Senior Director of Digital Strategy & Ecommerce Automotive

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    "heading": "Senior Director of Digital Strategy & Ecommerce Automotive",
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    "description_html": "<span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Marketing Manager – Automotive (Passport Auto Group)</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Location:</b> Washington DC Metro<br><b>Employment Type:</b> Full-Time</span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>About the Role</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Passport Auto Group is seeking an experienced<b> Marketing Manager</b> to lead and elevate our group-wide marketing strategy. This is a senior-level role for a seasoned automotive professional who can <b>drive results, lead a team, and hold partners accountable</b>.</span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">You will oversee a small internal marketing team, coordinate closely with our advertising agency, and work directly with dealership leadership across the group to ensure marketing initiatives translate to <b>measurable sales and service growth</b>.</span></span></span><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Key Responsibilities</b></span></span></span><ul style=\"margin-bottom:11px;\"><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Lead, manage, and challenge a <b>team of 3+ marketing professionals</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Partner closely with our <b>external ad agency</b> to execute and optimize all campaigns</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Maintain <b>frequent communication with dealership senior managers</b> across all locations</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Develop and deliver a <b>rolling 30-day marketing calendar</b> for all group initiatives</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Ensure all campaigns drive <b>traffic, leads, and ROI</b> (sales & service)</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Oversee brand consistency, promotions, and group-wide campaigns</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Track performance metrics and report results to executive leadership</span></span></span></span></li></ul><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Qualifications</b></span></span></span><ul style=\"margin-bottom:11px;\"><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>8–10+ years automotive marketing experience (required)</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Proven experience working in or with <b>automotive dealership groups</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Strong leadership presence with the ability to <b>manage people and influence outcomes</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Deep understanding of digital marketing, lead generation, and vendor management</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Highly organized with strong communication and execution skills</span></span></span></span></li></ul><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>What We Offer</b></span></span></span><ul style=\"margin-bottom:11px;\"><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Competitive salary, 100K +++,  + performance bonus potential.</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Health, dental, and vision benefits</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Paid time off and holidays</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Opportunity to lead marketing for a <b>top-performing dealership group</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">High-impact, visible role working directly with executive leadership</span></span></span></span></li></ul><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Work Structure</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Full-Time <i>(in-office presence expected for collaboration and leadership)</i></span></span></span><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Why This Role Matters</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">This is a <b>hands-on leadership role</b> — not just strategy. We are looking for someone who will <b>own the outcome</b>, bring structure to our marketing efforts, and push both internal teams and external partners to perform at a higher level.</span></span></span><br><br> ",
    "description_text": "Marketing Manager – Automotive (Passport Auto Group)\n Location:  Washington DC Metro\n Employment Type:  Full-Time\n About the Role\n Passport Auto Group is seeking an experienced  Marketing Manager  to lead and elevate our group-wide marketing strategy. This is a senior-level role for a seasoned automotive professional who can drive results, lead a team, and hold partners accountable .\n You will oversee a small internal marketing team, coordinate closely with our advertising agency, and work directly with dealership leadership across the group to ensure marketing initiatives translate to measurable sales and service growth .\n Key Responsibilities Lead, manage, and challenge a team of 3+ marketing professionals\n Partner closely with our external ad agency  to execute and optimize all campaigns\n Maintain frequent communication with dealership senior managers  across all locations\n Develop and deliver a rolling 30-day marketing calendar  for all group initiatives\n Ensure all campaigns drive traffic, leads, and ROI  (sales & service)\n Oversee brand consistency, promotions, and group-wide campaigns\n Track performance metrics and report results to executive leadership\n Qualifications 8–10+ years automotive marketing experience (required)\n Proven experience working in or with automotive dealership groups\n Strong leadership presence with the ability to manage people and influence outcomes\n Deep understanding of digital marketing, lead generation, and vendor management\n Highly organized with strong communication and execution skills\n What We Offer Competitive salary, 100K +++,  + performance bonus potential.\n Health, dental, and vision benefits\n Paid time off and holidays\n Opportunity to lead marketing for a top-performing dealership group\n High-impact, visible role working directly with executive leadership\n Work Structure\n Full-Time  (in-office presence expected for collaboration and leadership)\n Why This Role Matters\n This is a hands-on leadership role  — not just strategy. We are looking for someone who will own the outcome , bring structure to our marketing efforts, and push both internal teams and external partners to perform at a higher level.",
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      "title": "Senior Director of Digital Strategy & Ecommerce Automotive",
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      "datePosted": "2026-05-21",
      "description": "<span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Marketing Manager – Automotive (Passport Auto Group)</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Location:</b> Washington DC Metro<br><b>Employment Type:</b> Full-Time</span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>About the Role</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Passport Auto Group is seeking an experienced<b> Marketing Manager</b> to lead and elevate our group-wide marketing strategy. This is a senior-level role for a seasoned automotive professional who can <b>drive results, lead a team, and hold partners accountable</b>.</span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">You will oversee a small internal marketing team, coordinate closely with our advertising agency, and work directly with dealership leadership across the group to ensure marketing initiatives translate to <b>measurable sales and service growth</b>.</span></span></span><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Key Responsibilities</b></span></span></span><ul style=\"margin-bottom:11px;\"><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Lead, manage, and challenge a <b>team of 3+ marketing professionals</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Partner closely with our <b>external ad agency</b> to execute and optimize all campaigns</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Maintain <b>frequent communication with dealership senior managers</b> across all locations</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Develop and deliver a <b>rolling 30-day marketing calendar</b> for all group initiatives</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Ensure all campaigns drive <b>traffic, leads, and ROI</b> (sales & service)</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Oversee brand consistency, promotions, and group-wide campaigns</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Track performance metrics and report results to executive leadership</span></span></span></span></li></ul><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Qualifications</b></span></span></span><ul style=\"margin-bottom:11px;\"><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>8–10+ years automotive marketing experience (required)</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Proven experience working in or with <b>automotive dealership groups</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Strong leadership presence with the ability to <b>manage people and influence outcomes</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Deep understanding of digital marketing, lead generation, and vendor management</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Highly organized with strong communication and execution skills</span></span></span></span></li></ul><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>What We Offer</b></span></span></span><ul style=\"margin-bottom:11px;\"><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Competitive salary, 100K +++,  + performance bonus potential.</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Health, dental, and vision benefits</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Paid time off and holidays</span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Opportunity to lead marketing for a <b>top-performing dealership group</b></span></span></span></span></li><li style=\"margin-bottom:11px;\"><span style=\"font-size:12pt;\"><span><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">High-impact, visible role working directly with executive leadership</span></span></span></span></li></ul><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Work Structure</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">Full-Time <i>(in-office presence expected for collaboration and leadership)</i></span></span></span><div style=\"margin-bottom:11px;\"><hr align=\"left\" size=\"2\" width=\"100%\"></div><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\"><b>Why This Role Matters</b></span></span></span><br><span style=\"font-size:12pt;\"><span style=\"line-height:115%;\"><span style=\"font-family:Aptos, sans-serif;\">This is a <b>hands-on leadership role</b> — not just strategy. We are looking for someone who will <b>own the outcome</b>, bring structure to our marketing efforts, and push both internal teams and external partners to perform at a higher level.</span></span></span><br><br> ",
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