Senior GTM Engineer - Hubspot

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{
  "lists": [
    {
      "text": "Responsibilities",
      "content": "\n<li><span style=\"font-size: 10pt;\">Develop custom reports to assess the performance of campaigns and activities.</span></li>\n<li><span style=\"font-size: 10pt;\">Program custom integrations with HubSpot using its API to connect with external tools, CRMs, databases, and other software platforms</span></li>\n<li><span style=\"font-size: 10pt;\">Design, build, and optimize custom workflows in HubSpot to automate sales and marketing processes (e.g., lead nurturing, deal tracking, email marketing campaigns)</span></li>\n<li><span style=\"font-size: 10pt;\">Experience in developing A/B tests and identifying user patterns to optimize conversion rates throughout the contact lifecycle</span></li>\n<li><span style=\"font-size: 10pt;\">Align strategies for a unified approach to customer acquisition and conversion.</span></li>\n<li><span style=\"font-size: 10pt;\">Execute and monitor strategies, tracking conversion rates across funnel stages and assessing pipeline health.</span></li>\n<li><span style=\"font-size: 10pt;\">Develop and execute innovative strategies to acquire qualified leads.</span></li>\n<li><span style=\"font-size: 10pt;\">Ensure data integrity.</span></li>\n<li><span style=\"font-size: 10pt;\">Streamline and optimize operational workflows using HubSpot.</span></li>\n<li><span style=\"font-size: 10pt;\">Execute and monitor established strategies, analyzing their effectiveness and identifying improvement opportunities</span></li>\n<li><span style=\"font-size: 10pt;\">Create comprehensive documentation for new operational processes, providing clear guidelines and instructions for team members to follow.</span></li>\n<li><span style=\"font-size: 10pt;\">Facilitate cross-departmental collaboration and communication, ensuring that operational processes and goals are aligned</span></li>\n<li><span style=\"font-size: 10pt;\">Provide internal training on the efficient use of HubSpot.</span></li>\n"
    },
    {
      "text": "Requirements",
      "content": "<div>\n\n<li><span style=\"font-size: 10pt;\">4+ years of prior experience in Hubspot CRM management.</span></li>\n<li><span style=\"font-size: 10pt;\">Technical knowledge of HubSpot’s API and experience programming custom integrations and workflows using it</span></li>\n<li><span style=\"font-size: 10pt;\">Experience setting up and using webhooks to trigger external actions based on HubSpot events.</span></li>\n<li><span style=\"font-size: 10pt;\">Familiarity with HubSpot's Workflow and CRM tools, including custom properties and data management</span></li>\n<li><span style=\"font-size: 10pt;\">Effective communication skills to interact with different teams.</span></li>\n<li><span style=\"font-size: 10pt;\">Ability to articulate marketing and sales strategies clearly and analyze relevant data and metrics.</span></li>\n<li><span style=\"font-size: 10pt;\">Ability to create and execute efficient processes within the HubSpot tool, optimizing workflows.</span></li>\n<li><span style=\"font-size: 10pt; font-family: Arial, sans-serif;\">Aligns with our </span><a href=\"https://careers.tractian.com/\" style=\"text-decoration: none;\"><span style=\"font-size: 10pt; font-family: Arial, sans-serif; color: #1155cc; text-decoration: underline; text-decoration-skip-ink: none;\">mission and values of Tractian</span></a></li>\n\n</div>"
    }
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  "country": "US",
  "createdAt": 1738246000305,
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  "categories": {
    "team": "Engineering",
    "location": "Atlanta, GA",
    "commitment": "Full-time",
    "department": "GTM Operations",
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