Group Head of Marketing - Sports

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    "description": "<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Hudson Group is an international retailer and distributor, making waves in the sport and fashion wear industries. Our head office is based in Malta, but our footprint extends across Italy, Cyprus, Morocco, Nigeria, and Algeria. While Hudson Holdings officially kicked off in 2006, our story began much earlier, back in 1987, when we sold Malta’s very first pair of NIKE shoes!</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">We’re looking for a driven, creative, and hands-on Marketing Executive to join our fast-paced, fashion-forward team.</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">What you will do:</span></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Main marketing point of contact for our fashion/sports brands portfolio</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Ensure visibility and direction on the assigned brand’s key marketing concepts and initiatives within the industry</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Drive brand awareness and consumer engagement through innovative and impactful marketing strategies, tailored to the fashion/sport sector</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Aligns brand campaigns with key product moments and launches</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Liaise with brand and operations teams to identify and ensure key fashion concepts and Go-to-Market (GTM) priorities</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Drive the segments’ budgeting process and manage and allocate marketing budgets effectively to achieve the best ROI within the industry</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Develop a commercially aligned, overarching marketing plan and calendar at the group level, specifically tailored for fashion/sports brands</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Integrates messaging across digital, in-store, and wholesale</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Manages local adaptation</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Ensure alignment and execution of the central marketing calendar and campaigns at country level</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Set and monitor brand/channel specific KPIs</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Monitor and analyse marketing performance within the industry using data and metrics, making data-driven recommendations for optimisation</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Represent and guide the localisation process based on the industry specifics and operational individualities</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Build channel-specific marketing solutions and activations (mono/multi-brand retail, e- commerce, wholesale) within the sector</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Ensure marketing assets, creatives, and content are available and distributed across the organisation with a focus on the brand(s)</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Support wholesale partners with trade marketing tools, seasonal launch activations</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Coordinate with e-commerce teams to optimize digital marketing, content, and customer engagement</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Ensure cultural and market relevance of campaigns</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">How you will be measured:</span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; text-decoration: underline\">Financial Targets</span></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Campaign delivery rate (on-time, in full)</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Marketing ROI (per campaign or season)</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Traffic target (store &amp; online) per campaign</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Conversion rate improvement linked to campaign periods</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Social/media engagement rates (where applicable)</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Budget adherence</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Timely delivery of marketing toolkits to local teams</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; text-decoration: underline\">Team Performance and Development</span></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Quarterly performance check-ins with each Brand and/or Retail Manager and Marketing Manager, to review progress on objectives and redirect activities, as needed.</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Identifying training and development needs of the commercial team and defining development plans, in collaboration with HR</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; text-decoration: underline\">Stakeholder Engagement </span></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Effective collaboration with Group Retail Managers, Country Retail Managers, GM’s, Group VM, Brand Director, Ecom Managers</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Strong collaboration with supporting functions</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">Competencies required:</span></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Strategic planning</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Highly collaborative</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Highly effective communication skills</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Financial acumen</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Business acumen</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Leadership skills</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Self-motivated</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">What you will bring to the role:</span></p>\n<ul>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">At least 5 years of experience in Brand marketing, preferably with a strong knowledge of the fashion/sports environment</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Bachelor’s degree in marketing, or communications is desirable  </span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Goal-oriented, flexible, and creative – often while juggling several projects at once within the fashion industry. </span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Strategic thinker with the ability to drive brand awareness and engagement within the fashion industry</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Budget management and ROI-focused mindset </span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Experience in developing and executing comprehensive marketing plans specifically for fashion brands </span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Experience in working across multiple markets </span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Analytical mindset with the ability to monitor and optimize KPIs</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Understanding of the localization process and channel-specific marketing</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Familiarity with fashion brand guidelines and execution</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Strong project management and communication skills</span></li>\n<li><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">Fluent in English (written and spoken)</span></li>\n</ul>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">  </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt; font-weight: bold\">Role Overview:</span></p>\n<p><span style=\"color: rgb(0, 0, 0)\"><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span><span style=\"font-family: arial, helvetica, sans-serif; font-size: 12pt\">As the Group Head of Marketing, your role is pivotal in driving the success and visibility of our portfolio of Fashion/Sports brands across all territories.  </span></span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\">In this role, you will serve as the main marketing point of contact, ensuring alignment, and driving brand awareness, consumer engagement, and operational effectiveness within the industry. Your strategic leadership will contribute to the overall growth and success of our marketing initiatives within the dynamic landscape of fashion/sports brands. </span></p>\n<p><span style=\"color: rgb(0, 0, 0); font-family: arial, helvetica, sans-serif; font-size: 12pt\"> </span></p>\n<ul></ul>",
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