Marketing Specialist, Integrated Marketing

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    "description": "<p><span>Imagine working at the forefront of innovation in fluid-flow technology, with over 1400 colleagues across the globe, and contributing to a legacy of excellence that spans eight manufacturing facilities on four continents. Armstrong Fluid Technology is more than just a leader in our industry; we are a community of the brightest and most creative minds, driven by a shared mission to engineer the future and safeguard our planet.</span><span> </span></p>\n<p><br></p>\n<p><span style=\"font-weight: bold\"><span><span>Role Purpose</span></span></span><span> </span></p>\n<p><span><span>The Marketing Specialist, Integrated Marketing plays </span><span>a central role</span><span> in connecting and executing marketing initiatives across campaigns, events, and Brand &amp; Communications. </span><span>T</span><span>his individual brings a holistic marketing lens</span><span>, </span><span>driving consistency in how Armstrong shows up across all channels and touchpoints, with a strong focus on how campaigns and messaging come to life within events.</span></span><span> </span></p>\n<p><span style=\"font-weight: bold\"><span><br></span></span></p>\n<p><span style=\"font-weight: bold\"><span><span>Key Responsibilities</span></span></span><br></p>\n<p><span style=\"font-size: 12pt; font-weight: bold\">1. Integrated Marketing Execution</span></p>\n<ul>\n<li><span><span>Support</span><span> the execution of integrated marketing initiatives across campaigns, events, and communications</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Connect activities across teams to ensure consistency in messaging and approach</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Translate marketing direction into clear, actionable plans</span><span> for execution</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>2. Project Management and Delivery</span></span></span><br></p>\n<ul>\n<li><span><span>Manage multiple marketing projects simultaneously across Brand &amp; Communications initiatives</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>M</span><span>aintain timelines, track deliverables, and ensure deadlines are met</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Identify</span><span> risks, gaps, or delays and proactively</span><span> work with the team to</span><span> resolve them</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>3. Campaign and Initiative Support</span></span></span><br></p>\n<ul>\n<li><span><span>Assist</span><span> </span><span>the rollout of marketing campaigns across digital, content, and event channels</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Coordinate asset development, approvals, and delivery in line with overall direction</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>4. Marketing Coordination and </span><span>cross functional</span><span> alignment</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Support the planning and execution of global and regional events</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Help e</span><span>nsure alignment between campaign strategy and event execution</span><span>, </span><span>messaging, materials, and overall experience</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Coordinate marketing deliverables to ensure readiness across all event elements</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Act as a connector across Brand &amp; Communications, Product Marketing, Regional Marketing, and Events and Design teams</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><span>5. Lead and CRM Coordination</span></span></span><br></p>\n<ul>\n<li><span><span>Support lead capture and CRM processes for </span><span>marketing activities</span><span> in partnership with regional teams</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Track </span><span>lead</span><span> follow-up and flag gaps or inconsistencies</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Support visibility into marketing-driven pipeline</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><br></span></span></p>\n<p><span style=\"font-weight: bold\"><span><span>What We're Looking For</span></span></span><span> </span></p>\n<ul>\n<li><span><span>3–6 years of marketing experience, preferably in B2B or technical environments</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Strong understanding of marketing fundamentals — campaigns, messaging, and channels</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Proven ability to manage multiple projects simultaneously</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Highly organized with strong attention to detail and follow-through</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Comfortable working across teams and functions</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><br></span></span></p>\n<p><span style=\"font-weight: bold\"><span><span>Key Traits</span></span></span><span> </span></p>\n<ul>\n<li><span><span>Integrated thinker — sees how everything connects</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Doer mindset — executes and delivers</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Proactive — </span><span>identifies</span><span> issues and solves them early</span></span><span> </span></li>\n</ul>\n<ul>\n<li><span><span>Strong communicator — able to coordinate across teams</span></span><span> </span></li>\n</ul>\n<p><span style=\"font-weight: bold\"><span><br></span></span></p>\n<p><span style=\"font-weight: bold\"><span><span>Why This Role Matters</span></span></span><span> </span></p>\n<p><span><span>Marketing only works when </span><span>it's</span><span> connected. This role ensures Armstrong's campaigns, events, and communications show up consistently and cohesively — making the overall marketing effort more effective and impactful.</span></span><span> </span></p>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\"><span>Why Armstrong Fluid Technology?</span></span><span> </span></p>\n<p><span>By joining us, you’ll become part of a global community dedicated to pushing the boundaries of fluid-flow technology. You’ll have endless opportunities to learn, grow, and make a significant impact on the world. Together, we'll build tomorrow’s solutions today.</span><span> </span></p>\n<p><span> </span></p>\n<p><span>Please note that we do not offer sponsorships, you must have the right to work and live in Canada</span></p>",
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