Home › Companies › Recruitics › Founding Product Marketing Lead
Founding Product Marketing Lead
Recruitics · New York, New York, 10017, United States · Remote · Active · $100,000–$130,000 / year · BambooHR
Job facts
| Field | Value |
|---|---|
| Company | Recruitics |
| Title | Founding Product Marketing Lead |
| Normalized title | - |
| Department / team | Marketing |
| Location | New York, United States |
| Work model | Remote / Remote |
| Employment type | Full Time |
| Salary | $100,000–$130,000 / year |
| Status | active |
| ATS provider | BambooHR |
| Posted / first seen | 2026-03-06 / 2026-05-30 |
| Changed / last seen | 2026-05-30 / 2026-06-06 |
Related slices
| Page | What it contains | Open |
|---|---|---|
| Company jobs | Active postings from Recruitics. | Open |
| Company breakdowns | Role, location, ATS, and work model facets for this company. | Open |
| ATS provider jobs | Active postings observed through BambooHR. | Open |
| Provider filtered search | The same provider as a filtered job collection. | Open |
| City jobs | Active postings in New York. | Open |
| Department jobs | Active postings in Marketing. | Open |
| Work model jobs | Active Remote postings. | Open |
| Lifecycle events | Open, update, close, and reopen events for this posting. | Open |
| Original posting | Canonical source or apply URL captured from the ATS. | Open |
Linked records
| Company | Recruitics |
| Source | ba4344b3-d354-4d4e-809d-d0b62a6c7f6c |
| ATS provider | BambooHR |
Description
ABOUT US
Recruitics Talent Intelligence and Acquisition Platform unites data, AI, and automation that make modern hiring possible — helping Enterprise organizations predict what’s coming next, attract the right talent, and convert talent anywhere.
We’re big believers in teamwork, curiosity, and doing work that actually makes an impact. If you love solving problems, thinking creatively, and helping companies build amazing teams, you’re going to love it here.
OVERVIEW
We are looking for a Founding Product Marketing leader to help define how the market understands who we are — and where we’re going. As our first dedicated Product Marketing hire, you will define the foundation for how Recruitics communicates its platform vision, competes in the market, and scales its go-to-market strategy.
This is not a traditional PMM role focused on launch calendars and collateral production. This is a foundational strategic role responsible for shaping our market narrative, category positioning, competitive differentiation, and AI-native go-to-market operating model from the ground up.
Reporting to the SVP of Marketing, you will work directly with executive leadership and help build the product marketing function alongside the next phase of the company’s evolution. This role is ideal for someone who operates like a builder, not a coordinator.
You should understand how to:
Shift market perception and measure its impact
Build differentiated category narratives
Create strategic alignment across Product, Revenue, Marketing, and Customer Success
Use AI to continuously evolve messaging, competitive intelligence, and market insight
RESPONSIBILITIES
Define and lead Recruitics’ market positioning as an AI-native recruitment infrastructure and platform technology
Build and manage the foundational messaging, narrative architecture, and competitive positioning for the company and product portfolio
Lead go-to-market initiatives bringing together cross-functional teams and delivering collateral creation, sales enablement, and overall project management for launches
Establish scalable AI-powered workflows for competitive intelligence, market monitoring, messaging iteration, win/loss analysis, and customer insight
Help build the product marketing function, operating model, and cross-functional processes from the ground up
REQUIREMENTS
5+ years in Product Marketing, GTM Strategy, or Strategic Marketing within B2B SaaS, HR tech, martech, or related enterprise technology sectors
Experience leading or supporting a meaningful company or category repositioning effort
Strong executive communication, storytelling, and competitive positioning skills
Comfort operating in ambiguity and building structure where it does not yet exist
We are specifically looking for someone who already operates in an AI-native way — not someone who is simply “AI curious.” You should be able to clearly explain your AI stack, workflows, and how AI changes the way you operate as a marketer.
WHY JOIN US?
At Recruitics, you’ll have the opportunity to take full ownership of design within a cutting-edge team focused on leveraging AI and data to transform the recruitment marketing landscape. You’ll be joining a creative and collaborative environment where your work will directly impact our clients’ success and you will have opportunities for career growth, professional development, and continuous learning.
WHAT WE OFFER
Competitive salaries with growth incentives
Comprehensive health, dental, and vision insurance
#AnywhereAugust - We support remote work experiences to expand perspectives and personal growth
15 Vacation Days, 5 Flex Days, 5 Sick Days, and remote work options year-round
Fully paid parental leave for both parents
Summer Fridays from Memorial Day to Labor Day
Winter Recess between Christmas and New Years
Commuter and Parking Benefits through Wage Works
Eligible to contribute to your 401(K) Retirement Plan after six (6) months of employment.
Employee Assistance Programs to support your day to day
LOCATION
Hybrid in our New York City office
COMPENSATION
Comp Range: $100K - $130K + 10% Yearly Bonus
EQUAL OPPORTUNITY AND ACCESSIBLE WORKPLACE
Recruitics is an equal-opportunity employer. We value a culture of inclusion and diversity within our workforce and are committed to maintaining a workplace free from prohibited employment conduct, including discrimination or harassment based on race, color, national origin, sex, age, religion, disability, genetic information, sexual orientation, gender identity or expression, marital status, domestic partner status, civil partnership, status as a covered veteran, status in the Uniformed Services of the United States, citizenship and any other characteristic protected by State and Federal law.
We are committed to creating an inclusive and accessible process for all individuals. If you require any accommodations during the application or interview process due to a disability, please let us know. We will work with you to ensure your needs are met in a timely and respectful manner.
Applicants must be at least 18 years old to apply.
At Recruitics, protecting our talent community—candidates, clients, and partners—is always a top priority. As you navigate your application journey, please keep these tips in mind to stay safe:
We'll never ask you to pay for anything—that includes applications, interviews, background checks, or equipment.
We only communicate via official email addresses ending in @ recruitics.com —never from Gmail or suspicious lookalikes.
We do not request personal financial information such as bank details, credit card numbers, or wire transfers.
If something feels off or doesn’t seem right, pause and contact us directly at [email protected] .
We’re thrilled you’re interested in working with us. Just make sure it’s really us you’re talking to. Stay sharp—and stay safe.
Full job record
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| Org ID | fdf05d13-c694-4fea-9120-733439ab0d7b |
| Source ID | ba4344b3-d354-4d4e-809d-d0b62a6c7f6c |
| Board ID | ba4344b3-d354-4d4e-809d-d0b62a6c7f6c |
| Provider | bamboohr |
| Provider Job Key | 363 |
| Title | Founding Product Marketing Lead |
| Normalized Title | — |
| Status | active |
| Active | yes |
| Location Text | New York, New York, 10017, United States |
| Department | Marketing |
| Team | — |
| Employment Type | full_time |
| Workplace Type | remote |
| Remote Policy | remote |
| Country | United States |
| Region | — |
| City | New York |
| Salary Raw | COMPENSATION Comp Range: $100K - $130K + 10% Yearly Bonus EQUAL OPPORTUNITY AND ACCESSIBLE WORKPLACE Recruitics is an |
| Salary Min | 100,000 |
| Salary Max | 130,000 |
| Salary Currency | USD |
| Salary Period | year |
| Source URL | https://recruitics.bamboohr.com/careers/363 |
| Apply URL | https://recruitics.bamboohr.com/careers/363 |
| First Seen At | 2026-05-30 06:03:27Z |
| Last Seen At | 2026-06-06 10:24:55Z |
| Last Checked At | 2026-06-06 10:24:55Z |
| Last Changed At | 2026-05-30 06:03:27Z |
| Inactive At | — |
| Source Posted At | 2026-03-06 00:00:00Z |
| Source Updated At | — |
| Raw Payload Uri | s3://job-postings-prod-raw-590183727216/raw/provider=bamboohr/board=recruitics/date=2026-06-06/2026-06-06T10-24-54-599Z-313895779f9e859aa18619fed80886da151848a9cbfcbe4e8357e7031d9c5e7f.json |
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"description": "<p><span style=\"font-size: 10pt; font-weight: bold\">ABOUT US</span></p>\n<p><span style=\"font-size: 10pt\">Recruitics Talent Intelligence and Acquisition Platform unites data, AI, and automation that make modern hiring possible — helping Enterprise organizations predict what’s coming next, attract the right talent, and convert talent anywhere.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We’re big believers in teamwork, curiosity, and doing work that actually makes an impact. If you love solving problems, thinking creatively, and helping companies build amazing teams, you’re going to love it here.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">OVERVIEW</span></p>\n<p><span style=\"font-size: 10pt\">We are looking for a Founding Product Marketing leader to help define how the market understands who we are — and where we’re going. As our first dedicated Product Marketing hire, you will define the foundation for how Recruitics communicates its platform vision, competes in the market, and scales its go-to-market strategy.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">This is not a traditional PMM role focused on launch calendars and collateral production. This is a foundational strategic role responsible for shaping our market narrative, category positioning, competitive differentiation, and AI-native go-to-market operating model from the ground up.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">Reporting to the SVP of Marketing, you will work directly with executive leadership and help build the product marketing function alongside the next phase of the company’s evolution. This role is ideal for someone who operates like a builder, not a coordinator.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">You should understand how to:</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Shift market perception and measure its impact</span></li>\n<li><span style=\"font-size: 10pt\">Build differentiated category narratives</span></li>\n<li><span style=\"font-size: 10pt\">Create strategic alignment across Product, Revenue, Marketing, and Customer Success</span></li>\n<li><span style=\"font-size: 10pt\">Use AI to continuously evolve messaging, competitive intelligence, and market insight</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">RESPONSIBILITIES</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Define and lead Recruitics’ market positioning as an AI-native recruitment infrastructure and platform technology</span></li>\n<li><span style=\"font-size: 10pt\">Build and manage the foundational messaging, narrative architecture, and competitive positioning for the company and product portfolio</span></li>\n<li><span style=\"font-size: 10pt\">Lead go-to-market initiatives bringing together cross-functional teams and delivering collateral creation, sales enablement, and overall project management for launches</span></li>\n<li><span style=\"font-size: 10pt\">Establish scalable AI-powered workflows for competitive intelligence, market monitoring, messaging iteration, win/loss analysis, and customer insight</span></li>\n<li><span style=\"font-size: 10pt\">Help build the product marketing function, operating model, and cross-functional processes from the ground up</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">REQUIREMENTS</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">5+ years in Product Marketing, GTM Strategy, or Strategic Marketing within B2B SaaS, HR tech, martech, or related enterprise technology sectors</span></li>\n<li><span style=\"font-size: 10pt\">Experience leading or supporting a meaningful company or category repositioning effort</span></li>\n<li><span style=\"font-size: 10pt\">Strong executive communication, storytelling, and competitive positioning skills</span></li>\n<li><span style=\"font-size: 10pt\">Comfort operating in ambiguity and building structure where it does not yet exist</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We are specifically looking for someone who already operates in an AI-native way — not someone who is simply “AI curious.” You should be able to clearly explain your AI stack, workflows, and how AI changes the way you operate as a marketer.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">WHY JOIN US? </span></p>\n<p><span style=\"font-size: 10pt\">At Recruitics, you’ll have the opportunity to take full ownership of design within a cutting-edge team focused on leveraging AI and data to transform the recruitment marketing landscape. You’ll be joining a creative and collaborative environment where your work will directly impact our clients’ success and you will have opportunities for career growth, professional development, and continuous learning.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">WHAT WE OFFER</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Competitive salaries with growth incentives </span></li>\n<li><span style=\"font-size: 10pt\">Comprehensive health, dental, and vision insurance</span></li>\n<li><span style=\"font-size: 10pt\">#AnywhereAugust - We support remote work experiences to expand perspectives and personal growth</span></li>\n<li><span style=\"font-size: 10pt\">15 Vacation Days, 5 Flex Days, 5 Sick Days, and remote work options year-round</span></li>\n<li><span style=\"font-size: 10pt\">Fully paid parental leave for both parents</span></li>\n<li><span style=\"font-size: 10pt\">Summer Fridays from Memorial Day to Labor Day</span></li>\n<li><span style=\"font-size: 10pt\">Winter Recess between Christmas and New Years</span></li>\n<li><span style=\"font-size: 10pt\">Commuter and Parking Benefits through Wage Works</span></li>\n<li><span style=\"font-size: 10pt\">Eligible to contribute to your 401(K) Retirement Plan after six (6) months of employment.</span></li>\n<li><span style=\"font-size: 10pt\">Employee Assistance Programs to support your day to day </span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">LOCATION </span></p>\n<p><span style=\"font-size: 10pt\">Hybrid in our New York City office</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">COMPENSATION</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Comp Range: $100K - $130K + 10% Yearly Bonus </span><span style=\"font-size: 10pt\"> </span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">EQUAL OPPORTUNITY AND ACCESSIBLE WORKPLACE</span><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">Recruitics is an equal-opportunity employer. We value a culture of inclusion and diversity within our workforce and are committed to maintaining a workplace free from prohibited employment conduct, including discrimination or harassment based on race, color, national origin, sex, age, religion, disability, genetic information, sexual orientation, gender identity or expression, marital status, domestic partner status, civil partnership, status as a covered veteran, status in the Uniformed Services of the United States, citizenship and any other characteristic protected by State and Federal law.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We are committed to creating an inclusive and accessible process for all individuals. If you require any accommodations during the application or interview process due to a disability, please let us know. We will work with you to ensure your needs are met in a timely and respectful manner.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">Applicants must be at least 18 years old to apply.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">At Recruitics, protecting our talent community—candidates, clients, and partners—is always a top priority. As you navigate your application journey, please keep these tips in mind to stay safe:</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">We'll never ask you to pay for anything—that includes applications, interviews, background checks, or equipment.</span></li>\n<li><span style=\"font-size: 10pt\">We only communicate via official email addresses ending in @</span><a href=\"http://recruitics.com/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-size: 10pt\">recruitics.com</span></a><span style=\"font-size: 10pt\">—never from Gmail or suspicious lookalikes.</span></li>\n<li><span style=\"font-size: 10pt\">We do not request personal financial information such as bank details, credit card numbers, or wire transfers.</span></li>\n<li><span style=\"font-size: 10pt\">If something feels off or doesn’t seem right, pause and contact us directly at </span><a href=\"mailto:[email protected]\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-size: 10pt\">[email protected]</span></a><span style=\"font-size: 10pt\">.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We’re thrilled you’re interested in working with us. Just make sure it’s really us you’re talking to. Stay sharp—and stay safe.</span></p>\n<p><br></p>\n<p><br><br></p>",
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