Internship - Brand & Demand Generation Team

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    "description": "<p>Position: Intern<br>Department: Brand &amp; Demand<br>Location: India (Hybrid)<br>Duration: 6 months (Immediate Joining)</p>\n<p>Stipend: Yes</p>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Role Overview</span></p>\n<p><span style=\"font-size: 12pt\">As a Brand &amp; Demand Generation Intern, you have to collaborate with the regional business head to build network of marketing, business and strategy leaders across industries. You have to educate clients about the service line and their meeting availability with our Service line expert and analyst.</span></p>\n<p><span style=\"font-size: 12pt\">You will support the team in executing outbound campaigns, conducting prospect research, managing CRM data, and amplifying Frost &amp; Sullivan’s thought leadership across digital channels. This is a performance-driven role with clearly defined milestones.</span></p>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Key Responsibilities</span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Outbound Outreach &amp; Engagement</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Execute a minimum of 50 email outreach activities per week (combination of new prospect emails and structured follow-ups)</span></li>\n<li><span style=\"font-size: 12pt\"> Conduct a minimum of 10 phone calls per week (new connects and follow-up calls) to qualify leads and nurture relationships</span></li>\n<li><span style=\"font-size: 12pt\"> Schedule and participate in at least 6 meetings per week: 4 new prospect meetings and 2 follow-up meetings</span></li>\n<li><span style=\"font-size: 12pt\"> Craft personalized, research-backed outreach messages aligned with prospect pain points and F&amp;S value propositions. Service line will support you with the respective training, outreach content and would hand hold so at ensure that we together succeed in achieving desired outcomes.</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Lead Research &amp; Prospecting</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Identify and profile a minimum of 10 new qualified prospects per week using tools like LinkedIn internal databases, events participation and networking.</span></li>\n<li><span style=\"font-size: 12pt\"> Build targeted prospect lists segmented by industry vertical, company size, and seniority with intelligence which helps us identify and prioritize companies with intent.</span></li>\n<li><span style=\"font-size: 12pt\"> Map key decision-makers and buying influencers within target accounts</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">CRM Management &amp; Reporting</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Update all prospect interactions, call outcomes, and meeting notes in the CRM on the same business day</span></li>\n<li><span style=\"font-size: 12pt\"> Maintain data hygiene: verify contact details, remove duplicates, and keep pipeline stages current</span></li>\n<li><span style=\"font-size: 12pt\"> Generate weekly activity reports and present the same during business review.</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Social Media &amp; Brand Amplification</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Publish and engage with at least 3 Frost and Sullivan LinkedIn posts or shares per week to amplify F&amp;S thought leadership</span></li>\n<li><span style=\"font-size: 12pt\"> Monitor industry conversations, trending topics, and competitor activity on social channels</span></li>\n<li><span style=\"font-size: 12pt\"> Engage with target prospects organically through comments, shares, and direct messaging on LinkedIn</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Market Intelligence</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Conduct secondary research on target industries, emerging trends, and competitor offerings to enrich outreach messaging</span></li>\n<li><span style=\"font-size: 12pt\"> Contribute insights to the team’s account intelligence repository on a weekly basis</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Who We’re Looking For</span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Education</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Currently pursuing or recently completed a Bachelor’s or Master’s degree in marketing, Business Administration, Communications, Economics, or a related field</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Skills &amp; Competencies</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Strong verbal and written communication skills in English; comfortable with cold calling and client-facing conversations: Communication</span></li>\n<li><span style=\"font-size: 12pt\"> Ability to quickly synthesize information from multiple sources and identify relevant business opportunities: Research</span></li>\n<li><span style=\"font-size: 12pt\"> Familiarity with LinkedIn, email marketing platforms, and basic CRM tools: Digital Literacy</span></li>\n<li><span style=\"font-size: 12pt\"> Self-motivated with a results-oriented mindset and the ability to meet weekly targets consistently: Drive</span></li>\n<li><span style=\"font-size: 12pt\"> Meticulous in CRM entries, reporting, and outreach personalization: Attention to Detail</span></li>\n<li><span style=\"font-size: 12pt\"> Collaborative attitude with openness to feedback and willingness to iterate quickly: Teamwork</span></li>\n</ul>\n<p><span style=\"font-size: 12pt\"> </span></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">Good to Have</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Prior internship experience in sales, marketing, or business development</span></li>\n<li><span style=\"font-size: 12pt\"> Exposure to B2B marketing concepts such as ABM, inbound/outbound funnels, or demand generation</span></li>\n<li><span style=\"font-size: 12pt\"> Familiarity with tools such as MS Dynamics, Lusha, LinkedIn Sales Navigator and more.</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">What You’ll Gain</span></p>\n<ul>\n<li><span style=\"font-size: 12pt\"> Hands-on experience in B2B demand generation at a globally recognized research and advisory firm</span></li>\n<li><span style=\"font-size: 12pt\"> Exposure to C-suite and senior executive outreach across industries such as healthcare, energy, technology, and manufacturing</span></li>\n<li><span style=\"font-size: 12pt\"> Mentorship from experienced Brand &amp; Demand professionals with direct feedback loops</span></li>\n<li><span style=\"font-size: 12pt\"> A performance certificate and letter of recommendation upon successful completion</span></li>\n<li><br><span><span style=\"font-size: 12pt\">Access to Frost &amp; Sulliv</span>an’s research and published industry reports.</span></li>\n</ul>",
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