based Marketing</span> (ABM) strategies, driving targeted engagement and high-quality pipeline within defined accounts</li>\n<li>Proficiency in using <span style=\"font-weight: bold\">data</span> to justify pivots in strategy and to measure the success of the marketing function</li>\n<li>Ability to seamlessly switch between <span style=\"font-weight: bold\">high-level strategy and day-to-day execution</span></li>\n</ul>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">MDOTM’s Benefits</span></p>\n<ul>\n<li>Flexible smart working policies</li>\n<li>Annual retreat for the team in an awesome location</li>\n<li>Professional development</li>\n<li>Free coffee and snacks</li>\n</ul>",
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