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Director of Growth & Audience Acquisition

Potomac · Bethesda, MD, United States · On Site · Deleted · Rippling ATS

Job facts

FieldValue
CompanyPotomac
TitleDirector of Growth & Audience Acquisition
Normalized title-
Department / teamMarketing
LocationBethesda, MD, United States
Work modelOn Site
Employment typeFull Time
Salary-
Statusdeleted
ATS providerRippling ATS
Posted / first seen2026-06-15 / 2026-06-16
Changed / last seen2026-06-18 / 2026-06-16

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PageWhat it containsOpen
Company jobsActive postings from Potomac.Open
Company breakdownsRole, location, ATS, and work model facets for this company.Open
ATS provider jobsActive postings observed through Rippling ATS.Open
Provider filtered searchThe same provider as a filtered job collection.Open
City jobsActive postings in Bethesda.Open
Department jobsActive postings in Marketing.Open
Work model jobsActive On Site postings.Open
Lifecycle eventsOpen, update, close, and reopen events for this posting.Open
Original postingCanonical source or apply URL captured from the ATS.Open

Linked records

CompanyPotomac
Source8021b6c5-c7b1-4043-a8cc-b6bf08be9b22
ATS providerRippling ATS

Description

company The Opportunity At Potomac, we’re not for everyone—and that’s by design. We attract people who think critically, communicate clearly, and execute with urgency. People who care deeply about their work and don’t need handholding to make things happen. We’re a boutique tactical asset manager with a differentiated product that serves the independent broker-dealer and RIA channel Headquartered in Bethesda, MD, we combine institutional-grade investment expertise with a quantitative process that is Built to Conquer Risk ®. role Summary We're looking for a systems thinker who connects outbound, paid media, and content distribution into one coordinated growth engine and holds it all accountable to revenue . This is not a channel specialist role. As Director of Growth & Audience Acquisition , you will own the full architecture of how our content, events, and production capabilities reach the right audiences and convert them into pipeline. You'll define the KPIs, build the dashboards, and ensure every campaign ladders up to measurable business impact Key Responsibilities Outbound & Cold Outreach Engine High-intent pipeline creation through multi-touch campaigns across email, LinkedIn (organic + automation), and strategic partnerships. Design and manage outbound campaigns and build target account and persona segmentation frameworks for RIA firms, advisors, and enterprise partners Develop and oversee the marketing-to-sales funnel: inbound lead tracking in HubSpot, lead scoring oversight, and follow-on campaigns Partner with the Communications team on brand consistency and conversion-focused messaging Partner with the sales enablement for CRM management Paid Media & Distribution Strategy Multi-platform advertising strategy across the full funnel. Own paid strategy across LinkedIn (B2B primary), YouTube/Connected TV, Meta/Instagram, and emerging niche platforms relevant to financial advisors Build full-funnel campaigns from awareness through consideration to conversion Translate content into modular ad creative systems and optimize spend allocation based on performance. Content Distribution Architecture Ensuring every asset has a defined path to audience. Define how every content asset is used: long-form → short-form → ads → outbound → event promotion Build repeatable campaign playbooks for event promotion cycles, podcast amplification, and thought leadership rollouts Partner with Platform Strategy Producer and Video/Design teams to package assets for distribution Event Audience Growth & Monetization Support Filling rooms with the right people, not just full rooms. Work with the Events Manager to layer outbound and paid strategies that drive qualified attendance Build pre- and post-event engagement flows to activate VIP targets and strategic accounts Support the transition from event attendance to relationship to revenue opportunity Analytics, Attribution & Optimization Clear line from campaign to revenue influence. Define KPIs tied to business impact: cost per meeting, cost per qualified attendee, engagement-to-conversion rates Partner with the Data Associate to build reporting dashboards and surface audience insights and behavioral patterns Continuously optimize messaging, channel mix, and creative formats based on performance data Qualifications Required Bachelor's Degree in Marketing, Business Administration, Communications or related field. Ability to work on-site in Bethesda, MD. 8-12 Years in demand generation and B2B outbound and paid media. Proven experience scaling: Cold outreach programs Multi-channel paid campaigns Funnel management + CRM expertise (Hubspot) Background in agencies or high-growth in-house teams Potomac is not your typical asset manager. We cut through the industry BS with brutal transparency and an obsession with execution. If you’re looking for a slow pace and low volume, this isn’t for you. If you want to drive, build, and scale, this is your shot. Benefits: Medical insurance Vision insurance Dental insurance Health savings account option 401(k) & other retirement benefits Paid maternity leave Paid paternity leave Commuter benefits Disability insurance Paid time off

Full job record

Job ID481f299296162700932853a28baee758490fb506
Org IDcc487d51-21c2-40c3-8343-bfdc696f505f
Source ID8021b6c5-c7b1-4043-a8cc-b6bf08be9b22
Board ID8021b6c5-c7b1-4043-a8cc-b6bf08be9b22
Providerrippling
Provider Job Key3b328db1-be60-4c54-b6c6-eb29f7ada291
TitleDirector of Growth & Audience Acquisition
Normalized Title—
Statusdeleted
Activeno
Location TextBethesda, MD, United States
DepartmentMarketing
Team—
Employment Typefull_time
Workplace Typeon_site
Remote Policy—
CountryUnited States
RegionMD
CityBethesda
Salary Raw—
Salary Min—
Salary Max—
Salary Currency—
Salary Period—
Source URLhttps://ats.rippling.com/potomac/jobs/3b328db1-be60-4c54-b6c6-eb29f7ada291
Apply URLhttps://ats.rippling.com/potomac/jobs/3b328db1-be60-4c54-b6c6-eb29f7ada291
First Seen At2026-06-16 08:46:43Z
Last Seen At2026-06-16 08:46:43Z
Last Checked At2026-06-18 09:28:48Z
Last Changed At2026-06-18 09:28:48Z
Inactive At2026-06-18 09:28:48Z
Source Posted At2026-06-15 14:12:21Z
Source Updated At—
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Event Fields
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      "role": "<meta><h6 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:13pt;font-weight:600;letter-spacing:0.25px;margin-top:8px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"white-space:pre-wrap;\">Summary&nbsp;</strong></b></h6><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"white-space:pre-wrap;\">We're looking for a systems thinker who connects outbound, paid media, and content distribution into one coordinated growth engine</span><i><em style=\"white-space:pre-wrap;\"> </em></i><span style=\"white-space:pre-wrap;\">and holds it all accountable to revenue</span><i><em style=\"white-space:pre-wrap;\">.</em></i></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">This is not a channel specialist role. As </span><b><strong style=\"font-size:12pt;white-space:pre-wrap;\">Director of Growth &amp; Audience Acquisition</strong></b><span style=\"font-size:12pt;white-space:pre-wrap;\">, you will own the full architecture of how our content, events, and production capabilities reach the right audiences and convert them into pipeline. You'll define the KPIs, build the dashboards, and ensure every campaign ladders up to measurable business impact</span></p><h6 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:13pt;font-weight:600;letter-spacing:0.25px;margin-top:8px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"white-space:pre-wrap;\">Key Responsibilities</strong></b></h6><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"font-size:12pt;white-space:pre-wrap;\">Outbound &amp; Cold Outreach Engine</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">High-intent pipeline creation through multi-touch campaigns across email, LinkedIn (organic + automation), and strategic partnerships.</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Design and manage outbound campaigns and build target account and persona segmentation frameworks for RIA firms, advisors, and enterprise partners</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Develop and oversee the marketing-to-sales funnel: inbound lead tracking in HubSpot, lead scoring oversight, and follow-on campaigns</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Partner with the Communications team on brand consistency and conversion-focused messaging</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Partner with the sales enablement for CRM management</span></li></ul><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"color:rgb(26,26,26);font-size:12pt;white-space:pre-wrap;\">Paid Media &amp; Distribution Strategy</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:black;font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:black;font-size:12pt;white-space:pre-wrap;\">Multi-platform advertising strategy across the full funnel.</span></li><li style=\"color:black;font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:black;font-size:12pt;white-space:pre-wrap;\">Own paid strategy across LinkedIn (B2B primary), YouTube/Connected TV, Meta/Instagram, and emerging niche platforms relevant to financial advisors</span></li><li style=\"color:black;font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:black;font-size:12pt;white-space:pre-wrap;\">Build full-funnel campaigns from awareness through consideration to conversion</span></li><li style=\"color:black;font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:black;font-size:12pt;white-space:pre-wrap;\">Translate content into modular ad creative systems and optimize spend allocation based on performance.</span></li></ul><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"color:rgb(26,26,26);font-size:12pt;white-space:pre-wrap;\">Content Distribution Architecture</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"color:rgb(32,32,34);font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(32,32,34);font-size:12pt;white-space:pre-wrap;\">Ensuring every asset has a defined path to audience.</span></li><li style=\"color:rgb(32,32,34);font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(32,32,34);font-size:12pt;white-space:pre-wrap;\">Define how every content asset is used: long-form → short-form → ads → outbound → event promotion</span></li><li style=\"color:rgb(32,32,34);font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(32,32,34);font-size:12pt;white-space:pre-wrap;\">Build repeatable campaign playbooks for event promotion cycles, podcast amplification, and thought leadership rollouts</span></li><li style=\"color:rgb(32,32,34);font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"color:rgb(32,32,34);font-size:12pt;white-space:pre-wrap;\">Partner with Platform Strategy Producer and Video/Design teams to package assets for distribution</span></li></ul><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"font-size:12pt;white-space:pre-wrap;\">Event Audience Growth &amp; Monetization Support</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Filling rooms with the right people, not just full rooms.</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Work with the Events Manager to layer outbound and paid strategies that drive qualified attendance</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Build pre- and post-event engagement flows to activate VIP targets and strategic accounts</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Support the transition from event attendance to relationship to revenue opportunity</span></li></ul><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><b><strong style=\"color:rgb(26,26,26);font-size:12pt;white-space:pre-wrap;\">Analytics, Attribution &amp; Optimization</strong></b></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Clear line from campaign to revenue influence.</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Define KPIs tied to business impact: cost per meeting, cost per qualified attendee, engagement-to-conversion rates</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Partner with the Data Associate to build reporting dashboards and surface audience insights and behavioral patterns</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Continuously optimize messaging, channel mix, and creative formats based on performance data</span></li></ul><h6 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:13pt;font-weight:600;letter-spacing:0.25px;margin-top:8px;margin-bottom:4px;padding-left:0px;\"><span style=\"white-space:pre-wrap;\">Qualifications&nbsp;</span></h6><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><i><b><strong style=\"font-size:12pt;font-style:italic;white-space:pre-wrap;\">Required</strong></b></i></p><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Bachelor's Degree in Marketing, Business Administration, Communications or related field.</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Ability to work on-site in Bethesda, MD.</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">8-12 Years in demand generation and B2B outbound and paid media.</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Proven experience scaling:</span></li><li style=\"font-size:12pt;list-style:none;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><ul data-pattern=\"discCircleSquare\" data-depth=\"2\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin-left:0px;margin-right:0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:circle;\"><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Cold outreach programs</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Multi-channel paid campaigns</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Funnel management + CRM expertise (Hubspot)</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Background in agencies or high-growth in-house teams</span></li></ul></li></ul><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Potomac is not your typical asset manager. We cut through the industry BS with brutal transparency and an obsession with execution. If&nbsp;you’re&nbsp;looking for a slow pace and low volume, this&nbsp;isn’t&nbsp;for you.&nbsp;</span></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">If you want to drive, build, and scale, this is your shot.&nbsp;</span></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;\"><br></p><h6 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:13pt;font-weight:600;letter-spacing:0.25px;margin-top:8px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"white-space:pre-wrap;\">Benefits:</strong></b></h6><ul data-pattern=\"discCircleSquare\" data-depth=\"1\" style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;\"><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Medical insurance</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Vision insurance</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Dental insurance</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Health savings account option</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">401(k) &amp; other retirement benefits</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Paid maternity leave</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Paid paternity leave</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Commuter benefits</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Disability insurance</span></li><li style=\"font-size:12pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Paid time off</span></li></ul>",
      "company": "<meta><h6 style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:13pt;font-weight:600;letter-spacing:0.25px;margin-top:8px;margin-bottom:4px;padding-left:0px;\"><b><strong style=\"white-space:pre-wrap;\">The Opportunity</strong></b><span style=\"white-space:pre-wrap;\">&nbsp;</span></h6><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">At Potomac, we’re not for everyone—and that’s by design. We attract people who think critically, communicate clearly, and execute with urgency. People who care deeply about their work and don’t need handholding to make things happen. &nbsp;</span></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">We’re a</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">boutique</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">tactical</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">asset manager</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">with a differentiated product</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">that serves</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">the</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">independent broker-dealer and RIA</span><span style=\"white-space:pre-wrap;\">&nbsp;</span><span style=\"font-size:12pt;white-space:pre-wrap;\">channel&nbsp;&nbsp;</span></p><p style=\"font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;\"><span style=\"font-size:12pt;white-space:pre-wrap;\">Headquartered in Bethesda, MD, we combine institutional-grade investment expertise with a quantitative process that is Built to Conquer Risk</span><b><strong style=\"font-size:12pt;white-space:pre-wrap;\">®.</strong></b><span style=\"font-size:12pt;white-space:pre-wrap;\"> &nbsp;</span></p>"
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