Sales Development Representative

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    "id": "169",
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      "city": "Grand Rapids",
      "state": "Michigan"
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    "jobOpeningName": "Sales Development Representative ",
    "departmentLabel": "Sales",
    "employmentStatusLabel": "Full-Time"
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    "location": {
      "city": "Grand Rapids",
      "state": "Michigan",
      "postalCode": "49546",
      "addressCountry": "United States"
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    "datePosted": "2026-02-11",
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    "description": "<p><span style=\"font-size: 10pt\">Cavallo is seeking a driven Sales Development Representative (SDR) to take your leap into high growth software sales. We want to bring in hungry, motivated, self-starters that have a passion to learn and grow! This role will focus on high activity lead generation, moving leads into and through the beginning stages of the sales funnel, and scheduling discovery calls.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">As a Sales Development Representative, the typical day includes:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Responsible for outbound/inbound activities for our enterprise customer prospecting by contacting via email, social, and phone calls to qualify prospects to set meetings</span></li>\n<li><span style=\"font-size: 10pt\">Follow up on inbound leads generated by Marketing and stay within compliance metrics, i.e. timely follow-up and attempts to connect</span></li>\n<li><span style=\"font-size: 10pt\">Collaborate with the field sales team you’re aligned with and develop strategies for breaking into new accounts</span></li>\n<li><span style=\"font-size: 10pt\">Researching leads promptly when they enter the funnel, determine and quickly execute next steps;</span></li>\n<li><span style=\"font-size: 10pt\">Setting up meetings between prospective clients and sales representatives;</span></li>\n<li><span style=\"font-size: 10pt\">Staying current with Cavallo’s product lines;</span></li>\n<li><span style=\"font-size: 10pt\">Proactively seeking new business opportunities in the market;</span></li>\n<li><span style=\"font-size: 10pt\">Reporting to Sales Management on monthly sales results;</span></li>\n<li><span style=\"font-size: 10pt\">Supplying feedback to the sales and marketing team on lead quality, funnel effectiveness, and engagement efforts based on their interactions with leads.</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">This is the job for you if:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">You have a Bachelor’s degree;</span></li>\n<li><span style=\"font-size: 10pt\">2+ years of B2B sales and/or lead generation experience</span></li>\n<li><span style=\"font-size: 10pt\">You possess strong communication and presentation skills;</span></li>\n<li><span style=\"font-size: 10pt\">You have experience with CRM and Marketing Automation software (Salesforce a plus);</span></li>\n<li><span style=\"font-size: 10pt\">You are self-motivated, hard-working and strive to be the best version of yourself daily;</span></li>\n<li><span style=\"font-size: 10pt\">You are looking to join a team of people who are eager to learn, share knowledge and are united in reaching Cavallo’s mission;</span></li>\n<li><span style=\"font-size: 10pt\">You personify Cavallo’s Core Values (</span><span style=\"font-size: 10pt\"><a href=\"https://www.cavallo.com/values/)\" target=\"_blank\" rel=\"noopener noreferrer\">https://www.cavallo.com/values/</a></span><span style=\"font-size: 10pt\"><a href=\"https://www.cavallo.com/values/)\" target=\"_blank\" rel=\"noopener noreferrer\">)</a>.</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">Why should you apply?</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Become a member of a #PeopleFirst organization that believes in instilling excellence in the people who make up our team;</span></li>\n<li><span style=\"font-size: 10pt\">Work with collaborative colleagues who seek out and value each other’s input and feedback;</span></li>\n<li><span style=\"font-size: 10pt\">Strong leadership who believe in creating enormous and measurable value for our Customers.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">Key Benefits:</span></p>\n<p><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Competitive Salary Package</span></li>\n<li><span style=\"font-size: 10pt\">Medical, Dental, Vision, Life and STD Insurance</span></li>\n<li><span style=\"font-size: 10pt\">4% 401(k) Employer Match</span></li>\n<li><span style=\"font-size: 10pt\">Generous PTO and Work/Life Synergy</span></li>\n<li><span style=\"font-size: 10pt\">Learning and Career Development Opportunities</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">About Cavallo</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">Cavallo is at the forefront of developing cutting-edge profit technologies for product-centric brands and wholesale distributors. . We’re seeking the self-motivated, the hard-working, the problem solvers, and the dedicated to join our team of experts. We're focused on helping businesses grow, expand, or reshape how they do things by approaching each and every problem with energy, creativity, and confidence. Ingenuity, adaptation, and evolution are at the core for us at Cavallo.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">Our Grand Rapids-based headquarters is focused on helping change the way organizations do business through our software products, customizations, expertise, and support. Our enterprise software solutions work with leading business applications, including multiple leading ERP platforms, and integrate with a wide range of apps and other technologies. Cavallo has been in the business of helping manufacturing and distribution companies increase productivity and efficiency since 2003. We got our start when a small business owner tasked a software developer with transforming a pile of clipboards and legal pads into a streamlined, efficient inventory management system. We have been sharing ideas and innovating ever since.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">At Cavallo, we're always looking for talented individuals to join our team of professionals. We believe our success is built on the abilities of our employees, and we strive to create a challenging and rewarding environment where all individuals are respected and encouraged to grow. Reach out to us today!</span></p>",
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    "minimumExperience": "Mid-level",
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