Advertising Strategist

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    "city": "Lehi",
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      "city": "Lehi",
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    "jobOpeningName": "Advertising Strategist",
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    "employmentStatusLabel": "Full-Time"
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    "datePosted": "2025-12-19",
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      "city": "Lehi",
      "state": "Utah",
      "country": "United States",
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    "description": "<p><span style=\"font-size: 14pt; font-weight: bold\">Quick Overview</span></p>\n<p><span style=\"font-size: 10pt\">We're looking for someone who:</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Loves marketing and continuous learning</span></li>\n<li><span style=\"font-size: 10pt\">Brings ideas to the table without waiting to be asked</span></li>\n<li><span style=\"font-size: 10pt\">Approaches challenges with creativity</span></li>\n<li><span style=\"font-size: 10pt\">Communicates clearly and loves collaborating with others</span></li>\n<li><span style=\"font-size: 10pt\">Values outcomes over rigid process</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">What you'll get from us:</span><br></p>\n<ul>\n<li><span style=\"font-size: 10pt\">A leader and team that recognizes impact, builds confidence, and helps each other level up</span></li>\n<li><span style=\"font-size: 10pt\">Active investment in career growth and hands-on training, especially for junior talent ready to level up</span></li>\n<li><span style=\"font-size: 10pt\">A results-only work environment (ROWE) with real flexibility and ownership of schedule</span></li>\n<li><span style=\"font-size: 10pt\">An environment that puts trust first and has true autonomy</span></li>\n<li><span style=\"font-size: 10pt\">Results-based competitive compensation plan, including benefits</span><br></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 14pt; font-weight: bold\">More about 97th Floor</span></p>\n<p><span style=\"font-size: 10pt\">Our mission at 97th Floor is to elevate people and brands we believe in. That’s what we’re focused on when we help our clients meet their marketing goals and lead people to brands and products they need.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">You’ll thrive here if you’re motivated to do work you’re proud of, you enjoy close collaboration, and you’re naturally curious about human psychology. </span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt\">We’ve partnered with companies like AT&amp;T, Oatly, eos, and Zoom. And now we’re looking for someone who wants to dive into advertising with expertise, fresh eyes, and genuine excitement to achieve results.</span></p>\n<p><br></p>\n<p><span style=\"font-size: 14pt; font-weight: 800\">What you’ll do:</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Build advertising strategies with your team’s content marketer, designer, and account director by identifying the best messages and channels for the audience.<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Build and manage ad campaigns across Google, Meta, LinkedIn, Reddit, and more. <br><br></span></li>\n<li><span style=\"font-size: 10pt\">Conduct in-depth research to find the ideal keywords and audiences to target.<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Achieve target advertising results through account monitoring, A/B testing, and collaborating with your team on how to adjust strategy. <br><br></span></li>\n<li><span style=\"font-size: 10pt\">Lead client communication for your work — communicate over calls what your strategy is, how you’re executing it, and what progress looks like.<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Learn business models and bottom-line factors for your clients, and make strategy decisions accordingly. <br><br></span></li>\n<li><span style=\"font-size: 10pt\">Diagnose campaign performance issues and use strong critical thinking to create action plans to course correct when goals are off target. <br><br></span></li>\n<li><span style=\"font-size: 10pt\">Take new information and training as an accelerator to personal growth, translating guidance into new action on your client accounts.<br> </span></li>\n<li><span style=\"font-size: 10pt\">Keep your strategic and technical knowledge updated by constantly learning about new marketing trends, economics, business strategy, and platform/channel updates. <br><br></span></li>\n</ul>\n<p><span style=\"font-size: 14pt; font-weight: 800\">What we’re looking for:</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Bachelor’s degree in marketing or related field (preferred, not required)<br><br></span></li>\n<li><span style=\"font-size: 10pt\">2-5 years experience in ads management (salary adjusts based on proven experience)<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Experience reaching key advertising metrics based on campaign strategy and execution<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Strong analytical skills with extreme attention to detail<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Excellent written and verbal communication skills<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Outstanding troubleshooting, analytical, and problem-solving skills<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Self-starter who is always trying to learn more in an ever-changing environment<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Experience in at least 2-4 ad platforms : Google Ads, LinkedIn Ads, Meta Ads, Microsoft Ads, TikTok Ads, Pinterest Ads, Twitter Ads, Google Analytics, Google Tag Manager<br><br></span></li>\n<li><span style=\"font-size: 10pt\">Proficiency in Google Workspace, especially Google Sheets</span></li>\n</ul>\n<p><br></p>\n<p><span style=\"font-size: 18pt; font-weight: 800\">Benefits</span></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">Healthcare</span></p>\n<ul>\n<li><span style=\"font-size: 10pt; font-weight: bold\">Medical</span><span style=\"font-size: 10pt\">: 75% paid for employees; 50% for dependents</span></li>\n<li><span style=\"font-size: 10pt; font-weight: bold\">Dental</span><span style=\"font-size: 10pt\">: 75% paid for employees; 50% for dependents</span></li>\n<li><span style=\"font-size: 10pt; font-weight: bold\">Vision</span><span style=\"font-size: 10pt\"> (M: 75% paid for employees; 50% for dependents</span></li>\n<li><span style=\"font-size: 10pt; font-weight: bold\">Life Insurance</span><span style=\"font-size: 10pt\">: 100% paid by 97th Floor (coverage = 1x salary, up to $350,000)</span><span style=\"font-size: 10pt\"><br><br></span></li>\n</ul>\n<p><span style=\"font-size: 10pt; font-weight: bold\">Savings + Retirement</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">HSA with up to $150/month match (rolls over and is yours permanently)</span></li>\n<li><span style=\"font-size: 10pt\">FSA option for dependent care</span></li>\n<li><span style=\"font-size: 10pt\">401(k) with up to 4% company match</span><span style=\"font-size: 10pt\"><br><br></span></li>\n</ul>\n<p><span style=\"font-size: 10pt; font-weight: bold\">Remote Work</span></p>\n<p><span style=\"font-size: 10pt\">This position can be fully remote for the right candidate. We are a Utah-based company, but this position is open for fully-remote work to candidates in these states: Idaho, Washington, Oregon, Texas, California, Arizona, Colorado, Ohio, Illinois, Virginia and Florida. </span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">ROWE (Results Only Work Environment)</span><span style=\"font-size: 10pt; font-weight: bold\"><br></span><span style=\"font-size: 10pt\">Autonomy and accountability go hand in hand here. We aren't focused on fluff, we're focused on results. There is no vacation policy, no time tracking, only the expectation to get your job done. </span></p>\n<p><br></p>\n<p><span style=\"font-size: 10pt; font-weight: bold\">Parental Leave</span></p>\n<ul>\n<li><span style=\"font-size: 10pt\">Primary caregiver: 12 consecutive weeks paid</span></li>\n<li><span style=\"font-size: 10pt\">Secondary caregiver: 6 consecutive weeks paid</span><span style=\"font-size: 10pt\"><br><br></span></li>\n</ul>\n<p><span style=\"font-size: 10pt; font-weight: bold\">Perks</span></p>\n<ul>\n<li><span style=\"font-size: 10pt; font-weight: bold\">97th Floor Library:</span><span style=\"font-size: 10pt\"> Ask for a book and we’ll buy it. Read anything already on the shelf. No checkouts required.</span></li>\n<li><span style=\"font-size: 10pt; font-weight: bold\">Conferences &amp; Training:</span><span style=\"font-size: 10pt\"> We cover most online trainings and local conferences, plus occasional out-of-state events (travel included) with manager approval.</span></li>\n<li><span style=\"font-size: 10pt; font-weight: bold\">On-site Gym:</span><span style=\"font-size: 10pt\"> 24/7 access with lockers and showers.</span></li>\n<li><span style=\"font-size: 10pt; font-weight: bold\">Thanksgiving Point Corporate Pass:</span><span style=\"font-size: 10pt\"> Up to 8 people per visit; discounts included.</span></li>\n<li><span style=\"font-size: 10pt; font-weight: bold\">Sundance Corporate Pass:</span><span style=\"font-size: 10pt\"> Winter and summer access for skiing, boarding, hiking, and more.</span></li>\n</ul>\n<p><span style=\"font-size: 10pt; font-style: italic\">Note: Benefits and perks can change.</span><span style=\"font-size: 10pt; font-style: italic\"><br><br></span></p>\n<p><span style=\"font-size: 10pt\">If you’re someone who’s ready to contribute, and excited to be part of a team that genuinely wants you to succeed — you’re our kind of person. Let’s build something great together.</span></p>",
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    "jobOpeningStatus": "Open",
    "minimumExperience": "Mid-level",
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