Social Strategist (Manila)

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    "city": "Manila",
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    "location": {
      "city": "Manila",
      "state": "Manila",
      "postalCode": "000",
      "addressCountry": "Philippines"
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    "datePosted": "2025-11-13",
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    "description": "<p><span style=\"font-weight: bold\"><span><span>The Role</span></span></span><span> <br><br></span></p>\n<p><span><span>This is a key strategic role for a highly </span></span><span style=\"font-weight: bold\"><span><span>data and insights-driven</span></span></span><span><span> professional focused on architecting and executing outstanding social media strategies. You are the \"all-rounder\" social expert, responsible for the entire social strategy lifecycle, from </span><span>initial</span><span> audits and insight generation to proposal development, campaign execution, and client management. </span></span><span> </span></p>\n<p><span><span>The core of this position is to be a hands-on leader for all things social, </span><span>demonstrating</span><span> deep platform </span><span>expertise</span><span> and a proven ability to \"run the show.\" You will be the driving force that translates client business goals into compelling, insight-led social narratives that deliver tangible results.</span></span><span> <br><br></span></p>\n<p><span style=\"font-weight: bold\"><span><span>Key Responsibilities</span></span></span><span> </span></p>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Strategic Development &amp; Pitching:</span></span></span><span><span> Lead the social </span><span>component</span><span> of new business pitches. Craft, build, and present persuasive proposals and strategic recommendations that are </span><span>informed by robust data and audits.</span></span><span> <br></span><span> </span></li>\n</ul>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Data, Audits &amp; Insights:</span></span></span><span><span> Conduct </span><span>a</span><br><span>social media brand and competitor audits</span><span> (for both brand </span><span>or/and</span><span> creator content) to uncover actionable insights. Utilize social analytics tools to measure performance, track KPIs, and translate complex data into strategic recommendations.</span></span><span> <br></span><span> </span></li>\n</ul>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Holistic Ecosystem Strategy:</span></span></span><span><span> Architect and execute a full suite of social media strategies, including </span></span><span style=\"font-weight: bold\"><span><span>Always-on Social Strategy</span></span></span><span><span>, </span></span><span style=\"font-weight: bold\"><span><span>Social Campaign Strategy</span></span></span><span><span>, </span></span><span style=\"font-weight: bold\"><span><span>Social Creator Engagement Strategy</span></span></span><span><span>, and </span></span><span style=\"font-weight: bold\"><span><span>Platform-Specific strategies</span></span></span><span><span> (e.g., FB Group Community Growth &amp; Engagement Strategy or a dedicated TikTok Strategy).</span></span><span> <br></span><span> </span></li>\n</ul>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Client Management &amp; Advis</span><span>ement</span><span>:</span></span></span><span><span> Act as a trusted senior advisor </span><span>by building</span><span> and </span><span>maintain</span><span>ing</span><span> strong relationships, \"sell\" in </span><span>new ideas</span><span>, and manage expectations to ensure satisfaction and </span><span>identify</span><span> opportunities for growth.</span></span><span> <br></span><span> </span></li>\n</ul>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Social Platform Expertise:</span></span></span><span><span> Serve as the in-house expert on all major social platforms (TikTok, Instagram, YouTube, Facebook, etc.), staying ahead of trends, algorithm changes, and </span><span>new technologies</span><span> to keep clients innovative.</span></span><span> <br></span><span> </span></li>\n</ul>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Social Stewardship &amp; Execution:</span></span></span><span><span> Drive and oversee the end-to-end execution of social campaigns, ensuring all content, community management, and paid amplification aligns with the strategy, brand guidelines, and quality </span><span>standards.</span></span><span> <br></span><span> </span></li>\n</ul>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Omni-channel Collaboration:</span></span></span><span><span> Partner with Editorial, Search, and other internal teams to deliver cohesive omni-channel campaigns, acting as the social gatekeeper for a unified content strategy.</span></span><span> <br><br></span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Required Skills &amp; Qualifications</span></span></span><span> </span></p>\n<ul>\n<li><span><span>7+ years of hands-on social media experience, with a strong agency background preferred.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>A proven </span><span>track record</span><span> of designing, pitching, and executing end-to-end social media strategies that deliver measurable business results.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>A highly analytical mindset,</span><span> with proven experience in conducting brand/competitor audits and using data to uncover actionable insights that inform strategy.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Exceptional presentation and communication skills</span></span></span><span><span>; you must be confident and compelling when \"running the show\" in client meetings, workshops, and new business pitches.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Deep, hands-on </span><span>expertise</span><span> across all major social platforms, including strategic and practical knowledge of TikTok, Instagram, YouTube, and Facebook.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Strong experience in </span><span>building and pitching compelling, data-backed proposals and strategies.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Highly organized, proactive, and </span></span><span style=\"font-weight: bold\"><span><span>\"hands-on\"</span></span></span><span><span>; a true all-rounder who can lead strategy development and oversee flawless execution.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Nice to Have: </span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Hands-on experience with paid social media, including planning, execution, and optimization.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Experience with creator and influencer marketing, from strategic planning and talent identification to campaign execution and ROI analysis.</span></span><span> <br><br></span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Why Join Us?</span></span></span><span> </span></p>\n<ul>\n<li><span style=\"font-weight: bold\"><span><span>Lead the charge</span></span></span><span><span> and take full ownership of social strategy for exciting, high-profile brands.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Work in a dynamic, performance-driven environment where strategic thinking, hands-on-work, and bold ideas are celebrated.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Join a collaborative, \"all-rounder\" team that values innovation, professional growth, and pushing the boundaries of social marketing.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Receive a competitive salary and benefits package (for full-time) or competitive project rates (for freelance).</span></span><span> </span></li>\n</ul>",
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