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Demand Generation Consultant

Rightsideup · Austin, TX · Remote · Active · Lever

Job facts

FieldValue
CompanyRightsideup
TitleDemand Generation Consultant
Normalized title-
Department / teamGeneral
LocationAustin, TX, United States
Work modelRemote / Remote
Employment type-
Salary-
Statusactive
ATS providerLever
Posted / first seen2026-03-18 / 2026-05-29
Changed / last seen2026-05-29 / 2026-06-06

Related slices

PageWhat it containsOpen
Company jobsActive postings from Rightsideup.Open
Company breakdownsRole, location, ATS, and work model facets for this company.Open
ATS provider jobsActive postings observed through Lever.Open
Provider filtered searchThe same provider as a filtered job collection.Open
City jobsActive postings in Austin.Open
Work model jobsActive Remote postings.Open
Lifecycle eventsOpen, update, close, and reopen events for this posting.Open
Original postingCanonical source or apply URL captured from the ATS.Open

Linked records

CompanyRightsideup
Sourced27e5268-1197-44ea-80bb-f8bffb1b28b5
ATS providerLever

Description

About Right Side Up Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client. Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 250+ clients including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more. About the Role We’re seeking freelance Demand Generation consultants to join our talent collective and support a range of B2B clients. This role is ideal for marketers who excel at driving pipeline growth through strategic campaign planning, channel execution, and performance optimization. Projects vary widely depending on client needs and may include building demand generation programs from the ground up, optimizing existing funnels, or scaling multi-channel acquisition efforts. Contract engagements typically range from 10–40 hours per week. Responsibilities Develop and execute B2B demand generation strategies to drive qualified pipeline Plan, launch, and optimize multi-channel campaigns across paid, email, content, and events Partner with sales and marketing teams to align on pipeline goals and lead quality Build and manage lead generation funnels, including landing pages, forms, and nurture flows Analyze campaign performance and continuously optimize for conversion and ROI Collaborate on content strategy to support demand generation efforts (e.g., whitepapers, webinars, case studies) Support account-based marketing (ABM) initiatives where relevant Identify new opportunities to improve acquisition, engagement, and pipeline velocity Requirements Strong foundation in B2B demand generation and pipeline marketing Experience building and optimizing multi-channel campaigns Familiarity with marketing automation and CRM platforms (e.g., HubSpot, Marketo, Salesforce) Ability to analyze performance data and translate insights into action Experience partnering closely with sales teams to drive revenue outcomes Comfort working across different industries, audiences, and go-to-market motions Strong project management and communication skills Nice to Have Experience in high-growth startup environments Familiarity with both inbound and outbound demand generation strategies Experience supporting both strategic planning and hands-on execution

Full job record

Job ID874f976fb91b8d431b2f98874de9c7105eea96a6
Org IDbc2c9e06-bbdf-4f5f-8dcd-ffe9f89b28c3
Source IDd27e5268-1197-44ea-80bb-f8bffb1b28b5
Board IDd27e5268-1197-44ea-80bb-f8bffb1b28b5
Providerlever
Provider Job Keye4225120-3cb7-4c4b-b474-1b0c6b67172b
TitleDemand Generation Consultant
Normalized Title
Statusactive
Activeyes
Location TextAustin, TX
Department
TeamGeneral
Employment Type
Workplace Typeremote
Remote Policyremote
CountryUnited States
RegionTX
CityAustin
Salary Raw
Salary Min
Salary Max
Salary Currency
Salary Period
Source URLhttps://jobs.lever.co/rightsideup/e4225120-3cb7-4c4b-b474-1b0c6b67172b
Apply URLhttps://jobs.lever.co/rightsideup/e4225120-3cb7-4c4b-b474-1b0c6b67172b/apply
First Seen At2026-05-29 07:02:11Z
Last Seen At2026-06-06 07:57:21Z
Last Checked At2026-06-06 07:57:21Z
Last Changed At2026-05-29 07:02:11Z
Inactive At
Source Posted At2026-03-18 18:57:51Z
Source Updated At
Raw Payload Uris3://job-postings-prod-raw-590183727216/raw/provider=lever/board=rightsideup/date=2026-06-06/2026-06-06T07-57-21-366Z-28452b58774ac84319a0866ebec306b218b476f4a9b331bc40055bdd95da3742.json
Event Fields
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  "last_changed_at": "2026-05-29T07:02:11.887Z",
  "active_status": "active"
}
Parsed Structured
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    "city": "Austin",
    "region": "TX",
    "country": "United States",
    "is_remote": true,
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Extensions
{}
Native Structured
{
  "lists": [
    {
      "text": "About the Role ",
      "content": "<div>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">We’re seeking freelance Demand Generation consultants to join our talent collective and support a range of B2B clients. This role is ideal for marketers who excel at driving pipeline growth through strategic campaign planning, channel execution, and performance optimization.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Projects vary widely depending on client needs and may include building demand generation programs from the ground up, optimizing existing funnels, or scaling multi-channel acquisition efforts. Contract engagements typically range from 10–40 hours per week.</span></p>\n</div>"
    },
    {
      "text": "Responsibilities",
      "content": "<div>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Develop and execute B2B demand generation strategies to drive qualified pipeline</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Plan, launch, and optimize multi-channel campaigns across paid, email, content, and events</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Partner with sales and marketing teams to align on pipeline goals and lead quality</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Build and manage lead generation funnels, including landing pages, forms, and nurture flows</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Analyze campaign performance and continuously optimize for conversion and ROI</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Collaborate on content strategy to support demand generation efforts (e.g., whitepapers, webinars, case studies)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Support account-based marketing (ABM) initiatives where relevant</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Identify new opportunities to improve acquisition, engagement, and pipeline velocity</span></p>\n</li>\n\n</ul></div>"
    },
    {
      "text": "Requirements",
      "content": "<div>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Strong foundation in B2B demand generation and pipeline marketing</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience building and optimizing multi-channel campaigns</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Familiarity with marketing automation and CRM platforms (e.g., HubSpot, Marketo, Salesforce)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Ability to analyze performance data and translate insights into action</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience partnering closely with sales teams to drive revenue outcomes</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Comfort working across different industries, audiences, and go-to-market motions</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Strong project management and communication skills</span></p>\n</li>\n\n</ul></div>"
    },
    {
      "text": "Nice to Have",
      "content": "<div>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience in high-growth startup environments</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Familiarity with both inbound and outbound demand generation strategies</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Experience supporting both strategic planning and hands-on execution</span></p>\n</li>\n\n</ul></div>"
    }
  ],
  "country": "US",
  "createdAt": 1773860271655,
  "updatedAt": null,
  "categories": {
    "team": "General",
    "location": "Austin, TX",
    "allLocations": [
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  "salaryRange": null,
  "workplaceType": "remote"
}
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