Creative Lead – Art (In-house)

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    "datePosted": "2025-11-28",
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    "description": "<p><span style=\"font-weight: bold\"><span><span>ABOUT GREENPARK</span></span></span><span> </span></p>\n<p><span><span>Greenpark's continued success is built upon the quality of the assets we deliver.</span></span><span> </span></p>\n<p><span><span>Our clients trust us because we deliver top quality work efficiently, to budget and on time, with a positive attitude and the tenacity it takes to make </span><span>great work</span><span> happen. Great content is the common goal that fuels us all.</span></span><span> </span></p>\n<p><span> </span></p>\n<p><span><span>Our ambition is to be engaged across every aspect of our clients' business where we have the </span><span>expertise</span><span> and skills to such an extent that we become indispensable to them.</span></span><span> </span></p>\n<p><span> </span></p>\n<p><span><span>This role description is not a box that you are put in. It is a definition of your core responsibilities. In a company like ours, you are encouraged and expected to contribute to many wider issues.</span></span><span> </span></p>\n<p><span><span> </span></span><span> </span></p>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>WHY THIS ROLE EXISTS</span></span></span><span> </span></p>\n<p><span><span>This role will be part of Greenpark’s Inhouse Creative Team, working directly with Greenpark’s<span> </span></span><span>creatives and<span> </span></span><span>client</span><span>/s from briefing to asset creation and delivery.</span></span><span> </span></p>\n<p><span> </span></p>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>THE CREATIVE LEAD ROLE</span></span></span><span> </span></p>\n<p><span><span>A creative lead supports the development and execution of impactful creative assets and guide projects from concept to completion.</span></span><span> </span></p>\n<p><span><span> </span></span><span> </span></p>\n<p><span><span>They collaborate with copywriters, art directors to translate client </span><span>objectives</span><span> into compelling visual and written communication.</span></span><span> </span></p>\n<p><span><span> </span></span><span> </span></p>\n<p><span><span>Balancing creative vision with strategic goals, they provide direction, ensure brand consistency, and help </span><span>maintain</span><span> the agency’s creative standards while delivering work that resonates with target audiences.</span></span><span> </span></p>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>RESPONSIBILITIES</span></span></span><span> </span></p>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>Creative Leadership &amp; Team Management</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Lead and manage the creative team as Group Head, covering art direction, visual strategy, and creative guidance</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Strengthen creative briefs through research, insights gathering, and trend exploration</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Interpret brand and client needs, turning them into strong concepts and executable creative ideas</span><span>.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Develop storyboards and propose fresh, exciting concepts to meet client briefs; clearly communicate </span><span>finalized</span><span> ideas to the wider team</span><span>.</span></span><span> </span></li>\n</ul>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>Creative Development &amp; Production</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Collaborate closely with copywriters, art/creative directors, social media managers, and the production/post-production teams</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Develop graphic designs, including layouts, illustrations,</span><span> </span><span>digital imaging/retouching</span><span>, video editing,</span><span> when needed</span><span>.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Lead and coordinate with the post-production team to deliver high-quality motion graphics and animation</span><span>.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Ensure all creative output is </span><span>accurate</span><span>, brand-compliant, and </span><span>submitted</span><span> within deadlines</span><span>.</span></span><span> </span></li>\n</ul>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>Innovation &amp; Quality</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Champion creative excellence and continuously inspire the team by sharing emerging trends and best practices</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Uphold brand guidelines and </span><span>maintain</span><span> consistency and quality across all creative work</span></span><span> </span></li>\n</ul>\n<p><span> </span></p>",
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