Director of eCommerce

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    "jobTitle": "Director of eCommerce",
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    "description": "<p> </p>\n\n<p style=\"line-height:1.38;margin-top:16px;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">The Director of Ecommerce is responsible for owning and scaling Windsor Fashions' digital business, leading a cross-functional team to execute the company's online product strategy, optimize the customer journey, and drive conversion, retention, revenue, and profitability across web and mobile platforms. This role is accountable for achieving sales and margin targets through the development and execution of both technical and non-technical initiatives that enhance the customer experience, improve operational performance, and accelerate sustainable business growth. </span></span></span></span></span></span></p>\n\n<p style=\"line-height:1.38;margin-bottom:11px;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:700;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Job Responsibilities:</span></span></span></span></span></span></p>\n\n<p style=\"line-height:1.2;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:700;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">E-commerce Strategy &amp; Ownership</span></span></span></span></span></span></p>\n\n<ul>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Develop and execute the ecommerce roadmap aligned with brand, revenue, and profitability goals.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Own all DTC digital channels, including Shopify, mobile app, international ecommerce, and revenue attribution.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Manage ecommerce budgets, vendor relationships, contract negotiations, and invoice approvals.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Drive omnichannel initiatives, product launches, and digital activations across channels.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Define and execute the technology roadmap, including conversion-driving capabilities such as fit tools, checkout optimization, payment methods, and fulfillment enhancements.</span></span></span></span></span></span></li>\n</ul>\n\n<p style=\"line-height:1.2;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:700;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">User Experience &amp; Site Optimization</span></span></span></span></span></span></p>\n\n<ul>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Lead the ongoing optimization of website UX/UI and the end-to-end customer journey.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Oversee homepage, PLP, PDP, and content strategy, including product storytelling, video, UGC, and promotional placements.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Drive personalization, segmentation, onsite search, filtering, and merchandising strategies to improve relevance, engagement, and conversion.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Partner with Merchandising, Buying, Planning, and Allocation teams to align product presentation, promotions, and online merchandising strategies.</span></span></span></span></span></span></li>\n</ul>\n\n<p style=\"line-height:1.2;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:700;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Digital Marketing Integration</span></span></span></span></span></span></p>\n\n<ul>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Partner with Performance Marketing, CRM, SEO, and Creative teams to deliver integrated campaigns across onsite, email, social, and paid channels.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Develop cross-sell, upsell, and product discovery strategies across key customer touchpoints to increase AOV and engagement.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Manage and scale the ecommerce app experience and growth strategy.</span></span></span></span></span></span></li>\n</ul>\n\n<p style=\"line-height:1.2;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:700;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Team Leadership</span></span></span></span></span></span></p>\n\n<ul>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Lead, mentor, and develop a team of ecommerce managers, merchandisers, SEO, and copywriters, fostering accountability and professional growth.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Collaborate cross-functionally with Marketing, IT, Product, Customer Service, Fulfillment, Merchandising, and Creative teams to execute business priorities.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Stay current on ecommerce trends, technologies, and best practices, identifying opportunities to improve customer experience and business performance.</span></span></span></span></span></span></li>\n</ul>\n\n<p style=\"line-height:1.2;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:700;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Analytics &amp; Reporting</span></span></span></span></span></span></p>\n\n<ul>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Own ecommerce reporting and insights across key KPIs, including conversion, site performance, merchandising, search, and funnel metrics.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Develop and execute an A/B testing roadmap to validate optimizations and drive growth.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Present performance insights, business trends, and strategic recommendations to senior leadership.</span></span></span></span></span></span></li>\n</ul>\n\n<p style=\"line-height:1.38;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:700;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Qualifications:</span></span></span></span></span></span></p>\n\n<ul>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">10+ years of e-commerce experience within fashion DTC.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Proven track record scaling e-commerce revenue in a high-growth environment.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Strong knowledge of e-commerce platforms (Shopify Plus).</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Deep understanding of digital KPIs: CVR, AOV, UPT, CAC, etc.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Experience with digital analytics tools (Google Analytics, Platform &amp; Vendor reporting).</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Strong leadership and project management skills.</span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:10.5pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"background-color:#ffffff;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Knowledge of sales and CRM functions, ideally in a fashion setting.</span></span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:10.5pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"background-color:#ffffff;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Successful working cross-functionally; able to communicate complex concepts clearly, learn from others and influence when necessary.</span></span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:10.5pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"background-color:#ffffff;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Experienced manager with a successful record of developing people and building teams.</span></span></span></span></span></span></span></li>\n\t<li style=\"list-style-type:disc;\"><span style=\"font-size:10.5pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"background-color:#ffffff;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">Track record of increasing conversion, and sales on an ecommerce platform. Experience with domestic as well as international customers/operations.</span></span></span></span></span></span></span></li>\n</ul>\n\n<p style=\"line-height:1.38;margin-bottom:11px;\"><span style=\"font-size:11pt;font-variant:normal;white-space:pre-wrap;\"><span style=\"font-family:Arial, sans-serif;\"><span style=\"color:#000000;\"><span style=\"font-weight:400;\"><span style=\"font-style:normal;\"><span style=\"text-decoration:none;\">WINDSOR EQUAL OPPORTUNITY EMPLOYER</span></span></span></span></span></span></p>\n\n<p> </p>\n\n<p> </p>",
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Experience with domestic as well as international customers/operations.\\n\\n\\nWINDSOR EQUAL OPPORTUNITY EMPLOYER\\n\\n \\n\\n Qualifications\",\"responsibilities\":\" \\n\\nThe Director of Ecommerce is responsible for owning and scaling Windsor Fashions' digital business, leading a cross-functional team to execute the company's online product strategy, optimize the customer journey, and drive conversion, retention, revenue, and profitability across web and mobile platforms. This role is accountable for achieving sales and margin targets through the development and execution of both technical and non-technical initiatives that enhance the customer experience, improve operational performance, and accelerate sustainable business growth. \\n\\nJob Responsibilities:\\n\\nE-commerce Strategy &amp; Ownership\\n\\n\\n\\tDevelop and execute the ecommerce roadmap aligned with brand, revenue, and profitability goals.\\n\\tOwn all DTC digital channels, including Shopify, mobile app, international ecommerce, and revenue attribution.\\n\\tManage ecommerce budgets, vendor relationships, contract negotiations, and invoice approvals.\\n\\tDrive omnichannel initiatives, product launches, and digital activations across channels.\\n\\tDefine and execute the technology roadmap, including conversion-driving capabilities such as fit tools, checkout optimization, payment methods, and fulfillment enhancements.\\n\\n\\nUser Experience &amp; Site Optimization\\n\\n\\n\\tLead the ongoing optimization of website UX/UI and the end-to-end customer journey.\\n\\tOversee homepage, PLP, PDP, and content strategy, including product storytelling, video, UGC, and promotional placements.\\n\\tDrive personalization, segmentation, onsite search, filtering, and merchandising strategies to improve relevance, engagement, and conversion.\\n\\tPartner with Merchandising, Buying, Planning, and Allocation teams to align product presentation, promotions, and online merchandising strategies.\\n\\n\\nDigital Marketing Integration\\n\\n\\n\\tPartner with Performance Marketing, CRM, SEO, and Creative teams to deliver integrated campaigns across onsite, email, social, and paid channels.\\n\\tDevelop cross-sell, upsell, and product discovery strategies across key customer touchpoints to increase AOV and engagement.\\n\\tManage and scale the ecommerce app experience and growth strategy.\\n\\n\\nTeam Leadership\\n\\n\\n\\tLead, mentor, and develop a team of ecommerce managers, merchandisers, SEO, and copywriters, fostering accountability and professional growth.\\n\\tCollaborate cross-functionally with Marketing, IT, Product, Customer Service, Fulfillment, Merchandising, and Creative teams to execute business priorities.\\n\\tStay current on ecommerce trends, technologies, and best practices, identifying opportunities to improve customer experience and business performance.\\n\\n\\nAnalytics &amp; Reporting\\n\\n\\n\\tOwn ecommerce reporting and insights across key KPIs, including conversion, site performance, merchandising, search, and funnel metrics.\\n\\tDevelop and execute an A/B testing roadmap to validate optimizations and drive growth.\\n\\tPresent performance insights, business trends, and strategic recommendations to senior leadership.\\n\\n\\nQualifications:\\n\\n\\n\\t10+ years of e-commerce experience within fashion DTC.\\n\\tProven track record scaling e-commerce revenue in a high-growth environment.\\n\\tStrong knowledge of e-commerce platforms (Shopify Plus).\\n\\tDeep understanding of digital KPIs: CVR, AOV, UPT, CAC, etc.\\n\\tExperience with digital analytics tools (Google Analytics, Platform &amp; Vendor reporting).\\n\\tStrong leadership and project management skills.\\n\\tKnowledge of sales and CRM functions, ideally in a fashion setting.\\n\\tSuccessful working cross-functionally; able to communicate complex concepts clearly, learn from others and influence when necessary.\\n\\tExperienced manager with a successful record of developing people and building teams.\\n\\tTrack record of increasing conversion, and sales on an ecommerce platform. 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