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HomeCompaniesRecruiticsFounding Product Marketing Lead

Founding Product Marketing Lead

Recruitics · New York, New York, 10017, United States · Remote · Active · $100,000–$130,000 / year · BambooHR

Job facts

FieldValue
CompanyRecruitics
TitleFounding Product Marketing Lead
Normalized title-
Department / teamMarketing
LocationNew York, United States
Work modelRemote / Remote
Employment typeFull Time
Salary$100,000–$130,000 / year
Statusactive
ATS providerBambooHR
Posted / first seen2026-03-06 / 2026-05-30
Changed / last seen2026-05-30 / 2026-06-06

Related slices

PageWhat it containsOpen
Company jobsActive postings from Recruitics.Open
Company breakdownsRole, location, ATS, and work model facets for this company.Open
ATS provider jobsActive postings observed through BambooHR.Open
Provider filtered searchThe same provider as a filtered job collection.Open
City jobsActive postings in New York.Open
Department jobsActive postings in Marketing.Open
Work model jobsActive Remote postings.Open
Lifecycle eventsOpen, update, close, and reopen events for this posting.Open
Original postingCanonical source or apply URL captured from the ATS.Open

Linked records

CompanyRecruitics
Sourceba4344b3-d354-4d4e-809d-d0b62a6c7f6c
ATS providerBambooHR

Description

ABOUT US Recruitics Talent Intelligence and Acquisition Platform unites data, AI, and automation that make modern hiring possible — helping Enterprise organizations predict what’s coming next, attract the right talent, and convert talent anywhere. We’re big believers in teamwork, curiosity, and doing work that actually makes an impact. If you love solving problems, thinking creatively, and helping companies build amazing teams, you’re going to love it here. OVERVIEW We are looking for a Founding Product Marketing leader to help define how the market understands who we are — and where we’re going. As our first dedicated Product Marketing hire, you will define the foundation for how Recruitics communicates its platform vision, competes in the market, and scales its go-to-market strategy. This is not a traditional PMM role focused on launch calendars and collateral production. This is a foundational strategic role responsible for shaping our market narrative, category positioning, competitive differentiation, and AI-native go-to-market operating model from the ground up. Reporting to the SVP of Marketing, you will work directly with executive leadership and help build the product marketing function alongside the next phase of the company’s evolution. This role is ideal for someone who operates like a builder, not a coordinator. You should understand how to: Shift market perception and measure its impact Build differentiated category narratives Create strategic alignment across Product, Revenue, Marketing, and Customer Success Use AI to continuously evolve messaging, competitive intelligence, and market insight RESPONSIBILITIES Define and lead Recruitics’ market positioning as an AI-native recruitment infrastructure and platform technology Build and manage the foundational messaging, narrative architecture, and competitive positioning for the company and product portfolio Lead go-to-market initiatives bringing together cross-functional teams and delivering collateral creation, sales enablement, and overall project management for launches Establish scalable AI-powered workflows for competitive intelligence, market monitoring, messaging iteration, win/loss analysis, and customer insight Help build the product marketing function, operating model, and cross-functional processes from the ground up REQUIREMENTS 5+ years in Product Marketing, GTM Strategy, or Strategic Marketing within B2B SaaS, HR tech, martech, or related enterprise technology sectors Experience leading or supporting a meaningful company or category repositioning effort Strong executive communication, storytelling, and competitive positioning skills Comfort operating in ambiguity and building structure where it does not yet exist We are specifically looking for someone who already operates in an AI-native way — not someone who is simply “AI curious.” You should be able to clearly explain your AI stack, workflows, and how AI changes the way you operate as a marketer. WHY JOIN US? At Recruitics, you’ll have the opportunity to take full ownership of design within a cutting-edge team focused on leveraging AI and data to transform the recruitment marketing landscape. You’ll be joining a creative and collaborative environment where your work will directly impact our clients’ success and you will have opportunities for career growth, professional development, and continuous learning. WHAT WE OFFER Competitive salaries with growth incentives Comprehensive health, dental, and vision insurance #AnywhereAugust - We support remote work experiences to expand perspectives and personal growth 15 Vacation Days, 5 Flex Days, 5 Sick Days, and remote work options year-round Fully paid parental leave for both parents Summer Fridays from Memorial Day to Labor Day Winter Recess between Christmas and New Years Commuter and Parking Benefits through Wage Works Eligible to contribute to your 401(K) Retirement Plan after six (6) months of employment. Employee Assistance Programs to support your day to day LOCATION Hybrid in our New York City office COMPENSATION Comp Range: $100K - $130K + 10% Yearly Bonus EQUAL OPPORTUNITY AND ACCESSIBLE WORKPLACE Recruitics is an equal-opportunity employer. We value a culture of inclusion and diversity within our workforce and are committed to maintaining a workplace free from prohibited employment conduct, including discrimination or harassment based on race, color, national origin, sex, age, religion, disability, genetic information, sexual orientation, gender identity or expression, marital status, domestic partner status, civil partnership, status as a covered veteran, status in the Uniformed Services of the United States, citizenship and any other characteristic protected by State and Federal law. We are committed to creating an inclusive and accessible process for all individuals. If you require any accommodations during the application or interview process due to a disability, please let us know. We will work with you to ensure your needs are met in a timely and respectful manner. Applicants must be at least 18 years old to apply. At Recruitics, protecting our talent community—candidates, clients, and partners—is always a top priority. As you navigate your application journey, please keep these tips in mind to stay safe: We'll never ask you to pay for anything—that includes applications, interviews, background checks, or equipment. We only communicate via official email addresses ending in @ recruitics.com —never from Gmail or suspicious lookalikes. We do not request personal financial information such as bank details, credit card numbers, or wire transfers. If something feels off or doesn’t seem right, pause and contact us directly at [email protected] . We’re thrilled you’re interested in working with us. Just make sure it’s really us you’re talking to. Stay sharp—and stay safe.

Full job record

Job ID70813a1df884dca209ee99fb015796a2e3ef91d1
Org IDfdf05d13-c694-4fea-9120-733439ab0d7b
Source IDba4344b3-d354-4d4e-809d-d0b62a6c7f6c
Board IDba4344b3-d354-4d4e-809d-d0b62a6c7f6c
Providerbamboohr
Provider Job Key363
TitleFounding Product Marketing Lead
Normalized Title
Statusactive
Activeyes
Location TextNew York, New York, 10017, United States
DepartmentMarketing
Team
Employment Typefull_time
Workplace Typeremote
Remote Policyremote
CountryUnited States
Region
CityNew York
Salary RawCOMPENSATION Comp Range: $100K - $130K + 10% Yearly Bonus EQUAL OPPORTUNITY AND ACCESSIBLE WORKPLACE Recruitics is an
Salary Min100,000
Salary Max130,000
Salary CurrencyUSD
Salary Periodyear
Source URLhttps://recruitics.bamboohr.com/careers/363
Apply URLhttps://recruitics.bamboohr.com/careers/363
First Seen At2026-05-30 06:03:27Z
Last Seen At2026-06-06 10:24:55Z
Last Checked At2026-06-06 10:24:55Z
Last Changed At2026-05-30 06:03:27Z
Inactive At
Source Posted At2026-03-06 00:00:00Z
Source Updated At
Raw Payload Uris3://job-postings-prod-raw-590183727216/raw/provider=bamboohr/board=recruitics/date=2026-06-06/2026-06-06T10-24-54-599Z-313895779f9e859aa18619fed80886da151848a9cbfcbe4e8357e7031d9c5e7f.json
Event Fields
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Parsed Structured
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}
Extensions
{}
Native Structured
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    "description": "<p><span style=\"font-size: 10pt; font-weight: bold\">ABOUT US</span></p>\n<p><span style=\"font-size: 10pt\">Recruitics Talent Intelligence and Acquisition Platform unites data, AI, and automation that make modern hiring possible — helping Enterprise organizations predict what’s coming next, attract the right talent, and convert talent anywhere.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We’re big believers in teamwork, curiosity, and doing work that actually makes an impact. If you love solving problems, thinking creatively, and helping companies build amazing teams, you’re going to love it here.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">OVERVIEW</span></p>\n<p><span style=\"font-size: 10pt\">We are looking for a Founding Product Marketing leader to help define how the market understands who we are — and where we’re going. As our first dedicated Product Marketing hire, you will define the foundation for how Recruitics communicates its platform vision, competes in the market, and scales its go-to-market strategy.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">This is not a traditional PMM role focused on launch calendars and collateral production. This is a foundational strategic role responsible for shaping our market narrative, category positioning, competitive differentiation, and AI-native go-to-market operating model from the ground up.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">Reporting to the SVP of Marketing, you will work directly with executive leadership and help build the product marketing function alongside the next phase of the company’s evolution. This role is ideal for someone who operates like a builder, not a coordinator.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">You should understand how to:</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Shift market perception and measure its impact</span></li>\n<li><span style=\"font-size: 10pt\">Build differentiated category narratives</span></li>\n<li><span style=\"font-size: 10pt\">Create strategic alignment across Product, Revenue, Marketing, and Customer Success</span></li>\n<li><span style=\"font-size: 10pt\">Use AI to continuously evolve messaging, competitive intelligence, and market insight</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">RESPONSIBILITIES</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Define and lead Recruitics’ market positioning as an AI-native recruitment infrastructure and platform technology</span></li>\n<li><span style=\"font-size: 10pt\">Build and manage the foundational messaging, narrative architecture, and competitive positioning for the company and product portfolio</span></li>\n<li><span style=\"font-size: 10pt\">Lead go-to-market initiatives bringing together cross-functional teams and delivering collateral creation, sales enablement, and overall project management for launches</span></li>\n<li><span style=\"font-size: 10pt\">Establish scalable AI-powered workflows for competitive intelligence, market monitoring, messaging iteration, win/loss analysis, and customer insight</span></li>\n<li><span style=\"font-size: 10pt\">Help build the product marketing function, operating model, and cross-functional processes from the ground up</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">REQUIREMENTS</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">5+ years in Product Marketing, GTM Strategy, or Strategic Marketing within B2B SaaS, HR tech, martech, or related enterprise technology sectors</span></li>\n<li><span style=\"font-size: 10pt\">Experience leading or supporting a meaningful company or category repositioning effort</span></li>\n<li><span style=\"font-size: 10pt\">Strong executive communication, storytelling, and competitive positioning skills</span></li>\n<li><span style=\"font-size: 10pt\">Comfort operating in ambiguity and building structure where it does not yet exist</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We are specifically looking for someone who already operates in an AI-native way — not someone who is simply “AI curious.” You should be able to clearly explain your AI stack, workflows, and how AI changes the way you operate as a marketer.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">WHY JOIN US? </span></p>\n<p><span style=\"font-size: 10pt\">At Recruitics, you’ll have the opportunity to take full ownership of design within a cutting-edge team focused on leveraging AI and data to transform the recruitment marketing landscape. You’ll be joining a creative and collaborative environment where your work will directly impact our clients’ success and you will have opportunities for career growth, professional development, and continuous learning.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">WHAT WE OFFER</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Competitive salaries with growth incentives </span></li>\n<li><span style=\"font-size: 10pt\">Comprehensive health, dental, and vision insurance</span></li>\n<li><span style=\"font-size: 10pt\">#AnywhereAugust - We support remote work experiences to expand perspectives and personal growth</span></li>\n<li><span style=\"font-size: 10pt\">15 Vacation Days, 5 Flex Days, 5 Sick Days, and remote work options year-round</span></li>\n<li><span style=\"font-size: 10pt\">Fully paid parental leave for both parents</span></li>\n<li><span style=\"font-size: 10pt\">Summer Fridays from Memorial Day to Labor Day</span></li>\n<li><span style=\"font-size: 10pt\">Winter Recess between Christmas and New Years</span></li>\n<li><span style=\"font-size: 10pt\">Commuter and Parking Benefits through Wage Works</span></li>\n<li><span style=\"font-size: 10pt\">Eligible to contribute to your 401(K) Retirement Plan after six (6) months of employment.</span></li>\n<li><span style=\"font-size: 10pt\">Employee Assistance Programs to support your day to day </span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">LOCATION </span></p>\n<p><span style=\"font-size: 10pt\">Hybrid in our New York City office</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">COMPENSATION</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Comp Range: $100K - $130K + 10% Yearly Bonus </span><span style=\"font-size: 10pt\">  </span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">EQUAL OPPORTUNITY AND ACCESSIBLE WORKPLACE</span><span style=\"font-size: 10pt\"> </span></p>\n<p><span style=\"font-size: 10pt\">Recruitics is an equal-opportunity employer. We value a culture of inclusion and diversity within our workforce and are committed to maintaining a workplace free from prohibited employment conduct, including discrimination or harassment based on race, color, national origin, sex, age, religion, disability, genetic information, sexual orientation, gender identity or expression, marital status, domestic partner status, civil partnership, status as a covered veteran, status in the Uniformed Services of the United States, citizenship and any other characteristic protected by State and Federal law.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We are committed to creating an inclusive and accessible process for all individuals. If you require any accommodations during the application or interview process due to a disability, please let us know. We will work with you to ensure your needs are met in a timely and respectful manner.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">Applicants must be at least 18 years old to apply.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">At Recruitics, protecting our talent community—candidates, clients, and partners—is always a top priority. As you navigate your application journey, please keep these tips in mind to stay safe:</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">We'll never ask you to pay for anything—that includes applications, interviews, background checks, or equipment.</span></li>\n<li><span style=\"font-size: 10pt\">We only communicate via official email addresses ending in @</span><a href=\"http://recruitics.com/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-size: 10pt\">recruitics.com</span></a><span style=\"font-size: 10pt\">—never from Gmail or suspicious lookalikes.</span></li>\n<li><span style=\"font-size: 10pt\">We do not request personal financial information such as bank details, credit card numbers, or wire transfers.</span></li>\n<li><span style=\"font-size: 10pt\">If something feels off or doesn’t seem right, pause and contact us directly at </span><a href=\"mailto:[email protected]\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-size: 10pt\">[email protected]</span></a><span style=\"font-size: 10pt\">.</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We’re thrilled you’re interested in working with us. Just make sure it’s really us you’re talking to. Stay sharp—and stay safe.</span></p>\n<p><br></p>\n<p><br><br></p>",
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