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Manager, Global Commercial Digital Marketing

D8978a7a 9b10 44e7 Adcf 1ee5e34d374a 19000101 000001 · Glen Allen, VA, US, Glen Allen, VA · Active · ADP Workforce Now Recruiting

Job facts

FieldValue
CompanyD8978a7a 9b10 44e7 Adcf 1ee5e34d374a 19000101 000001
TitleManager, Global Commercial Digital Marketing
Normalized title-
Department / team-
LocationGlen Allen, VA, United States
Work model-
Employment typeFull Time
Salary-
Statusactive
ATS providerADP Workforce Now Recruiting
Posted / first seen2026-06-01 / 2026-06-02
Changed / last seen2026-06-06 / 2026-06-06

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ATS provider jobsActive postings observed through ADP Workforce Now Recruiting.Open
Provider filtered searchThe same provider as a filtered job collection.Open
City jobsActive postings in Glen Allen.Open
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Original postingCanonical source or apply URL captured from the ATS.Open

Linked records

CompanyD8978a7a 9b10 44e7 Adcf 1ee5e34d374a 19000101 000001
Sourceb72e2ee1-9b03-4ac5-97f4-0bb7e866be1e
ATS providerADP Workforce Now Recruiting

Description

About Hamilton Beach Hamilton Beach Brands is a leading designer, marketer, and distributor of innovative household and commercial appliances trusted by consumers around the world. Founded in 1910 and headquartered in Glen Allen, Virginia, we develop and market a broad portfolio of products under well-known brands including Hamilton Beach®, Weston®, Lotus®, and Hamilton Beach Professional® . For more than a century, our products have helped simplify everyday life – from preparing meals and beverages at home to supporting foodservice professionals in restaurants, hotels, and commercial kitchens. Our culture is guided by a shared set of values that shape how we work and make decisions every day: Customer Obsession, People, Good Thinking, Ethics, Passion for Quality, Embrace Change, Teamwork, and commitment to Our Environment and Community. At Hamilton Beach Brands, we look for people who are collaborative, curious, and motivated to make meaningful impact. About the Role The Manager, Global Commercial Digital Marketing leads Hamilton Beach Commercial's (HBC) B2B communications and digital marketing strategy, serving as a key driver of digital transformation, commercial growth, and brand development across the Commercial division. This position plays an important role in supporting Hamilton Beach Commercial continued growth, innovation, and operational excellence. The role collaborates closely with cross-functional partners and contributes to key business initiatives that support the company’s long-term strategy. This position is based in our Corporate Headquarters in Glen Allen, VA and reports to the VP, Global Commercial. What You’ll Do Lead digital marketing strategy and execution for global commercial product launches, including integrated campaigns across email, paid media, social, retargeting, and marketing automation platforms. Drive global B2B communications strategies that strengthen brand awareness, customer engagement, and sales effectiveness - spanning digital advertising, content marketing, and sales enablement tools. Oversee web strategy, CRM integration, and emerging technology initiatives including AI-driven marketing capabilities, in close partnership with IT, ERP, and external digital partners. Develop customer insight programs, digital research tools, and benchmarking practices to support product development, budget accountability, and data-driven decision-making. Lead, coach, and develop team members while fostering a collaborative, high-performing culture aligned with company goals. What We’re Looking For Bachelor's degree in Marketing or related field required;MBA preferred, with 5-7 years of progressive B2B marketing leadership experience. Demonstrated experience developing and executing integrated digital marketing strategies across social media, email, CRM, marketing automation platforms (e.g., HubSpot), and web technologies. Experience with digital advertising platforms (Google Ads, Amazon Ads, LinkedIn, Meta), analytics tools (e.g., Google Analytics), and a track record of using data to measure ROI and drive performance. Experience supporting global distribution networks, trade shows, sales enablement programs, and cross-functional initiatives in a matrixed environment. Strong leadership, communication, and project management skills with the ability to balance strategic vision and hands-on execution across multiple priorities. What We Offer Hamilton Beach Brands offers a competitive compensation and benefits package designed to support your well-being and long-term success.  Our offerings include: Comprehensive medical, dental, and vision coverage Company HSA contributions 401(k) plan with immediate vesting Profit sharing program Paid vacation, holidays, and a paid charitable day Summer hours to support work-life balance Employee discounts on Hamilton Beach products Applicants must be authorized to work for ANY employer in the U.S.  We are unable to sponsor or take over sponsorship of an employment visa at this time . Hamilton Beach Brands, Inc. maintains a tobacco-free and drug-free workplace. Employees are expected to comply with all company policies related to workplace safety and conduct. Hamilton Beach Brands, Inc. is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, creed, gender, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class. Our company uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit  www.E-Verify.gov .

Full job record

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First Seen At2026-06-02 08:53:52Z
Last Seen At2026-06-06 12:28:47Z
Last Checked At2026-06-06 12:28:47Z
Last Changed At2026-06-06 12:28:47Z
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    "requisitionDescription": "<div><p style='margin:0in;text-align:left;font-size:19px;font-family:\"Trebuchet MS\",sans-serif;font-weight:bold;margin-top:6.0pt;' id=\"isPasted\"><br></p><div style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-family: \"Segoe UI\", \"Segoe UI Web\", Arial, Verdana, sans-serif;font-size: 12px;font-style: normal;font-weight: 400;text-align: start;text-indent: 0px;text-transform: none;background-color: rgb(255, 255, 255);' data-pasted=\"true\"><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif; font-weight: bold;\"><span style=\"margin: 0px; padding: 0px;\">About Hamilton Beach</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">Hamilton Beach Brands is a leading designer, marketer, and distributor of innovative household and commercial appliances trusted by consumers around the world. Founded in 1910 and headquartered in Glen Allen, Virginia, we develop and market a broad portfolio of products under well-known brands including </span></span><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif; font-weight: bold;\"><span style=\"margin: 0px; padding: 0px;\">Hamilton Beach&reg;, Weston&reg;, Lotus&reg;, and Hamilton Beach Professional&reg;</span></span><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">. </span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">For more than a century, our products have helped simplify everyday life &ndash; from preparing meals and beverages at home to supporting foodservice professionals in restaurants, hotels, and commercial kitchens.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">Our culture is guided by a shared set of values that shape how we work and make decisions every day: Customer Obsession, People, Good Thinking, Ethics, Passion for Quality, Embrace Change, Teamwork, and commitment to Our Environment and Community.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">At Hamilton Beach Brands, we look for people who are collaborative, curious, and motivated to make meaningful impact.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif; font-weight: bold;\"><span style=\"margin: 0px; padding: 0px;\">About the Role</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\">The Manager, Global Commercial Digital Marketing leads Hamilton Beach Commercial&#39;s (HBC) B2B communications and digital marketing strategy, serving as a key driver of digital transformation, commercial growth, and brand development across the Commercial division.<br style=\"margin: 0px;padding: 0px;\">&nbsp;<br style=\"margin: 0px;padding: 0px;\"><span style=\"margin: 0px; padding: 0px;\">This position plays an important role in supporting Hamilton Beach Commercial continued growth, innovation, and operational excellence. The role collaborates closely with cross-functional partners and contributes to key business initiatives that support the company&rsquo;s long-term strategy.</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">This position is based </span><span style=\"margin: 0px; padding: 0px; border-bottom: 1px solid transparent;\">in our Corporate Headquarters in Glen Allen, VA </span><span style=\"margin: 0px; padding: 0px;\">and reports to the VP, Global Commercial. </span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif; font-weight: bold;\"><span style=\"margin: 0px; padding: 0px;\">What You&rsquo;ll Do</span></span></p><ul data-pasted=\"true\"><li style=\"font-size: 16px; font-family: arial, sans-serif;\">Lead digital marketing strategy and execution for global commercial product launches, including integrated campaigns across email, paid media, social, retargeting, and marketing automation platforms.</li><li style=\"font-size: 16px; font-family: arial, sans-serif;\">Drive global B2B communications strategies that strengthen brand awareness, customer engagement, and sales effectiveness - spanning digital advertising, content marketing, and sales enablement tools.</li><li style=\"font-size: 16px; font-family: arial, sans-serif;\">Oversee web strategy, CRM integration, and emerging technology initiatives including AI-driven marketing capabilities, in close partnership with IT, ERP, and external digital partners.</li><li style=\"font-size: 16px; font-family: arial, sans-serif;\">Develop customer insight programs, digital research tools, and benchmarking practices to support product development, budget accountability, and data-driven decision-making.</li><li style=\"font-size: 16px; font-family: arial, sans-serif;\">Lead, coach, and develop team members while fostering a collaborative, high-performing culture aligned with company goals.</li></ul><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif; font-weight: bold;\"><span style=\"margin: 0px; padding: 0px;\">What We&rsquo;re Looking For</span></span></p><ul><li style=\"margin-top: 0px; margin-right: 0px; margin-bottom: 10.6667px; padding: 0px; font-weight: normal; font-style: normal; vertical-align: baseline; background-color: transparent; color: windowtext; text-align: left; text-indent: 0px;\"><span style=\"font-family: arial, sans-serif; font-size: 16px;\">Bachelor&#39;s degree in Marketing or related field required;MBA preferred, with 5-7 years of progressive B2B marketing leadership experience.</span></li><li style=\"margin-top: 0px; margin-right: 0px; margin-bottom: 10.6667px; padding: 0px; font-weight: normal; font-style: normal; vertical-align: baseline; background-color: transparent; color: windowtext; text-align: left; text-indent: 0px;\"><span style=\"font-family: arial, sans-serif; font-size: 16px;\">Demonstrated experience developing and executing integrated digital marketing strategies across social media, email, CRM, marketing automation platforms (e.g., HubSpot), and web technologies.</span></li><li style=\"margin-top: 0px; margin-right: 0px; margin-bottom: 10.6667px; padding: 0px; font-weight: normal; font-style: normal; vertical-align: baseline; background-color: transparent; color: windowtext; text-align: left; text-indent: 0px;\"><span style=\"font-family: arial, sans-serif; font-size: 16px;\">Experience with digital advertising platforms (Google Ads, Amazon Ads, LinkedIn, Meta), analytics tools (e.g., Google Analytics), and a track record of using data to measure ROI and drive performance.</span></li><li style=\"margin-top: 0px; margin-right: 0px; margin-bottom: 10.6667px; padding: 0px; font-weight: normal; font-style: normal; vertical-align: baseline; background-color: transparent; color: windowtext; text-align: left; text-indent: 0px;\"><span style=\"font-family: arial, sans-serif; font-size: 16px;\">Experience supporting global distribution networks, trade shows, sales enablement programs, and cross-functional initiatives in a matrixed environment.</span></li><li style=\"margin-top: 0px; margin-right: 0px; margin-bottom: 10.6667px; padding: 0px; font-weight: normal; font-style: normal; vertical-align: baseline; background-color: transparent; color: windowtext; text-align: left; text-indent: 0px;\"><span style=\"font-family: arial, sans-serif; font-size: 16px;\">Strong leadership, communication, and project management skills with the ability to balance strategic vision and hands-on execution across multiple priorities. </span></li></ul><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif; font-weight: bold;\"><span style=\"margin: 0px; padding: 0px;\">What We Offer</span></span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">Hamilton Beach Brands offers a competitive compensation and benefits package designed to support your well-being and long-term success.  Our offerings include:</span></span></p><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px; font-family: arial, sans-serif; font-size: 16px;\"><span style=\"margin: 0px; padding: 0px; line-height: 20.85px;\"><span style=\"margin: 0px; padding: 0px;\">Comprehensive medical, dental, and vision coverage</span></span></li><li style=\"margin-left: 24px; font-family: arial, sans-serif; font-size: 16px;\"><span style=\"margin: 0px; padding: 0px; line-height: 20.85px;\"><span style=\"margin: 0px; padding: 0px;\">Company HSA contributions</span></span></li><li style=\"margin-left: 24px; font-family: arial, sans-serif; font-size: 16px;\"><span style=\"margin: 0px; padding: 0px; line-height: 20.85px;\"><span style=\"margin: 0px; padding: 0px;\">401(k) plan with immediate vesting</span></span></li><li style=\"margin-left: 24px; font-family: arial, sans-serif; font-size: 16px;\"><span style=\"margin: 0px; padding: 0px; line-height: 20.85px;\"><span style=\"margin: 0px; padding: 0px;\">Profit sharing program</span></span></li><li style=\"margin-left: 24px; font-family: arial, sans-serif; font-size: 16px;\"><span style=\"margin: 0px; padding: 0px; line-height: 20.85px;\"><span style=\"margin: 0px; padding: 0px;\">Paid vacation, holidays, and a paid charitable day</span></span></li><li style=\"margin-left: 24px; font-family: arial, sans-serif; font-size: 16px;\"><span data-contrast=\"auto\" lang=\"EN-US\" class=\"TextRun SCXW237845463 BCX0\" style=\"margin: 0px; padding: 0px; line-height: 20.85px;\"><span class=\"NormalTextRun SCXW237845463 BCX0\" style=\"margin: 0px; padding: 0px;\">Summer hours to support work-life balance</span></span></li></ul></div><div style='margin: 0px;padding: 0px;color: rgb(0, 0, 0);font-family: \"Segoe UI\", \"Segoe UI Web\", Arial, Verdana, sans-serif;font-size: 12px;font-style: normal;font-weight: 400;text-align: start;text-indent: 0px;text-transform: none;background-color: rgb(255, 255, 255);'><ul style=\"list-style-type: disc;\"><li style=\"margin-left: 24px; font-family: arial, sans-serif; font-size: 16px;\"><span style=\"margin: 0px; padding: 0px; line-height: 20.85px;\"><span style=\"margin: 0px; padding: 0px;\">Employee discounts on Hamilton Beach products</span></span></li></ul><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; font-style: italic; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">Applicants must be authorized to work for ANY employer in the U.S.  We are unable to sponsor or take over sponsorship of an employment visa </span><span style=\"margin: 0px; padding: 0px; border-bottom: 1px solid transparent;\">at this time</span><span style=\"margin: 0px; padding: 0px;\">.</span></span><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"> </span></p><p style=\"margin: 0px 0px 10.6667px;padding: 0px;font-weight: normal;font-style: normal;vertical-align: baseline;background-color: transparent;color: windowtext;text-align: left;text-indent: 0px;\"><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">Hamilton Beach Brands, Inc. maintains a tobacco-free and drug-free workplace. Employees are expected to comply with all company policies related to workplace safety and conduct. </span>&nbsp;<br style=\"margin: 0px;padding: 0px;\">&nbsp;<br style=\"margin: 0px;padding: 0px;\"><span style=\"margin: 0px; padding: 0px;\">Hamilton Beach Brands, Inc. is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, creed, gender, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class. Our company uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit </span></span><span style=\"font-family: arial, sans-serif; font-size: 16px;\"><a href=\"http://www.e-verify.gov/\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"font-size: 16px;\"><span style=\"margin: 0px; padding: 0px; color: rgb(70, 120, 134); text-decoration: underline; line-height: 20.85px;\"><span style=\"margin: 0px;padding: 0px;\">www.E-Verify.gov</span></span></a></span><span style=\"margin: 0px; padding: 0px; font-size: 16px; line-height: 20.85px; font-family: arial, sans-serif;\"><span style=\"margin: 0px; padding: 0px;\">. </span></span></p></div></div>\n",
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GET https://api.bluedoor.sh/job-postings/v1/jobs/72758f902f1038abfefebede4eca0256614893f2?include=descriptionJSON
GET https://api.bluedoor.sh/job-postings/v1/orgs/0d5e5a02-3211-4e27-bd3b-3b289d5ea862JSON
GET https://api.bluedoor.sh/job-postings/v1/sources/b72e2ee1-9b03-4ac5-97f4-0bb7e866be1eJSON
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