Director, Data Partnerships

About the Role As the Director of Data Partnerships, you will play a key role in building, scaling, and growing our partnership ecosystem. You’ll own the complete lifecycle of strategic partnerships, from sourcing and negotiation to go-to-market activation and ongoing maintenance.  Success in this highly cross-functional role requires deep expertise in ad technology integrations, identity, and relationship management, combined with strong commercial judgement and a mindset for revenue growth. In this role, you will: ·       Identify, negotiate and close new activation partners who can help drive usage of Tunnl’s audience and measurement products ·       Grow revenue with existing partners through optimized integration strategies and relationship management ·       Accelerate product and platform capabilities with emerging and established data sources ·       Collaborate with internal Product, Engineering, and Finance teams to structure and operationalize partnerships ·       Support sales and account teams with new solutions through partnerships ·       Conduct industry and competitive research to stay ahead of trends, emerging technologies, and partner innovation ·       Oversee partnership deliverables, including reporting, training, and operational roadmaps Responsibilities Deal Structuring & Negotiation: ·       Lead commercial negotiations, including revenue share structures, data licensing terms, API and platform integration agreements, and billing and usage models ·       Partner with Legal to finalize contracts that balance scalability, compliance, and profitability ·       Structure incentives to align long-term partner success with platform growth Go-to-Market & Revenue Enablement: ·       Collaborate with Sales and Client Experience teams to position partners effectively in market ·       Partner with Marketing to develop enablement materials, training sessions, and pitch narratives ·       Support joint marketing initiatives and co-selling strategies ·       Track and optimize partner revenue contribution Product & Technical Collaboration: ·       Work closely with Product and Engineering to scope integrations and prioritize roadmap items ·        Ensure timely and automated audience distribution to partner platforms ·       Continually optimize taxonomy structure based on market feedback and partner usage Required Qualifications ·       8+ years of experience in partnerships, business development, or strategic alliances ·       Direct experience working with DSP’s, SSP’s, identity ecosystems, and data marketplaces ·       Strong commercial negotiation experience ·       Deep understanding of digital advertising workflows (programmatic, CTV, etc.) ·       Comfort navigating cross-functional organizations ·       Strong analytical skills with ability to assess business impact quantitatively ·       Excellent executive-level communication and presentation skills Preferred Qualifications ·       Direct sales experience with a data vendor ·       Background in analytics or technical integrations ·       MBA Why You Should Apply: ·       Join a team driven by curiosity, clarity, and a shared passion for helping clients shape research and insights, public opinion, and policy ·       Be part of a supportive, transparent, and forward-looking culture that invests in people and processes ·       Eligible for the Company Bonus Plan (targeting 15% of Base Salary) ·       Comprehensive benefits with excellent medical, vision, and dental coverage ·       HSA option ·       Flexible hybrid work policy ·       Flexible unlimited paid vacation + 80 hours of paid sick leave ·       10 paid company holidays + Christmas week off ·       401(k) plan with 100% match up to 3%, plus 50% match up to 5% ·       Cell phone reimbursement stipend ·       Monthly parking or commuter stipend for VA-based employees About Tunnl Tunnl is building a future where artificial intelligence enables organizations to connect meaningfully with the people who matter most. We help organizations conduct research at scale, define the right audiences, surface real-time insights, identify optimal communication channels, and measure changing attitudes over time. Tunnl serves brands, agencies, and advocacy groups alike - organizations navigating complex communications, reputational, and regulatory landscapes. These teams need smarter, faster ways to make audience-informed decisions that stand up to scrutiny and resonate across stakeholder groups. Whether you're building a brand, shaping public opinion, managing risk, or launching a new initiative, Tunnl empowers you to move from insight to impact with clarity & confidence.

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