Performance Marketing Specialist

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  "source_hash": "a63aece2233b31058794daccc7f784d953c182e9c8daf51fdd9afe40b1ab4efe",
  "last_changed_at": "2026-05-29T07:01:07.421Z",
  "active_status": "active"
}

{
  "language": "en",
  "location": {
    "raw": "San Francisco, California",
    "city": "San Francisco",
    "region": "CA",
    "country": "United States",
    "is_remote": false,
    "confidence": 0.85
  },
  "salary_max": 100000,
  "salary_min": 80000,
  "inferred_at": "2026-06-06T07:56:45.190Z",
  "launch_scope": {
    "reason": "english_us_canada",
    "included": true,
    "language": "en",
    "location": {
      "raw": "San Francisco, California",
      "city": "San Francisco",
      "region": "CA",
      "country": "United States",
      "is_remote": false,
      "confidence": 0.85
    },
    "countries": [
      "United States"
    ]
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  "remote_policy": "hybrid",
  "salary_period": "year",
  "workplace_type": "hybrid",
  "salary_currency": "USD"
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{}

{
  "lists": [
    {
      "text": "Key Responsibilities",
      "content": "\n<li>Own day-to-day execution, optimization, and analysis of performance marketing channels like Meta, TikTok, and Pinterest while also supporting search channels like Google and YouTube.</li>\n<li>Develop and manage campaigns across audience, ad set, and creative levels, ensuring delivery against growth and efficiency targets.</li>\n<li>Support creative strategies capable of unlocking new scale in customer acquisition.</li>\n<li>Collaborate with brand and creative partners to shape assets that reflect Thuma’s aesthetic and voice, while driving measurable impact.</li>\n<li>Provide insight on paid social and search trends, formats, and platform innovations; evaluate and test new ad products and channels.</li>\n<li>Clearly communicate channel insights and learnings to internal stakeholders, influencing broader marketing and brand strategies.</li>\n<li>Work cross-functionally with brand, creative, analytics, and ecommerce teams to identify and unlock new growth opportunities.</li>\n"
    },
    {
      "text": "This Might Describe You",
      "content": "\n<li>2+ years of experience managing paid social campaigns at scale, ideally in e-commerce or DTC environments.</li>\n<li>Proven track record of managing significant budgets and driving growth while staying within efficiency thresholds.</li>\n<li>Hands-on experience across Ads Manager platforms (Meta, TikTok, Pinterest, etc.).</li>\n<li>Data-driven marketer with a strong understanding of marketing attribution and the role of paid social in the broader customer journey.</li>\n<li>Strong collaborator who thrives on working across teams while also being able to execute independently.</li>\n<li>Analytical and detail-oriented with advanced skills in Excel/Google Sheets; comfortable synthesizing data into actionable insights.</li>\n<li>Clear communicator who can translate performance data into compelling stories for executives and cross-functional partners.</li>\n<li>A builder and optimizer with a strong testing mindset; curious and proactive in uncovering new ways to grow the business.</li>\n<li>At the forefront of marketing trends with a pulse on emerging media opportunities.</li>\n<li>Experience across paid search and offline channels is a plus.</li>\n"
    },
    {
      "text": "Why Join Us",
      "content": "<div>\n\n<li><strong>401(k)</strong>: Participation in our 401(k) program with company matching up to 6% of your contributions.</li>\n<li><strong>Benefits*</strong>: Comprehensive medical, dental, and vision coverage with generous employer contributions, 100% paid parental leave, and company-sponsored One Medical and WellHub memberships.</li>\n<li><strong>Equity</strong>: Participation in employee stock option plan.</li>\n<li><strong>Flexible by Design</strong>: We operate with a high-performance mindset, paired with thoughtful flexibility—flexible hours, flexible PTO, and a hybrid approach that supports both focus and balance.</li>\n<li><strong>Time to Recharge</strong>: Enjoy 13 company holidays each year to rest, reset, and celebrate what matters most.</li>\n<li><strong>Employee Discount**</strong>: 40% off almost all Thuma products.</li>\n<li><strong>Cell Phone Stipend</strong>: $100 per month to support work-related phone use.</li>\n<li><strong>Commute Reimbursement</strong>: Up to $150 per month for commuting to our office.</li>\n<li><strong>Room Upgrade</strong>: A complimentary product credit upon joining, valued at up to $3,000.</li>\n\n<div>&nbsp;</div>\n<div>\n<div>** Some exclusions may apply</div>\n<div>* Eligibility for compensation, benefits, and perks may vary based on employment status (e.g., full-time, part-time, temporary), work schedule, and applicable holiday policies, and are subject to the terms of the relevant plans and company guidelines.</div>\n</div>\n</div>"
    }
  ],
  "country": "US",
  "createdAt": 1777592129264,
  "updatedAt": null,
  "categories": {
    "team": "Marketing",
    "location": "San Francisco, California",
    "commitment": "Full-Time",
    "allLocations": [
      "San Francisco, California"
    ]
  },
  "salaryRange": {
    "max": 100000,
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    "currency": "USD",
    "interval": "per-year-salary"
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  "workplaceType": "hybrid"
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