Marketing Manager

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    "description": "<p><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><strong>Who is CADY?</strong></span></span></p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">CADY exists to inspire and unleash human potential. Started in 1999, we have become the fastest growing photography company in the U.S., with an average 20% growth each year. Through photography, classroom solutions, school branding, and more, we deliver an experience unlike anything in our industry. We are an innovative company competing to outdo ourselves, year after year. As the nation&rsquo;s premier school photography company, we engage with students, schools, and our team members to make them feel accepted and empowered. CADY&rsquo;s mission is to go beyond a portrait and to provide a premier experience for the extraordinary- because each of our guests, school partners, and team members are utterly extraordinary.&nbsp;</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><strong>Who are you?&nbsp;</strong></span></span></p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">You are an ambitious, detail oriented team member who finds joy in making meaningful connections with people. You have a true passion for creating memorable experiences for people. You see beyond the surface of interactions and recognize that every person has a story and the idea of being a part of that is exciting! You enjoy working hard and celebrating hard. You love the opportunity to exceed expectations- and be rewarded for your contribution to the company!&nbsp;</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><strong>Job Summary&nbsp;</strong></span></span></p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">We are seeking a Brand Manager to join our marketing team full-time, Monday through Friday. This role will lead brand strategy and execution for a portfolio of key CADY product lines, ensuring a consistent and compelling brand experience across all customer touchpoints. The ideal candidate is both strategic and detail-oriented, with a passion for branding and the ability to translate insights into impactful marketing initiatives in a fast-paced environment.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><strong>Responsibilities&nbsp;</strong></span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Brand Strategy &amp; Identity</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Define and evolve brand positioning, messaging, and identity across assigned product lines.</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Ensure consistency across all customer-facing channels, including website, email, SMS, social</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">media, video, and campaigns.</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\">&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Product Line Ownership</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Support the successful launch and ongoing marketing of assigned product lines, developing</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">positioning and go-to-market strategies that drive awareness and engagement.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Style Guides &amp; Governance</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Maintain and evolve brand guidelines, ensuring consistency in tone, voice, and visual identity</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">across all content and touchpoints.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Creative Collaboration</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Develop and manage creative briefs, partnering closely with the Creative team to bring</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">campaigns and content to life. Provide clear direction and feedback to ensure all deliverables</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">align with brand standards and voice.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Campaign &amp; Initiative Execution</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Lead the planning and execution of brand campaigns and seasonal initiatives, ensuring</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">alignment with business goals and the CADY marketing calendar.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Performance &amp; Insights</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Partner closely with the Finance team and Marketing Analyst to measure and analyze campaign</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">performance, translating insights into actionable recommendations. Leverage audience</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">research, market trends, and customer data to inform strategy.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Data-Driven Decision Making</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Partner with Marketing Analysts to understand performance metrics, KPIs, and ROI, using data</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">to optimize campaigns, product positioning, product merchandising and guide future initiatives.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Cross-Functional Collaboration</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Work closely with internal teams&mdash;including Creative, Digital, Product, and Marketing&mdash;to</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">ensure alignment across initiatives and product launches.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><em>Industry Awareness</em></span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Stay current on industry trends, competitive landscape, and emerging technologies to keep the</span></span></p>\n\n<p style=\"margin-left:48px; margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">brand fresh, relevant, and innovative.</span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\"><strong>Job Requirements&nbsp;</strong></span></span></p>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Qualifications/Skill Requirements&nbsp;</span></span></p>\n\n<ul>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">5+ years of experience building and growing B2C consumer brands</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Proven ability to connect brand strategy to measurable business outcomes</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Experience with customer segmentation, targeting, and audience insights</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Strong background in integrated marketing across digital channels (email, social, web,</span></span>&nbsp;<span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">content)</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Demonstrated success in developing and executing brand campaigns</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Excellent project management and organizational skills in a fast-paced environment</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Experience collaborating cross-functionally with creative, digital, and product teams</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Strong writing and editing skills for marketing content</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Experience utilizing various methodologies to understand consumers, identify opportunity areas, and drive cohesive experiences</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Experience working with external partners is a plus</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Retail or e-commerce experience preferred</span></span></li>\n</ul>\n\n<p>&nbsp;</p>\n\n<p style=\"margin-right:24px; text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Preferred Skills</span></span></p>\n\n<ul>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Experience working with B2C audiences</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Familiarity with brand storytelling, campaign development, and demand generation</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Understanding of email marketing and digital performance metrics</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Experience supporting marketing and creative teams in fast-paced, growth-oriented environments</span></span></li>\n</ul>\n\n<p>&nbsp;</p>\n\n<p style=\"text-align:justify\"><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Physical Requirements and Work Environment&nbsp;</span></span></p>\n\n<p>&nbsp;</p>\n\n<ul>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Ability to sit and work at a computer for extended periods of time.</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Ability to use a computer, keyboard, mouse, and other standard office equipment regularly.</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Ability to occasionally stand, walk, bend, or reach within an office environment.</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Ability to lift and move items up to 15 lbs., such as files, office supplies, or equipment.</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Comfortable working in a standard indoor office setting with moderate noise levels.</span></span></li>\n\t<li><span style=\"font-family:'Helvetica Neue',sans-serif\"><span style=\"color:#000000\">Ability to communicate effectively in person, via phone, and through virtual meeting platforms.</span></span></li>\n</ul>\n",
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Through photography, classroom solutions, school branding, and more, we deliver an experience unlike anything in our industry. We are an innovative company competing to outdo ourselves, year after year. As the nation&rsquo;s premier school photography company, we engage with students, schools, and our team members to make them feel accepted and empowered. CADY&rsquo;s mission is to go beyond a portrait and to provide a premier experience for the extraordinary- because each of our guests, school partners, and team members are utterly extraordinary.&nbsp;\\n\\n&nbsp;\\n\\nWho are you?&nbsp;\\n\\nYou are an ambitious, detail oriented team member who finds joy in making meaningful connections with people. You have a true passion for creating memorable experiences for people. You see beyond the surface of interactions and recognize that every person has a story and the idea of being a part of that is exciting! You enjoy working hard and celebrating hard. You love the opportunity to exceed expectations- and be rewarded for your contribution to the company!&nbsp;\\n\\n&nbsp;\\n\\nJob Summary&nbsp;\\n\\nWe are seeking a Brand Manager to join our marketing team full-time, Monday through Friday. This role will lead brand strategy and execution for a portfolio of key CADY product lines, ensuring a consistent and compelling brand experience across all customer touchpoints. The ideal candidate is both strategic and detail-oriented, with a passion for branding and the ability to translate insights into impactful marketing initiatives in a fast-paced environment.\\n\\n&nbsp;\\n\\nResponsibilities&nbsp;\\n\\n&nbsp;\\n\\nBrand Strategy &amp; Identity\\n\\nDefine and evolve brand positioning, messaging, and identity across assigned product lines.\\n\\nEnsure consistency across all customer-facing channels, including website, email, SMS, social\\n\\nmedia, video, and campaigns.\\n\\n&nbsp;\\n\\nProduct Line Ownership\\n\\nSupport the successful launch and ongoing marketing of assigned product lines, developing\\n\\npositioning and go-to-market strategies that drive awareness and engagement.\\n\\n&nbsp;\\n\\nStyle Guides &amp; Governance\\n\\nMaintain and evolve brand guidelines, ensuring consistency in tone, voice, and visual identity\\n\\nacross all content and touchpoints.\\n\\n&nbsp;\\n\\nCreative Collaboration\\n\\nDevelop and manage creative briefs, partnering closely with the Creative team to bring\\n\\ncampaigns and content to life. Provide clear direction and feedback to ensure all deliverables\\n\\nalign with brand standards and voice.\\n\\n&nbsp;\\n\\nCampaign &amp; Initiative Execution\\n\\nLead the planning and execution of brand campaigns and seasonal initiatives, ensuring\\n\\nalignment with business goals and the CADY marketing calendar.\\n\\n&nbsp;\\n\\nPerformance &amp; Insights\\n\\nPartner closely with the Finance team and Marketing Analyst to measure and analyze campaign\\n\\nperformance, translating insights into actionable recommendations. Leverage audience\\n\\nresearch, market trends, and customer data to inform strategy.\\n\\n&nbsp;\\n\\nData-Driven Decision Making\\n\\nPartner with Marketing Analysts to understand performance metrics, KPIs, and ROI, using data\\n\\nto optimize campaigns, product positioning, product merchandising and guide future initiatives.\\n\\n&nbsp;\\n\\nCross-Functional Collaboration\\n\\nWork closely with internal teams&mdash;including Creative, Digital, Product, and Marketing&mdash;to\\n\\nensure alignment across initiatives and product launches.\\n\\n&nbsp;\\n\\nIndustry Awareness\\n\\nStay current on industry trends, competitive landscape, and emerging technologies to keep the\\n\\nbrand fresh, relevant, and innovative.\\n\\n&nbsp;\\n\\nJob Requirements&nbsp;\\n\\n&nbsp;\\n\\nQualifications/Skill Requirements&nbsp;\\n\\n\\n\\tBachelor&rsquo;s degree in Marketing, Business Administration, or a related field\\n\\t5+ years of experience building and growing B2C consumer brands\\n\\tProven ability to connect brand strategy to measurable business outcomes\\n\\tExperience with customer segmentation, targeting, and audience insights\\n\\tStrong background in integrated marketing across digital channels (email, social, web,&nbsp;content)\\n\\tDemonstrated success in developing and executing brand campaigns\\n\\tExcellent project management and organizational skills in a fast-paced environment\\n\\tExperience collaborating cross-functionally with creative, digital, and product teams\\n\\tStrong writing and editing skills for marketing content\\n\\tExperience utilizing various methodologies to understand consumers, identify opportunity areas, and drive cohesive experiences\\n\\tExperience working with external partners is a plus\\n\\tRetail or e-commerce experience preferred\\n\\n\\n&nbsp;\\n\\nPreferred Skills\\n\\n\\n\\tExperience working with B2C audiences\\n\\tFamiliarity with brand storytelling, campaign development, and demand generation\\n\\tUnderstanding of email marketing and digital performance metrics\\n\\tExperience supporting marketing and creative teams in fast-paced, growth-oriented environments\\n\\n\\n&nbsp;\\n\\nPhysical Requirements and Work Environment&nbsp;\\n\\n&nbsp;\\n\\n\\n\\tAbility to sit and work at a computer for extended periods of time.\\n\\tAbility to use a computer, keyboard, mouse, and other standard office equipment regularly.\\n\\tAbility to occasionally stand, walk, bend, or reach within an office environment.\\n\\tAbility to lift and move items up to 15 lbs., such as files, office supplies, or equipment.\\n\\tComfortable working in a standard indoor office setting with moderate noise levels.\\n\\tAbility to communicate effectively in person, via phone, and through virtual meeting platforms.\\n\\nQualifications\",\"responsibilities\":\"Who is CADY?\\n\\nCADY exists to inspire and unleash human potential. Started in 1999, we have become the fastest growing photography company in the U.S., with an average 20% growth each year. Through photography, classroom solutions, school branding, and more, we deliver an experience unlike anything in our industry. We are an innovative company competing to outdo ourselves, year after year. As the nation&rsquo;s premier school photography company, we engage with students, schools, and our team members to make them feel accepted and empowered. CADY&rsquo;s mission is to go beyond a portrait and to provide a premier experience for the extraordinary- because each of our guests, school partners, and team members are utterly extraordinary.&nbsp;\\n\\n&nbsp;\\n\\nWho are you?&nbsp;\\n\\nYou are an ambitious, detail oriented team member who finds joy in making meaningful connections with people. You have a true passion for creating memorable experiences for people. You see beyond the surface of interactions and recognize that every person has a story and the idea of being a part of that is exciting! You enjoy working hard and celebrating hard. You love the opportunity to exceed expectations- and be rewarded for your contribution to the company!&nbsp;\\n\\n&nbsp;\\n\\nJob Summary&nbsp;\\n\\nWe are seeking a Brand Manager to join our marketing team full-time, Monday through Friday. This role will lead brand strategy and execution for a portfolio of key CADY product lines, ensuring a consistent and compelling brand experience across all customer touchpoints. The ideal candidate is both strategic and detail-oriented, with a passion for branding and the ability to translate insights into impactful marketing initiatives in a fast-paced environment.\\n\\n&nbsp;\\n\\nResponsibilities&nbsp;\\n\\n&nbsp;\\n\\nBrand Strategy &amp; Identity\\n\\nDefine and evolve brand positioning, messaging, and identity across assigned product lines.\\n\\nEnsure consistency across all customer-facing channels, including website, email, SMS, social\\n\\nmedia, video, and campaigns.\\n\\n&nbsp;\\n\\nProduct Line Ownership\\n\\nSupport the successful launch and ongoing marketing of assigned product lines, developing\\n\\npositioning and go-to-market strategies that drive awareness and engagement.\\n\\n&nbsp;\\n\\nStyle Guides &amp; Governance\\n\\nMaintain and evolve brand guidelines, ensuring consistency in tone, voice, and visual identity\\n\\nacross all content and touchpoints.\\n\\n&nbsp;\\n\\nCreative Collaboration\\n\\nDevelop and manage creative briefs, partnering closely with the Creative team to bring\\n\\ncampaigns and content to life. Provide clear direction and feedback to ensure all deliverables\\n\\nalign with brand standards and voice.\\n\\n&nbsp;\\n\\nCampaign &amp; Initiative Execution\\n\\nLead the planning and execution of brand campaigns and seasonal initiatives, ensuring\\n\\nalignment with business goals and the CADY marketing calendar.\\n\\n&nbsp;\\n\\nPerformance &amp; Insights\\n\\nPartner closely with the Finance team and Marketing Analyst to measure and analyze campaign\\n\\nperformance, translating insights into actionable recommendations. Leverage audience\\n\\nresearch, market trends, and customer data to inform strategy.\\n\\n&nbsp;\\n\\nData-Driven Decision Making\\n\\nPartner with Marketing Analysts to understand performance metrics, KPIs, and ROI, using data\\n\\nto optimize campaigns, product positioning, product merchandising and guide future initiatives.\\n\\n&nbsp;\\n\\nCross-Functional Collaboration\\n\\nWork closely with internal teams&mdash;including Creative, Digital, Product, and Marketing&mdash;to\\n\\nensure alignment across initiatives and product launches.\\n\\n&nbsp;\\n\\nIndustry Awareness\\n\\nStay current on industry trends, competitive landscape, and emerging technologies to keep the\\n\\nbrand fresh, relevant, and innovative.\\n\\n&nbsp;\\n\\nJob Requirements&nbsp;\\n\\n&nbsp;\\n\\nQualifications/Skill Requirements&nbsp;\\n\\n\\n\\tBachelor&rsquo;s degree in Marketing, Business Administration, or a related field\\n\\t5+ years of experience building and growing B2C consumer brands\\n\\tProven ability to connect brand strategy to measurable business outcomes\\n\\tExperience with customer segmentation, targeting, and audience insights\\n\\tStrong background in integrated marketing across digital channels (email, social, web,&nbsp;content)\\n\\tDemonstrated success in developing and executing brand campaigns\\n\\tExcellent project management and organizational skills in a fast-paced environment\\n\\tExperience collaborating cross-functionally with creative, digital, and product teams\\n\\tStrong writing and editing skills for marketing content\\n\\tExperience utilizing various methodologies to understand consumers, identify opportunity areas, and drive cohesive experiences\\n\\tExperience working with external partners is a plus\\n\\tRetail or e-commerce experience preferred\\n\\n\\n&nbsp;\\n\\nPreferred Skills\\n\\n\\n\\tExperience working with B2C audiences\\n\\tFamiliarity with brand storytelling, campaign development, and demand generation\\n\\tUnderstanding of email marketing and digital performance metrics\\n\\tExperience supporting marketing and creative teams in fast-paced, growth-oriented environments\\n\\n\\n&nbsp;\\n\\nPhysical Requirements and Work Environment&nbsp;\\n\\n&nbsp;\\n\\n\\n\\tAbility to sit and work at a computer for extended periods of time.\\n\\tAbility to use a computer, keyboard, mouse, and other standard office equipment regularly.\\n\\tAbility to occasionally stand, walk, bend, or reach within an office environment.\\n\\tAbility to lift and move items up to 15 lbs., such as files, office supplies, or equipment.\\n\\tComfortable working in a standard indoor office setting with moderate noise levels.\\n\\tAbility to communicate effectively in person, via phone, and through virtual meeting platforms.\\n\\n\",\"employmentType\":\"FULL_TIME\",\"hiringOrganization\":{\"@type\":\"Organization\",\"name\":\"CADY\",\"logo\":\"https://www.paycomonline.net/v4/ats/web.php/application/style/logo?clientkey=2C31881DDF6325FDC9AEED242C668B42\"},\"jobLocation\":{\"@type\":\"Place\",\"address\":{\"streetAddress\":\"2555 Westside Parkway \",\"addressLocality\":\"Alpharetta\",\"addressRegion\":\"GA\",\"postalCode\":30004,\"addressCountry\":\"USA\"}},\"industry\":\"Marketing\",\"validThrough\":\"-0001-11-30\"}",
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