Marketing Analytics Consultant

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  "source_hash": "c7ceb53888960d4a3936fbe6c0a4a0ae9f0b19fa1959f58617ee05a2fbcbf3ec",
  "last_changed_at": "2026-05-29T07:02:11.887Z",
  "active_status": "active"
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{
  "language": "en",
  "location": {
    "raw": "Austin, TX",
    "city": "Austin",
    "region": "TX",
    "country": "United States",
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    "confidence": 0.9
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{}

{
  "lists": [
    {
      "text": "About the Role",
      "content": "<div>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">We’re seeking freelance Marketing Analytics Consultants to join our talent collective and support a range of clients across industries. This role is ideal for data-driven marketers who can translate complex data into actionable insights, helping teams make smarter decisions and drive measurable growth.</span></p>\n<p style=\"margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial, sans-serif;\">Projects may include building analytics frameworks, implementing tracking systems, developing attribution models, and creating reporting across multiple marketing channels. Contract engagements typically range from 10–40 hours per week.</span></p>\n</div>"
    },
    {
      "text": "Responsibilities",
      "content": "<div>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Design and implement marketing analytics frameworks to measure performance across channels</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Set up and manage tracking systems (e.g., GA4, AppsFlyer, Segment, Mixpanel)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Build and maintain dashboards and reporting to monitor KPIs and campaign performance</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Analyze data across paid, organic, lifecycle, and product channels to identify insights and opportunities</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Develop and refine attribution models to better understand channel impact</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Support Media Mix Modeling (MMM) and other advanced measurement approaches</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Partner with marketing, product, and data teams to ensure data accuracy and alignment</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Translate data into clear recommendations for stakeholders</span></p>\n</li>\n\n</ul></div>"
    },
    {
      "text": "Requirements",
      "content": "<div>\n<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Strong foundation in marketing analytics and performance measurement</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience with analytics and attribution tools (e.g., GA4, AppsFlyer, Mixpanel, Amplitude, Segment)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience building dashboards using tools such as Looker, Tableau, or similar</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Familiarity with attribution methodologies (multi-touch attribution, incrementality testing, MMM)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Ability to synthesize large datasets into actionable insights</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Strong communication skills with the ability to present findings clearly to stakeholders</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Comfort working across multiple channels and marketing functions</span></p>\n</li>\n\n</ul></div>"
    },
    {
      "text": "Nice to Have",
      "content": "<ul style=\"margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;\">\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 12pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Experience with SQL or data modeling</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt;\">Familiarity with data warehouses (e.g., BigQuery, Snowflake)</span></p>\n</li>\n<li style=\"font-size: 11pt; font-family: Arial, sans-serif;\">\n<p style=\"margin-top: 0pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt;\">Experience in high-growth startup environments</span></p>\n</li>\n</ul>"
    }
  ],
  "country": "US",
  "createdAt": 1773861236935,
  "updatedAt": null,
  "categories": {
    "team": "General",
    "location": "Austin, TX",
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  "workplaceType": "remote"
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