Talent Director - Lifestyle

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    "datePosted": "2026-04-09",
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    "description": "<p><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">NewGen is a social-first creative and creator agency standing at the forefront of culture, creators, and community. On a mission to challenge outdated advertising methodologies and present a new way of doing things, we exist to revolutionise social connections — making advertising more relevant, engaging, fun, and effective.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Built on deep community expertise, NewGen understands how modern consumers interact, share, and make decisions in the digital age. We connect brands with the right creators and audiences in ways that feel authentic, not forced — because today's most powerful advertising doesn't look like advertising at all.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">At the heart of NewGen is our talent representation practice — built on the belief that creators deserve more than just deals; they deserve a partner genuinely invested in their growth, their voice, and their legacy. We champion creators who are genuinely themselves, supporting every aspect of their career — from brand partnerships and deal negotiation to creative strategy and beyond.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(51, 62, 73); font-size: 12pt; font-weight: bold\">The Role</span></p>\n<p><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">We’re seeking a dynamic and experienced Lifestyle Lead to shape the next phase of our Lifestyle division. This is a high-impact role where you’ll define strategy, elevate our approach to talent, and play a central part in identifying, attracting, and securing standout creators for the NewGen Talent roster.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">The ideal candidate will have a proven track record in managing high-profile lifestyle talent and a deep understanding of the creator economy. Your expertise will encompass talent acquisition, brand partnership negotiations, creative strategy, agency-wide pitches, and the day-to-day management of creators. A personable approach, strong technical skills, and a passion for cultivating impactful creator-brand relationships are essential to excelling in this role.</span></p>\n<p><br></p>\n<p><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">A commitment to fostering meaningful relationships, driving mutual value for creators and brands, and elevating the creator experience will be at the heart of your contributions.</span></p>\n<p><span style=\"font-size: 18pt\"><br></span></p>\n<p><span style=\"color: rgb(51, 62, 73); font-size: 12pt; font-weight: bold\">The Responsibilities</span></p>\n<ul>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Leading our Lifestyle strategy, overseeing department budgets,and managing or hiring a dynamic team.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Building and nurturing meaningful relationships with talent, brands, and industry stakeholders.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Strategically expanding the lifestyle roster by identifying and acquiring top-tier talent.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Overseeing the delivery of exceptional management services that drive value for both creators and brands.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Elevating the creator experience by fostering collaboration, innovation, and growth opportunities.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Provide tailored career guidance and growth strategies for each creator, aligned with their personal brand and goals.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Work cross-functionally with the agency, sales, influencer and accounts teams to deliver seamless campaigns and initiatives.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Monitor the success of partnerships and campaigns, leveraging data to provide actionable feedback to both creators and brands.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Represent the agency and its creators at industry events, networking opportunities, and panels to build the agency’s reputation.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Collaborate with marketing to build a best-in-class brand proposition for our lifestyle roster.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Stay ahead of industry trends to proactively attract high-demand talent.</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(67, 67, 67); font-family: Arial, sans-serif; font-size: 12pt; font-weight: bold\">Requirements </span></p>\n<ul>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Minimum 5+ years of experience in talent management, influencer marketing, or related fields within the creator economy.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Exceptional communication and interpersonal skills, with the ability to build strong relationships with talent, brands, and stakeholders.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Proven track record of managing high-profile talent and securing impactful brand partnerships.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Proven ability to lead teams, manage high-profile creators, and oversee complex projects.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Ability to identify trends and adapt strategies to capitalise on opportunities in the influencer space.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Expertise in negotiating contracts and securing win-win deals for creators and brands.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Excellent organisational and project management skills, capable of handling multiple priorities in a fast-paced environment.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Deep understanding of platforms like TikTok, YouTube, Instagram, and Twitch, including algorithms, audience behaviour, and trends.</span></li>\n<li><span style=\"color: rgb(51, 62, 73); font-size: 10pt\">Strong team player who can work across departments to drive results.</span><span style=\"color: rgb(51, 62, 73); font-size: 10pt\"><br><br></span></li>\n</ul>\n<p><span style=\"color: rgb(67, 67, 67); font-size: 12pt; font-weight: bold\">Benefits </span></p>\n<ul>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">28 days holiday per year, including bank holidays and a NewGen reset policy that entitles an additional 10 holiday days off per year (post probation).</span>\n<ul>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Additional birthday day off</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Christmas closure period</span></li>\n</ul>\n</li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Ben Allowance - Subsidised bespoke benefits package giving you access to benefits you want (Childcare, enhanced pension, healthcare, gym, Netflix, Deliveroo, you name it, it's on there)</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Access to Aviva Healthcare for private medical insurance</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Enhanced Maternity &amp; Paternity policy and enhanced policies for same sex and non-binary couples</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Enhanced compassionate leave so you can genuinely take the time you need</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Flexible working hours - earlier start for an earlier finish or a later start for a later finish. We want you to work in a way that works best for you and your life</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">AI Budget - £30 a month to spend on AI to support your role.</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Company summer and winter social gatherings and away days</span></li>\n<li><span style=\"color: rgb(72, 65, 63); font-size: 10pt\">Community days - we give you time off to go support a cause you believe in!</span></li>\n</ul>",
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