Digital Marketing Assistant intern

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    "jobOpeningName": "Digital Marketing Assistant intern",
    "departmentLabel": "Marketing",
    "employmentStatusLabel": "Internship"
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    "location": {
      "city": "Sant Cugat",
      "state": "Barcelona",
      "postalCode": "08195",
      "addressCountry": "Spain"
    },
    "datePosted": "2026-04-21",
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    "description": "<p><span style=\"font-weight: bold\"><span><span>WHO ARE WE  </span></span></span><span> </span></p>\n<p><span><span>The Alpega Group is a fast-growing, leading software company that offers modular solutions to manage transportation end-to-end and enable our customers to achieve greener transportation processes, with more than 35 years of experience in the industry.</span></span><span> </span></p>\n<p><span> </span></p>\n<p><span><span>Alpega supports shippers, carriers, and </span><span>logistics</span><span> service providers through powerful SaaS solutions such as Alpega TMS and Alpega Freight Exchange, helping them </span><span>optimize</span><span> operations, increase efficiency, and reduce emissions.</span></span><span> </span></p>\n<p><span><span>Find out more about our clients and solutions here:</span></span><span> </span></p>\n<p><span><span>Alpega Group – Control your supply chain with Alpega TMS</span></span><span> </span></p>\n<p><span><span>Freight Exchange (alpegagroup.com)</span></span><span> </span></p>\n<p><span> </span></p>\n<p><a href=\"https://www.alpegagroup.com/en/\" target=\"_blank\" rel=\"noopener noreferrer\"><span><span>Alpega Group: control your supply chain with Alpega TMS.</span></span></a><span><span>  </span><span> </span></span><span><span>(alpegagroup.com)</span></span><span> <br></span><a href=\"https://www.alpegagroup.com/en/freight-exchange/\" target=\"_blank\" rel=\"noopener noreferrer\"><span><span>Freight Exchange<span> </span></span><span>:</span></span></a><span><span> </span><span>Wtransnet.com  &amp;</span><span> Teleroute.com</span></span><span> </span></p>\n<p><br></p>\n<p><span style=\"font-weight: bold\"><span><span>Position Summary</span></span></span><span> </span></p>\n<p><span><span>We are looking for a Marketing Assistant Intern to support the execution of Alpega’s digital and strategic marketing initiatives, with a strong focus on market segmentation, customer insights, demand generation, and commercial performance analysis</span><span> as for example</span><span> website optimization, organic and paid traffic generation, aimed at improving customer understanding and strategic segmentation.</span></span><span> </span></p>\n<p><span><span>This role will help reinforce Alpega’s positioning across different markets and customer segments by contributing to the annual</span><span> digital</span><span> marketing plan, campaign execution, and data-driven decision-making. The position offers exposure to both operational and strategic marketing in a global SaaS environment.</span><span> </span></span><span> </span></p>\n<p><br></p>\n<p><span style=\"font-weight: bold\"><span><span>Responsibilities</span><span>:</span></span></span><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>Marketing Strategy &amp; Planning</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Support the definition and execution of the strategic and operational marketing plan aligned with Alpega’s business </span><span>objectives</span><span>.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Contribute to annual digital campaign planning and promotional initiatives across markets and segments.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Support the global marketing planning process to ensure alignment across regions, channels, and solutions.</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Website Optimization &amp; Demand Generation</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Support website optimization initiatives to increase traffic, conversion, and demand generation.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Collaborate on paid media campaigns (</span><span>mainly Google</span><span> Ads and Meta) to generate qualified leads where organic reach is limited.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Contribute to the analysis of campaign performance and propose data-driven improvements.</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Market Segmentation &amp; Positioning</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Support market research and customer analysis to define target segments and audience profiles</span><span>.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Contribute to positioning strategies based on customer insights, product value propositions, and market needs.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Assist</span><span> in translating strategic insights into actionable marketing initiatives.</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Data Analysis &amp; Commercial Insights</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Analyze marketing and commercial data to support decision-making and campaign strategy.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Create reports, dashboards, and visualizations to communicate insights to key stakeholders.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Support funnel analysis, lead qualification initiatives, and marketing performance tracking.</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Marketing Technology &amp; Innovation</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Participate in the implementation and evaluation of conversational AI initiatives focused on lead qualification.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Work with marketing and CRM tools such as HubSpot and Salesforce.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Support advanced analytical initiatives such as segmentation models and funnel optimization.</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Cross-functional Collaboration</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Work closely with sales, business, and data teams in a global marketing environment.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Support the alignment between marketing strategy and commercial execution.</span></span><span> </span></li>\n</ul>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>Requirements</span><span>:</span></span></span><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>Mandatory</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Undergraduate</span><span> student in 3rd or 4th year, preferably in </span></span><span style=\"font-weight: bold\"><span><span>Marketing, Business Administration, Economics, or a related field</span></span></span><span><span>.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Strong analytical mindset with the ability to interpret data and extract actionable insights.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Proactive, curious, and critical thinker with strong interpersonal skills.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Advanced level of </span></span><span style=\"font-weight: bold\"><span><span>English</span></span></span><span><span>; </span><span>additional</span><span> languages are a plus.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Interest</span><span> in strategic marketing, digital channels, and data-driven decision-making.</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Preferred</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Previous</span><span> internship experience in marketing, business analysis, or digital roles.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Knowledge of strategic and operational marketing concepts.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Interest in SaaS, B2B marketing, or technology-driven environments.</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Up-to-date knowledge of digital marketing trends and marketing technology tools.</span></span><span> </span></li>\n</ul>\n<p><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><span>What Alpega Offers:</span></span></span></p>\n<ul>\n<li><span><span>Paid internship with a flexible schedule and hybrid working model (3 days in the office, 2 days remote). </span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Integration into a large, multicultural, and international team. </span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Participation in innovative projects and exposure to </span><span>cutting-edge</span><span> technologies. </span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Opportunity to gain hands-on experience in global marketing within the SaaS industry. </span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>Duration &amp; Conditions</span></span></span><span> </span></p>\n<ul>\n<li><span><span>6-month internship, part-time, with the possibility of full-time during the summer period. </span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Flexible schedule adapted to academic commitments and personal needs. </span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Preferred start date: June/July, with openness to earlier availability.</span></span><span> </span></li>\n</ul>\n<p><span> </span></p>\n<p><span><span>*Please, share your resume in English. </span></span><span> <br></span><span><span> </span></span><span> </span></p>\n<p><span><span>Learn more about Life at Alpega:</span></span><span> </span></p>\n<p><a href=\"https://eur04.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Falpega%2Flife%2Fbeinghere&amp;data=05%7C02%7C%7C58ef596ef9f94cda3a1908dce83f790a%7Cdf56ec49c11f4726a1f7c25ed8aafd64%7C0%7C0%7C638640606509171185%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&amp;sdata=%2B18QAxE%2FPzzJDn6svOl%2BUDCd7KGkiGUXrZl3yeP2NV8%3D&amp;reserved=0\" target=\"_blank\" rel=\"noopener noreferrer\"><span><span>https://www.linkedin.com/company/alpega/life/beinghere</span></span></a><span> </span></p>\n<p><span><span>  </span></span><span> </span></p>\n<p><span><span>Our commitment to you  </span></span><span> </span></p>\n<p><span><span>The Alpega Group has 500 collaborators </span><span>with</span><span> over 40 nationalities, based in our </span><span>different locations</span><span>. We are a global team, with </span><span>different backgrounds</span><span>, races, </span><span>faiths</span><span> and genders. We commit to ensuring that everyone feels included, has opportunities to learn and </span><span>grow</span><span> and is happy at work</span><span>.</span></span><span><span>  </span></span><span> </span></p>\n<p><span><span>If you require any additional support with your application, reach out to the Talent Acquisition specialist for this position, so we can make arrangements for you.</span></span><span><span>  </span></span><span> </span></p>\n<p><span><span> </span></span><span> </span></p>\n<p><span><span>Good luck with your application! We look forward to hearing from you.</span></span><span> </span></p>",
    "compensation": "3k for 6 Months",
    "departmentId": "18945",
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    "jobOpeningShareUrl": "https://alpega.bamboohr.com/careers/382",
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