Director of Marketing & Communications

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      "city": "Hyannis",
      "state": "Massachusetts"
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    "jobOpeningName": "Director of Marketing & Communications",
    "departmentLabel": "Philanthropy Department",
    "employmentStatusLabel": "Full-Time 35 hours"
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    "location": {
      "city": "Hyannis",
      "state": "Massachusetts",
      "postalCode": "02601",
      "addressCountry": "United States"
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    "datePosted": "2026-04-15",
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    "description": "<p><span style=\"font-weight: bold\">Summary/Objective </span></p>\n<p>The Director of Marketing &amp; Communications is responsible for executing Housing Assistance’s marketing and communications strategy through compelling storytelling, strong brand management, and effective multi-channel content delivery. Reporting to the Vice President of Integrated Marketing, Brand &amp; Communications, this role is responsible for the development of content that elevates the organization’s voice, increases community engagement, and supports programmatic and advancement goals.</p>\n<p>This position serves as the organization’s primary content creator and brand steward, ensuring consistency across all platforms while managing day-to-day execution of digital marketing, publications, and communications projects. The Director works collaboratively across departments to translate complex housing work into clear, engaging, and mission-driven messaging.</p>\n<p>This role also plays a key part in shaping how diverse audiences, including donors, clients, community members, and municipal partners, understand and engage with Housing Assistance’s impact.</p>\n<p><span style=\"font-weight: bold\">Essential Functions</span></p>\n<p><span style=\"font-weight: bold\">Marketing, Communications and Brand Management</span></p>\n<p>Provide marketing and communications support across all departments.</p>\n<p>Collaborate with program teams to ensure accurate and effective representation of services.</p>\n<p>Serve as lead content developer, crafting compelling, mission-driven narratives across all platforms.</p>\n<p>Write and edit donor communications, program collateral, newsletters, appeals, PowerPoints, and presentations to distribute across print and digital channels.</p>\n<p>Translate housing and programmatic information into accessible, engaging content for diverse audiences.</p>\n<p>Manage and maintain a robust photo and content library.</p>\n<p>Ensure storytelling reflects the voices and experiences of the communities served.</p>\n<p>Lead the development and production of all organizational publications, including but not limited to:</p>\n<p><em>HAC Beat</em> (quarterly newsletter)</p>\n<p><em>HAC Happenings</em> (monthly digital newsletter)</p>\n<p>Annual Report</p>\n<p>Philanthropy materials (e-appeals, donor communications)</p>\n<p>Program and service collateral (i.e. housing lottery communications)</p>\n<p>Uphold and implement the organization’s brand standards.</p>\n<p>Support execution of rebrand initiatives.</p>\n<p>Support public relations initiatives to elevate the organization’s visibility and thought leadership in housing.</p>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Digital Marketing &amp; Social Media</span></p>\n<p>Lead day-to-day management of social media platforms (Instagram, Facebook, LinkedIn, YouTube, TikTok), including content creation, scheduling, and audience engagement.</p>\n<p>Fulfill sponsorship recognition benefits across digital platforms.</p>\n<p>Execute social media campaigns while establishing and tracking key performance indicators (KPIs) to measure effectiveness across channels.</p>\n<p>Monitor trends and recommend new approaches to strengthen digital presence.</p>\n<p>Track and analyze social and digital performance metrics to inform strategy, while segmenting audiences and tailoring messaging to optimize engagement and effectiveness.</p>\n<p>Manage and update the organization’s website (WordPress).</p>\n<p>Develop and execute email marketing campaigns using platforms Constant Contact.</p>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Project Management</span></p>\n<p>Manage multiple communications projects simultaneously, ensuring timely execution.</p>\n<p>Coordinate workflows with internal stakeholders and external vendors.</p>\n<p>Manage content calendars and production timelines.</p>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Required Qualifications, Education, and Experience</span></p>\n<p>5–7+ years of experience in marketing and communications in a nonprofit setting.</p>\n<p>Extensive experience with digital marketing and social media strategy.</p>\n<p>Exceptional writing, editing, and storytelling skills, with the ability to translate complex information for diverse audiences.</p>\n<p>Strong project management skills, with the ability to manage multiple priorities and meet deadlines in a fast-paced environment.</p>\n<p>Experience with digital marketing and social media strategy</p>\n<p>Proficiency in platforms such as Constant Contact, WordPress, Canva, Adobe Creative Suite, and social media management tools.</p>\n<p>Experience developing and managing publications and editorial/content calendars.</p>\n<p>Strong technical proficiency, including Microsoft Office (Word, Excel, PowerPoint), email platforms, databases, and general marketing technologies.</p>\n<p>Collaborative, adaptable, detail-oriented, and strategic in approach.</p>\n<p>Experience in housing or community development is a plus.</p>\n<p>Valid Massachusetts driver’s license.</p>\n<p><br><br></p>\n<p><span style=\"font-weight: bold\">Physical and Mental Job Requirements</span></p>\n<p>Use of and/or subject to:</p>\n<p>Driving to meetings, may drive HOUSING ASSISTANCE vehicle for bus tours, etc.</p>\n<p>Computers/monitors</p>\n<p>Physical requirements:</p>\n<p>Frequent standing</p>\n<p>Frequent sitting</p>\n<p>Frequent walking</p>\n<p>Frequent handwriting and typing</p>\n<p>Constant hearing</p>\n<p>Frequent speaking</p>\n<p>Mental requirements:</p>\n<p>Understand and apply routine verbal and/or written instructions</p>\n<p>Understand and apply non-routine verbal and/or written instructions</p>\n<p>Understand complex problems and collaborate to explore alternative solutions</p>\n<p>Organize actions to complete sequential and/or routine tasks</p>\n<p>Organize and prioritize individual work schedule to manage multiple tasks and/or projects</p>\n<p>Organize and prioritize the work schedules of others to manage multiple tasks and/or projects</p>\n<p>Make decisions that have an impact on the individual’s work</p>\n<p>Make decisions that have an impact on the immediate work unit’s operations and/or services</p>\n<p>Make decisions that have significant impact on a department’s credibility, operations, and/or services</p>\n<p>Make decisions that have an impact on the health and wellbeing of clients</p>\n<p>Communicate and exchange routine/basic information</p>\n<p>Communicate and explain a variety of information</p>\n<p>Communicate in-depth information for the purpose of interpreting, and/or negotiating</p>\n<p>Memorization/concentration</p>\n<p>Learning/knowledge retention</p>\n<p>Preparing/analyzing numerical figures</p>\n<p>Analyzing/examining/testing data</p>\n<p>Emotional/behavioral self-regulation</p>\n<p>Interacting with others</p>\n<p><span style=\"font-weight: bold\">Work Environment</span></p>\n<p>The functions of this role are conducted in an office setting at Housing Assistance’s headquarters located at 255 Independence Ave, Hyannis, MA 02601.</p>\n<p><span style=\"font-weight: bold\">Hours of Work</span></p>\n<ul>\n<li>This role is paid on a salaried basis.</li>\n<li>Typically, full-time salaried employees work 35 hours during a Monday through Friday work week.  However, this is a salaried position.  Therefore, the individual is expected to work as required to complete the duties of the position.  This may mean hours beyond 35 per week are required.</li>\n</ul>",
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    "jobOpeningStatus": "Open",
    "minimumExperience": "Experienced",
    "jobOpeningShareUrl": "https://housingassistance.bamboohr.com/careers/93",
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